High energy non-profit director with over 25 years of successful experience in team leadership, event planning, budget management, and innovative marketing. Recognized consistently for performance excellence, innovative thinking and a collaborative spirit backed by a Master’s degree.
WORK EXPERIENCE
01/2001 to Current
Recreation & Community Center DirectorLoma Linda University Medical Center – Redlands, CA,
Provide overall leadership and management of Community Center and Recreation Department, including youth and adult programs, enrichment and educational classes, recreation and community center infrastructure, and large and small-scale special events to meet department's mission to inspire community wellness
Organize and implement more than 50 annual classes and events with as many as 3000 guests.
Create marketing, advertising, and public relations campaigns using multiple marketing strategies, and monitor analytics and search engine optimization to increase revenue and participation
Prepare and present annual reports for government leaders, intradepartmental directors, advisory boards, civic groups, and citizens to increase awareness of services and advocate for community involvement and volunteering
Coordinate sponsorship and fundraising campaigns resulting in 51% sponsorship increase
Source and author state and local grant applications to completion, including grant fulfillment and funder reports with 87% acquisition rate, leading to achievement of 44 projects in past 10 years
Generate innovative programming opportunities, resulting in 295% increase in annual programming
Research and implement new CRM Database and web registration and donor payment solution to improve department efficiencies, customer convenience, and better internal controls, resulting in 87% shift to web sales, reducing demands on front office staff
Hire, train, and supervise two full-time, 50+ part-time staff and 300+ volunteers using team-based leadership approach
Develop long-range department strategies and success metrics to evaluate progress for each project to increase service awareness
08/1998 to 01/2001
Assistant Director for Recreation ProgramsPlymouth State University – City, STATE,
Responsible for all aspects of Recreational Sports Program: outdoor adventure trips, outdoor equipment rental, intramural and club sports, special events, budgeting, and marketing.
Mentored student staff and collaborated with Student Life Offices to maximize quality of life for participants.
08/1996 to 06/1997
Graduate AssistantThe University Of Tennessee – City, STATE,
Daily oversight of personnel, facility scheduling, student staff, operating practices and policies, payroll, and emergency management.
Established written Recreational Sports Handbook to formalize policies, customer satisfaction assessments, and facility use tracking to maximize funding.
SKILLS
Committee/volunteer leadership & retention
Event planning & management
Donor prospecting & retention
Multi-media marketing
Budget development & forecasting
Presentation & public speaking
Grant acquisition & management
Assessment & evaluation
Media relations
Website development (Word Press)
Emergency response training
Strategic planning
Written & oral communication
PC proficiency with Microsoft Office, Google Suite, Zoom/Microsoft Teams, RecPro, social media applications, Word Press, graphic design applications, integrated marketing platforms
EDUCATION
Expected in
Master of Science: Human Performance And Sports Studies The University of Tennessee - Knoxville, Tennessee, GPA:
Emphasis in Sports Administration
Expected in
Bachelor of Science: Physical Education Grand Valley State University - Allendale, Michigan, GPA:
Emphasis in Corporate Fitness & Wellness
AFFILIATIONS
Michigan Recreation & Parks Association
National Intramural Recreation & Sports Association
AWARDS & INVOLVEMENT
Recipient of the City of Greenville's, Innovative Management Award, 2008 & 2011
Served on the State of Michigan Amateur Sports Return to Play Sports Workgroup; researched and developed a comprehensive COVID-19 Safety Plan and implement necessary guidelines to ensure local and state compliance
Served on the Access to Recreation, Circle of Adventure Committee; researched, designed and developed a universally accessible trail and beach venue and universally accessible playground.
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