Performance Channel Manager resume example with 5+ years of experience
JessicaClaire
Montgomery Street, San Francisco, CA94105(555) 432-1000, resumesample@example.com
Professional Summary
MARKETING PROFESSIONAL Highly accomplished and results-driven marketing authority with extensive experience in managing multimillion-dollar accounts, developing strategic direct and digital campaigns and accelerating revenue growth in multiple industries. Expertise in engaging decision makers, devising winning B2B and B2C marketing strategies and solutions, and leading cross-functional teams to drive projects forward. Participate in the full lifecycle of the recruitment process for campus and corporations. Mange to talent and recruitment goals. Adhere to company polices and local, federal and state regulations. Utilize creative methods to include referrals, social networking and industry events. Deliver great customer service Key Skills Client/Vendor Relations Project Management Market Expansion Brand Management Recruiting Business Development Contract Negotiation Social Media Marketing Competitive Analysis Senior Recruiter versed in the strategic planning and execution of recruiting efforts. Collaborates well with human resources staff and hiring managers at all levels. Motivated Recruiter with more than [Number] years of experience in interviewing, candidate generation, screening resumes, sourcing and prospecting. Human Resources Recruiter accomplished in sourcing, screening, qualifying and closing candidates, as well as coordinating interviews and follow up.
Skills
Highly organized
Good judgment
Time management
MS Office proficiency
Sales techniques
Pre-screening candidates
Job fairs planning
Employee handbook development
professional
2014 to 09/2014Performance Channel ManagerStarry | New York, NY,
Responsible for day-to-day management of the Business Development relationships, reporting and performance measurement.
Ensure compliance and brand safety for lead generation with call center, display and email publishers.
Assemble and organize various marketing assets for best-in-class partner implementation.
Develop and build out analytics model that will assure visibility, profitability and direction.
Track profitability and work with channel managers to modify the marketing and pricing strategy accordingly.
Work closely with web production, technology and the other marketing channels.
Negotiate and secure contracts while working closely with both the legal and compliance team.
04/2013 to 06/2013Marketing ManagerIzea | Burlington, VT,
International chiropractic franchise Drove and created strategic alignment of all collateral materials with overall brand and marketing strategy for international franchisees and practitioner.
Created and edited content for promotional campaigns across TV, radio, print, web and mobile channels.
Evaluated budgets and conducted post-campaign analysis to measure ROI.
Cultivated 12 month marketing plan including
Specifically assigned to the [Department Name] department for the recruitment of up to [Number] requisitions.
Partnered with local organizations and universities for engagement and interest in jobs offered in their community.
Supported the annual [Program Name] program by preparing worksheets, communication materials and coordinating meetings.
Screened all applicants based on their qualifications and background.
2012 to CurrentAffiliate Marketing ManagerHarbor Freight Tools | Littleton, CO,
Global manufacturer of nutritional supplements and accessories Developed and implemented marketing strategies and campaigns to generate leads and revenue.
Analyzed performance data.
Determined the infrastructure and reporting tools needed to execute programs.
Managed quality control issues.
Participated in web-based and regional seminars.
Delivered presentations.
Created brochures and collateral materials.
Conducted competitive analysis.
Had direct responsibility for P&L.
Built brand awareness.
Leveraged social media channels.
Sought opportunities for co-marketing.
Handled email marketing programs.
Led first affiliate marketing programs.
Designed domestic and international website content.
Developed internal and external training materials.
Partnered with local organizations and universities for engagement and interest in jobs offered in their community.
2010 to 2011Operations and Marketing ConsultantDow Jones | Chicopee, MA,
International manufacturer and distributor of high-end Oriental and Persian rugs.
Operation, Sales, and Marketing Consultant Supported President with operations and HR management.
Participated in the full life cycle of recruiting.
Hired, trained, and supervised team of 5 including Inside Sales Reps, and Marketing Reps and Interns.
Utilized social networking.
Developed marketing budget recommendations within established quarterly sales parameters.
Utilized affiliate marketing sites to execute weekly marketing campaigns including discounts/product-specific incentives.
Devised and implemented strategic plan for 24-7 customer service, bringing in $500K in additional monthly revenue and eliminating lost sales from international clients.
Spearheaded rebranding campaign for $16M business unit, including participation in trade shows, community involvement with Charlotte Chamber of Commerce, and focus on targeting luxury hotels and corporate housing with integrated direct mail and telephone outreach strategies.
Improved SEO to include only most lucrative keywords, cutting Adwords expenses by 35%.
Developed new HR policies and procedures to reduce liabilities and accommodate international company growth; created multi-lingual versions.
Conducted exit interviews and verified that employment termination paperwork was completed.
Supported management in developing and implementing personnel policies and procedures.
Hired employees and initiated the new hire paperwork process.
Hired employees and initiated the new hire paperwork process.
Explained all of the human resources policies, procedures, laws, standards and regulations to each employee.
Organized new employee orientation schedules for all new hires.
Tracked key dates and deadlines and maintained specific personnel lists.
Promptly corresponded with all applicants and coordinated and conducted interviews.
Developed salary proposals for new recruits.
Posted positions through approved recruitment channels.
Networked with industry contacts, association memberships and associates.
Pre-screened all resumes prior to sending them to corporate hiring managers for consideration.
Facilitated all new employee orientations to foster a positive team attitude.
Screened all applicants based on their qualifications and background.
Partnered with local organizations and universities for engagement and interest in jobs offered in their community.
Handled all immigration-related issues for each business unit.
Tracked candidates and pushed for feedback on disqualifications, time-to-fill statistics and other variables.
2009 to 2010Sales SupervisorTELNET MARKETING GROUP | City, STATE,
Marketing services company offering third-party support to major telecom organizations.
Hired and directed team of 25-30 Account Reps, monitoring and evaluating performance.
Trained staff on Verizon's infrastructure and systems for local, long distance, and internet products and services.
Conducted sales meetings and set weekly goals and incentives.
Chosen out of 5 supervisors and 100 sales representatives to direct marketing efforts for Verizon's Flex T1 Systems to mid- and large-sized B2B accounts.
Led most successful group out of 5 Verizon account teams, increasing Verizon's monthly sales revenue by 60%.
Addressed all employee harassment allegations, work complaints and other concerns.
Conducted exit interviews and verified that employment termination paperwork was completed.
Supported management in developing and implementing personnel policies and procedures.
Hired employees and initiated the new hire paperwork process.
Explained all of the human resources policies, procedures, laws, standards and regulations to each employee.
Organized new employee orientation schedules for all new hires.
Coordinated meetings, developed meeting content and presented all human resources law updates.
Promptly corresponded with all applicants and coordinated and conducted interviews.
Specifically assigned to the [Department Name] department for the recruitment of up to [Number] requisitions.
2008 to CurrentAccount ExecutiveUNITED WAY OF CENTRAL CAROLINAS | City, STATE,
Non-profit organization serving 93 agencies and funding more than 200 programs in 5-county region.
Account Executive, Million Dollar Circle - Temp.
Hired to support 2008 campaign season.
Communicated core mission and methodologies to top executives and key staff of Wachovia, Bank of America, Duke Energy, Carolinas Healthcare System, and Microsoft.
Ran leadership meetings and held speaking engagements with area non-profits.
Achieved $13M in campaign donations (59% of total funds received) through successful coordination of top 5 million-dollar accounts in Central Carolina market.
Specifically assigned to the [Department Name] department for the recruitment of up to [Number] requisitions.
05/2004 to 07/2006Division Integrated Sales & Marketing ManagerCORPORATE EXPRESS | City, STATE,
World's leading supplier of office products.
Divisional Sales & Marketing Manager, PA/Southern NJ Market Oversaw $120M division (Philadelphia and Pittsburgh branches) and contributed to RFPs for regional and national accounts.
Supervised staff of 27 with 5 direct reports including Internal Sales Reps, Business Development Managers, and Account Managers.
Spearheaded sales and marketing initiatives and created new strategies to boost product penetration, increase market share, and achieve margin goals.
Conducted annual kick-off meetings for catalog and dated product lines.
Led inside/outside team account planning sessions, coordinated tradeshows and product launches, provided sales training, and facilitated vendor meetings.
Orchestrated national diversity and community relations activities with area organizations.
Named Rookie of the Year for exceptional performance; elevated annual revenue by 11% from $108M to $120M over course of one year.
Key player in implementation of Salesforce.com, company's first database management system Integrated vendors and national suppliers into sales meetings, served as consistent point of contact, and streamlined overall operations; scheduled staff visits to local showrooms for additional product training.
Led the creation of recruiting plans for all open positions.
Addressed all employee harassment allegations, work complaints and other concerns.
Hired employees and initiated the new hire paperwork process.
Organized new employee orientation schedules for all new hires.
Promptly corresponded with all applicants and coordinated and conducted interviews.
Led the creation of recruiting plans for all open positions.
Led the creation of recruiting plans for all open positions.
Pre-screened all resumes prior to sending them to corporate hiring managers for consideration.
Facilitated all new employee orientations to foster a positive team attitude.
Assisted the diversity recruiter in complying with all corporate policies.
Created and completed personnel action forms for all hires, terminations, title changes and terminations.
Specifically assigned to the [Department Name] department for the recruitment of up to [Number] requisitions.
Education
Expected in Bachelor of Arts | GovernmentTemple University Wesleyan University, Philadelphia Middletown, PA CTGPA: Marketing Government
Affiliations
Charlotte Chapter American Marketing Association (CAMA), eMarketing Association, Charlotte Chamber of Commerce, Public Relations Society of America, Online Marketing Summit
Skills
B2B, book, brochures, budgets, budget, Business Development, call center, catalog, com, community relations, competitive analysis, competitive intelligence, Consultant, content, contracts, clients, customer service, database management system, direct mail, direct marketing, direction, email, focus, full life cycle, funds, HR, Inside Sales, leadership, legal, marketing plan, marketing strategies, marketing strategy, marketing, Market, materials, meetings, Microsoft Office Suite, office, networking, policies, positioning, presentations, pricing, profit, speaking, quality control, radio, recruiting, reporting, safety, Sales, sales training, seminars, strategy, strategic, T1, telecom, telephone, TV, trade shows, training materials, website content, web production
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