Extremely detailed and organized with almost nine years of experience in successful implementation and seamless execution of marketing responsibilities, training and development, corporate events and tradeshows. Proficient in brand management, writing and implementing marketing plans, recruitment, designing marketing literature, and managing advertising and marketing efforts. Expert in organizing tradeshow exhibits and planning and executing corporate events on various platforms. Proven ability to balance priorities, adhere to strict deadlines, work independently and thrive in a dynamic, high-pressured environment.
Microsoft Office, Adobe Suite (Photoshop, InDesign, Illustrator, Captivate), Final Cut Pro, Avid Studio, AtTask
05/2013 to Current
Sales and Marketing Effectiveness SpecialistBASF － Research Triangle Park, NC
Manages content for a global, IT sales tool that was developed and launched in late 2015.
Collaborates with Product Managers to ensure content is accurate and up-to-date.
Facilitates trainings nationwide on the tool.
Creates and updates all training guides and materials
Manages recruitment for our Professional Development Program and Internship Program.
Travels and interviews over 100 students a year.
Participates in the final selection process.
Mentors the group once they have started working for the company
Build the Best Team Meetings.
Executes on strategy set for US Crop Build the Best Team meetings, including the Talent Summit, National Business Conference, and Top Gun.
Training & Development.
Collaborates with Tech Service and Marketing to develop training and development modules.
Writes and creates both print and e-learning modules.
03/2013 to 05/2013
Communications CoordinatorBASF － Research Triangle Park, NC
Provided overall project support to marketing communications, public relations and digital and traditional media relations.
Executed a variety of communications tactics that included news releases, presentations, trade media conferences, digital communications and speaker engagements.
Managed collateral fulfillment center in accordance with corporate brand standards and budget requirements.
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Companies Worked For:
Glen Raven, Inc
Job Titles Held:
Sales and Marketing Effectiveness Specialist
Master of Business Administration B.A : Broadcast Communications Business Administration Taking the Project Management Professional (PMP) exam this fall Nine-month leadership program in Alamance County
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