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Regional Sales Manager Resume Example

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REGIONAL SALES MANAGER
Summary
Experienced manager with skills in leading directly reporting, as well as cross-functional teams. Proficient skills in marketing strategy; market development and sales force management. Skilled in training and assisting dealers, coordinating the activities of channel partners and proven ability to manage key account relationships.
Skills
Proficient in Microsoft Word, Excel and PowerPoint
Experience
11/2006 to 08/2008
Regional Sales ManagerCompany Name
  • Intelligent Network Services Limited, 15B Uwa Close, Oregun, Lagos.
  • Head, Operations and Business Development, 2008 - till date.
  • Major Accomplishments Implemented the restructuring of the company's operations towards a leaner, more efficient and streamlined structure Comprehensively reviewed product pricing and gross margin goals for existing products and establish new product pricing policy.
  • Duties Reporting to the CEO, responsible for the operational management of the company in the areas including business development, customer service, training, logistics and performance management.
  • Develop business plan outlining opportunities, goals, strategies and programmes; present plan to senior management for approval, and track actual business performance.
  • Meet with clients and the sales force to define new product requirements and work with product development to document these requirements in product specifications.
  • Analyse competitive product offerings in terms of features, benefits and strategy as well as price points and plan counter strategies and response where necessary.
  • Determine sales forecasts for proposed new products and justify new product development investments Coordinate trainings for the sales force and strategic marketing partners.
  • Managed the sales effort of the Lagos region increasing the turnover from 0.5 billion naira to over 0.8 billion naira in 2 years.
  • Improved monthly sales return by improving service quality across the sales channels through standardizing service delivery procedures Reduced queuing time of customer at the outlets through improved logistic management Duties Reporting to the Executive Director, Operations and Business Development, responsible for the sales planning and logistic management of the company including countrywide sales supply logistic management, key account management, branch coordination, customer service, market development and credit control management.
  • Developing regional sales plan outlining opportunities, goals, strategies and programmes; presenting plan to senior management for approval, and track actual sales performance.
  • Directing a 25-staff sales department with functions including training and managing sales supervisors responsible for branch management, coordinating countrywide product supply, customer service, wholesale, retail, field sales force and sales canvassers.
  • Defined roles and responsibilities for each unit to improve sales processes and strengthen channels towards achieving set targets.
  • Coordinating sales trainings for the sales force and strategic partners to improve efficiency Management and coordination of distribution to the branches Shepherd Nutrition Limited, (May & Baker Premises) Ikeja, Lagos.
06/2004 to 09/2006
Area Sales Manager
  • Reported to the National Sales/Marketing Manager, responsible for the sales planning and logistic management within the region, key account management, customer service, market development and credit control Helped increase client base by about 67% between 2002 and 2006.
  • Coordinated strategic committee that implemented product line stretch to fight low-price competition.
  • Implemented market penetration strategies that ensured substantial relative market share increase in my region.
  • Input into developing marketing plans for the organization Managed customer relationship with clients.
10/2000 to 06/2004
Sales RepresentativeCompany Name
  • New market development.
  • Maintenance of customer relationship.
  • Lead generation.
10/1995 to 05/1998
Feed mill SupervisorCompany Name
  • Utlilisation of farm waste for fish feed production.
  • Supervised feeds production.
  • Kept inventories of ingredients, materials and spare parts of machines used in production.
Education and Training
2004
MBA: Marketing ManagementUniversity of IbadanMarketing Management
2000
M. Sc: Animal Science Agricultural Biochemistry and NutritionUniversity of IbadanAnimal Science Agricultural Biochemistry and Nutrition
1994
B. Sc. Agriculture: Animal ScienceUniversity of IbadanAnimal Science
Activities and Honors
Associate Member, National Institute of Marketing of Nigeria (NIMN)
Skills
account management, business development, Develop business, logistics, market development, Marketing Manager, product development, Sales, sales plan, sales planning, strategic marketing
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Resume Overview

School Attended

  • University of Ibadan

Job Titles Held:

  • Regional Sales Manager
  • Area Sales Manager
  • Sales Representative
  • Feed mill Supervisor

Degrees

  • MBA : Marketing Management
    M. Sc : Animal Science Agricultural Biochemistry and Nutrition
    B. Sc. Agriculture : Animal Science

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