president owner resume example with 20+ years of experience
JessicaClaire
Montgomery Street, San Francisco, CA94105(555) 432-1000, resumesample@example.com
Links
www.Clairepr.com
Professional Summary
Results-oriented public relations business owner seeks a senior level communications director position. Significant experience public relations, media relations, internal communications, digital communications, crisis communications, special events, promotions, and project management. Excels in maintaining business through proactive client engagement and showing continual and substantial results. Displays sound business judgement and common sense.
Skills
Leadership
Planning
Cost Control
Creativity
Strategic Planning
Building Effective Relationships
Writing
Media relations
Special Events
Work History
10/1999 to CurrentPresident/OwnerNewsbreak | Phoenix, AZ, England
Built roster of prestigious clients in travel and hospitality industry including some of most revered brands in travel industry. Maintained clients average of five years
Responsible for securing accounts; developing creative public relations programs; launching new hotels and travel products; generating placements in A-list and priority media; creating and implementing media and consumer events; organizing desks side editor briefings; developing creative press trip itineraries; coordinating, organizing and hosting press trips; writing media and executive correspondence, and establishing long-term media and influencer relationships
Manage public relations team including account associates, writers, interns and outside PR agencies
Counsel clients on public relations programs and advise on media and influencer correspondence
Oversee budgets and billing
Hotel Sales and Marketing Association International award winner (PR campaigns, placements)
01/2015 to 01/2019Founder and OwnerNewsbreak | Chicago, IL,
Created line of shoe bags; registered product; sourced product supplies and suppliers; negotiated costs and terms
Developed marketing plan
Wrote website copy and oversaw photo shoots; developed seasonal schedule for press release distribution and e-newsletters, produced facebook advertisements
Participated in national gift show and community gift shows
Designed creative and enticing displays
Pitched shoe bags to media
Placement in Tribune News Syndicate generated $10,000 in sales in two-week period
01/2013 to 05/2014Director of Public RelationsThe Langham | City, STATE,
Developed strategic hotel public relations program emphasizing key hotel themes and messages: architecture, art, English heritage, Asian influence
Creatively launched hotel to influential audiences through community partnership programs
Developed new ways to connect to consumers, media and travel trade audience; implemented, oversaw art and design videos, created art and architecture tours, hosted "architectural luminaries" media events
Actively targeted business, real estate, travel, food, art, architecture, design and spa media achieving 90 percent placement rate
Designed creative opening and Grand Opening productions/ programs to launch hotel
Oversaw food, architecture, design, general hotel photo shoots
Wrote press kits, press releases, tour scripts, executive speeches, promotional content
Oversaw gift selection for "Flavours of Langham" creating inspired hotel gift shop experience with story line resulting in articles and sales
Supervised work of social media manager, local public relations agency
Langham corporate award for media placements
01/1991 to 10/1999Director of Public RelationsFour Seasons Hotel | City, STATE,
Created, directed, implemented opening public relations plan resulting in $30 million dollar return on media production in opening year. Regarded as most successful Four Seasons opening in company history
Opening PR plan became prototype for future Four Seasons Hotel openings
Developed annual public relations plan and implemented all public relations and media activities at New York's highest-rated hotel for ten years
Wrote news releases, press kits, brochures, newsletters and in-house marketing material
Supervised substantial number of photo shoots ensuring brand consistency and integrity
Oversaw all media relations activity which included significant international media relations
Planned, developed and implemented media and client events in key U.S. and international markets
Created internal PR program and Tour Guide program
Participated in three-month job swap with Four Seasons London
Cultivated United Kingdom (U.K) media leading to substantial media and significant U.K. client base
Directed one domestic and three international public relations agencies based in United Kingdom, Germany and France
Managed all crisis communications and response
Hotel Sales and Marketing Association International award winner (PR campaigns, placements, internal newsletter)
Education
Expected in 1983 to to B.S | Home Economics JournalismUniversity of Wisconsin, Madison, WIGPA:
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