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Freelance Photographer Cover Letter Examples

With our freelance photographer cover letter examples and writing tips, you can increase your chances of landing a job interview!

Gabriela Hernandez
Written by Gabriela Hernandez
Last Updated: July 16, 2025

Free Freelance Photographer Cover Letter Example

Copy this free cover letter template, fill in the blanks and use the instructions on each section to write an effective cover letter.

Your name

[City, State ZIP Code]

[Your Email Address]

[Your Phone Number]

[Today’s Date]

[Hiring Manager’s Name]

[Company Name]

[OPTIONAL: Department Name]

[Company Address]

[City, State ZIP Code]

Dear [Mr./Ms. Hiring Manager or Recruiter last name],

This section is your opener and should contain your ‘purpose’ or interest statement that explains why you would be interested in the job posting or the company. Make sure to reference keywords and statements from the job description.

This section is your opener and should contain your ‘purpose’ or interest statement that explains why you would be interested in the job posting or the company. Make sure to reference keywords and statements from the job description.

The body paragraph (s): should contain skills and qualifications related to the job, i.e., provide a narrative example of how your job-related skills were obtained/honed. Your goal here is to match the skills to the employer’s needs. Justify how your career experiences could fit into the position and the organization.

The end paragraph: is the closer that would signify a ‘call to action’ by reiterating an essential qualification for the position you possess and an appreciation for the employer’s consideration.

Closing statement: Thank the employer/recruiter for their time.

Sincerely,

— Your Full Name

If you want something more visually appealing, check out our cover letter templates. They boast professional designs and user-friendly customizable tool.

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How to Write a Freelance Photographer Cover Letter

The following cover letter example will help you identify the key sections in a cover letter and what to include in each one.

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Now, we'll go over detailed advice on how to write a cover letter that lands you the freelance photographer role you want.

STEP 1

Format your cover letter’s header correctly

Every freelance photographer cover letter should include a header that follows the standard business letter format. Include the date, the recipient's name and info and a formal greeting.

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Strong cover letter header example:

May 09, 2025

 

Michael Turner, Hiring Manager

Exposure Media Group

1234 Sunset Blvd, Suite 500

Los Angeles, CA 90028

 

Dear Mr. Turner,

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Weak cover letter header example:

To whom it may concern,
Brinncey Ollivers
Free Lens Photography
brinncey.ollivers@wrongmail,com
1-800-PHOTO-NOW
LinkedIn: brinnyshotz123
02/30/2023
Partime Palce Placement
Attn: Mr. Jonson Bent
12345 Imaginary Drive
Photoville, CA 99999

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PRO TIP

If you can't find the hiring manager's name, never use the generic “To Whom It May Concern.“ There are better ways to address a cover letter without a name, such as “Dear Hiring Manager.“

STEP 2

Introduce yourself in the opening paragraph

Your freelance photographer cover letter must quickly capture the hiring manager's attention. Introduce yourself with your professional title and key qualifications, such as in-demand skills or specialized expertise. For example, see how these two opening paragraph examples compare:

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Strong opening paragraph example:

As a freelance photographer with over five years of experience capturing compelling images for diverse clients, I am keen to join Imagery Arts as a freelance photographer. My passion for storytelling through visuals drives me, as demonstrated when I increased client engagement by 30% for a major campaign through innovative photography techniques. I am eager to bring my creative flair to your team.

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Weak opening paragraph example:

Hello, I'm really eager to apply for the freelance photographer role at Image Focus. I've done various photo shoots and editing. I think I'd really enjoy working with your team.

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PRO TIP

Do you know someone in your target company who would be willing to vouch for you? Check out how to approach referrals with these example referral cover letter openings.

STEP 3

Share relevant achievements in the body paragraph

Write a strong cover letter body paragraph that shows why you're the best person for the freelance photographer role. You can format this section as a paragraph or use bullet points to list additional achievements and experiences you couldn't fit into your resume but are relevant nonetheless.

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Strong body paragraph example:

As a freelance photographer with over five years of experience, I've successfully managed projects that increased client engagement by 30% through innovative visual storytelling. My proficiency in photo editing and expertise in digital marketing has led to a 25% rise in portfolio viewership. Overcoming tight deadlines, I mastered time management and refined my adaptability, consistently delivering high-quality visuals tailored to client needs, thereby enhancing brand presence across various platforms.

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Weak body paragraph example:

I'm seeking freelance photography work because I want the chance to develop my skills and gain more experience. I don't have much professional photography experience, but I've taken photos as a hobby. I believe I can improve given experience. I'd appreciate any opportunity to build a career.

STEP 4

Finish by encouraging next steps

Finally, you'll finish your cover letter with a closing paragraph summarizing your top strengths and interest in an interview. Use a professional sign-off and sign your name. Done!

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Strong closing paragraph:

My extensive experience in capturing breathtaking images and my ability to adapt to diverse creative visions make me an ideal candidate to collaborate with your talented team at Spectrum Visuals. I am eager to explore how my photography skills can contribute to your projects during an interview. Thank you for considering my application.
Warm regards,
Emma Carlson

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Weak closing paragraph:

I think I could do alright as a freelance photographer for you because I like taking photos and enjoy capturing moments. Maybe consider getting back to me if you think I could fit the bill. Much obliged for checking out my application.
Warm regards,
Alex Green

With these easy-to-follow steps, you'll be able to write a convincing freelance photographer cover letter all on your own. But, if you want to speed up the process, just type in your target job title, and our Cover Letter Builder will generate a personalized letter for you.

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Top Skills to Include in Cover Letter Examples for Freelance Photographer

These are some of the most sought-after skills for freelance photographer roles. When describing your accomplishments, incorporate an equal mix of hard skills and soft skills into your letter.

  1. Digital Photography
  2. Lighting Techniques
  3. Photo Editing Software
  4. Portfolio Development
  5. Client Communication
  6. Branding Expertise
  1. Contract Negotiation
  2. Social Media Marketing
  3. Creative Vision
  4. Networking Skills
  5. Project Management
  6. Market Trend Analysis

You'll be able to find more personalized skills and content suggestions for your cover letter in our Cover Letter Builder. Simply type in your target role and writing style, and the Cover Letter Builder will automatically generate a full page of content tailored to your unique specifications.

Related Resources

About the Author

Gabriela Hernandez large profile photo

Gabriela Hernandez CPRW, Career Advice Writer

Gabriela is a Certified Professional Resume Writer (CPRW) and member of the Professional Association of Resume Writers & Career Coaches. She focuses on helping job seekers improve their professional resumes to highlight their unique skills and experience. Gabriela holds a B.A. in journalism from the University of Puerto Rico and offers more than four years of specialized experience helping candidates navigate the complexities of today’s online job market, with a strong focus on resume optimization and effective self-presentation.

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