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Transformation & Stakeholder Relevance Advisor, Resume Example

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TRANSFORMATION & STAKEHOLDER RELEVANCE ADVISOR,
Summary

While I find it ironic that design-thinking now reveals values & needs true leaders will be challenged to fulfill as trust and relevance are increasingly determined by stakeholder, my goal is to connect others attributes within more entrepreneurial, enabling work environments that improve how work and life do integrate to shape higher significance a number of ways more can contribute to.

Skills
  • Synthesis of what really matters across stakeholder ecosystems.
  • The ability to see and act on factors key to greater significance.
  • Consistent ability to earn trust, create inclusion and shape a purpose global teams and market influencers all cared about highly.
  • Able to create new high value markets & shape HP's top programs.
  • Have evolved unique systems thinking to shape purposes, tech integration that benefit companies, all stakeholders as a key contribution.
  • Can model value of a Chief Stakeholder Relevance Officer to greatly improve sales, marketing, C-Suite leadership, HR & R&D.
  • Vital bridge between conventional business and agile alignment to 21st century needs, values and outcomes as all inter-connected.
  • Champion for higher level integration of design thinking in business, government & higher education.
  • Deep experience championing a more open culture, global effectiveness, trust, humanity, caring teams and lives that matter.
  • Strategic planning & oft-recruited cross functional advisory.
  • Established ability to move from a top 2% contributor to a top 1%, then top overall catalyst when I shifted my time to working at home.
  • I have no fixed agenda's as I value others, continuous learning, shared enlightenment & values-based business models & future workforce advisory.
  • Have earned the full trust of past HP, Agilent and other CEOs as their bridge to what really matters and what they need to know.
Experience
02/2004 to Current
Transformation & Stakeholder Relevance Advisor, Headwaters Marketing & Innovation - Biz in flow － Fort Collins, Colorado
  • Applied rare insight, trends to reveal major stakeholder shifts 1-2 decades before Top 188 CEO's acknowledged this as priority one.
  • I take pride now in enabling clients and talent to be their best.
  • Extended existing customer relationships through extensive communication and tried-and-true marketing strategies.
  • Established ambitious goals for employees to promote achievement and surpass business targets.
  • Drove profit increases by leveraging market knowledge and natural leadership talents.
  • Developed new trust, inclusion, collaboration, PR & promotional strategies to increase Revenues, buy in, customer base & market share, by increasing trust, insight and relevance.
  • Led high brand relevance to increase sales, marketing & HR ROI.
  • Interacted with prospects, customers, channels & influencers by immersing myself in their environs to sense & help beyond norms.
  • Volunteered 8 years in an incubator to help startups shape higher market relevance
  • Shaped arguments to win or be a finalist in two major grants,
  • Aggregated how to help business align to 21st century values & earned significance as top path to far higher success more share in.
02/1978 to 08/2002
Senior Communications, Brand & Growth Strategist Headwaters Marketing & Innovation - Biz & markets － Fort Collins, Colorado
  • My attention to enabling teams and customer relevance earned HP-wide & global sales team recognition as the top customer champion.
  • Drove marketing decisions using insights learned by leaving my top ranked design comfort zone to immerse myself two years into HP's stakeholder customer facing & influencer ecosystem. HP recognized me as their top market strategist for my last 13 years there.
  • Promoted new & existing tech products through global market pre-launch conditioning learning, human insights & compelling relevance.
  • Leveraged my channel experience to improve the HP Channel strategy from 0.2% reseller participation to 97% & $11 B in 1993 and then 100% & $24 B in my second year. My approach grew it $100 B.
  • I saw what Bill & Dave were building, so my work helped keep their brand relevant. Factors, such as noting internal truths & external truths shaped profitable markets initially deemed impossible.
  • With great respect to technologists, I was able to model the equally vital work advanced right brain skills add to leadership, culture, great teams, highest market regard, as likely one of HP's all-time highest revenue generators.
  • Devised public relations strategies to engage with and influence general public in support of accomplishing business objectives and boosting revenues.
  • Managed social media accounts by composing content, engaging with followers in comments, monitoring activities, and researching trends.
01/1976 to 01/1978
Art & Creative Director & Brand StrategistHeadwaters Marketing & Innovation - Biz & markets － Fort Collins, Colorado
  • Lead on design & brands for DU, Daniels Biz College, Writer Homes, US Homes. Melon Bank, Family Practice Magazine & more.
  • Interfaced with clients and customers to determine special art project needs and prepared mosaic design proposals; defined scopes of work, budgets, and production schedules.
02/1968 to 12/1975
Art Director & DesignerBroadway Theatre, GSA, Reddy Kilowatt, Ad Agency － New York City, New York
  • Worked alongside entire development team in energetic and creative environment.
  • Promoted Chorus Line, God-spell, Jesus Christ Superstar
  • NYC demanded authenticity, relevance and originality or one was fired. I was always able to shape high value in a competitive market.
  • Today these skills evolved to enable others to integrate design & technology to shape great programs and timely innovation.
Education and Training
08/1967
Associate of Arts: Graphic Design, Illustration, ProductionNew York City Community College － Brooklyn, NY
  • Major in Design in night school. Worked full time and cared for my mother who had polio. I just took the advanced classes and got high grades but they would not let me test out then. Needed more relevant training so switched to another school
Some College (No Degree): Design, Brand & ProductionThe School of Visual Arts － Lower Manhattan, NYC
  • The School of Visual Arts earned a regard as the best design school in NYC, though at that time they did not offer a degree. I had the talent yet needed production skills to find a decent design job. SVA was great as Professor Tom Cardamone understood my challenges to take care of my mother, work days and night school Also got to play basketball with 4 NBA pro team summer leagues. Quite a time.
Accomplishments

I stopped entering design competitions as I always won, but wanted my team to gain recognition. When a VP in HP tested our team effectiveness against five California divisions that outsourced design, we scored far higher in relevance, ROI, top sales tools, 65% lower costs and greater agility, brand champions and integrated thinking.

When HP had me co-manage its $100 M ad budget with Saatchi, the other managers were more like cops than enablers. I took them to Europe to see and react to Euro-design, All laughed and enjoyed the creativity, yet when I asked if they trusted their gut to do so in the USA, all said no.

My HP communications were always earning the highest regard by internal & external judges. but when I left my design comfort zone and immersed myself in HP's stakeholder ecosystem - sales, channels, events, PR and market influencers, a sales person greeted me as a "Converted Factory Puke". I welcomed that comment while immediately embracing these new environs to see what most or all miss and use creativity to improve business value across all stakeholders regard.

I no longer compete with others. The last ten years or so, my focus is in listening, asking meaningful questions, collaboration & enablement.

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Resume Overview

Companies Worked For:

  • Headwaters Marketing & Innovation - Biz in flow
  • Headwaters Marketing & Innovation - Biz & markets
  • Broadway Theatre, GSA, Reddy Kilowatt, Ad Agency

School Attended

  • New York City Community College
  • The School of Visual Arts

Job Titles Held:

  • Transformation & Stakeholder Relevance Advisor,
  • Senior Communications, Brand & Growth Strategist
  • Art & Creative Director & Brand Strategist
  • Art Director & Designer

Degrees

  • Associate of Arts : Graphic Design, Illustration, Production
    Some College (No Degree) : Design, Brand & Production