Creative Marketing Coordinator adept at creating marketing collateral for trade shows, sales meetings and senior management. Seamlessly manages all aspects of marketing communications, including direct marketing, publications, events management and audio-visual production. Dedicated to driving customer satisfaction and product visibility through highly-targeted online and offline marketing strategies. Experienced in public relations, relationship building and management.
Retention and reactivation strategies
Competitive and strategic planning
Budgeting and forecasting
Superb writer and editor
Account and territory management
Strong presentation skills
Promotes positive behavior
Hospice and palliative care experience
Critical and creative thinking
Social and new media
Executive presentation development
Knowledge of Medicaid statutes and regulations
Professional bedside manner
Adept at prioritizing/managing deadlines
Organized calendar management
Outreach CoordinatorFeb 2013 - Current SeniorLIFE, Inc.Greensburg, PA
Managed, developed, and implemented all marketing activities, including community events and social events, including events for Geriatric Services
Managed and developed all collateral promotional and educational materials including brochures, handbooks, guides, multimedia presentations
Built and maintained effective collaborative relationships with area agencies and affiliates related with the elderly and supplemental target markets
Managed marketing operational budget
Assisted with developing and implementing Polices and Procedures for marketing areas
Managed casework and composed medical and financial information for potential enrollments
Worked closely with clients to identify their needs and challenges and provide solutions-oriented campaign themes.
Entered and assigned new leads using CRM tools.
Retail Team MemberJul 2012 - Feb 2013 Whole Foods MarketPittsburgh, PA
Developed knowledge about products and sales items to answer shoppers' questions.
Followed proper standards for product freshness, organic food safety, weights and measures, refrigeration and sanitation.
Reported on weekly sales to management.
Assisted the team in meeting sales, stock loss, labor objectives and margin goals to increase profitability.
Weighed and labeled products.
Refilled and rotated items on shelves to maintain well-stocked inventory.
Offered product samples, answered questions and helped customers find items.
Unloaded trailers, received merchandise, verified orders and broke down produce loads.
Prepared and maintained inventory records.
Receptionist, Leasing Assistant Jul 2011 - Feb 2012 Forward Management Pittsburgh, PA
Negotiated contracts on behalf of clients.
Worked closely with clients to get the appropriate loans, inspections and credit reports.
Managed contracts, negotiations and all aspects of sales to finalize purchases and exceed customer expectations.
Maintained connections with clients to encourage repeat business and referrals.
Oversaw and managed daily office operations for staff of 12 employees.
Collected and deposited rent, fees, and other bills.
Kept organized documentation of tenant's legal, lease, and identification records.
Processed accounts receivable and accounts payable.
Reduced overhead by taking on more responsibility with creative and administrative projects.
Managed maintenance team calendar and coordinated weekly maintenance meetings and appointments.
Marketing InternNov 2010 - Jun 2011 Carnegie Museum of Art Pittsburgh, PA
Fostered and facilitated relationships with patrons, artists, and organizations to increase events attendance and donations.
Created, collected and organized reports of events surveys.
Collaborated with account executives to penetrate new accounts, identify potential customers and coordinate product demonstrations.
Examined marketing material with the consumer perspective in mind to increase attendance, donations, and expand key client base.
Assisted in several website and social media platforms maintenance to retain customer interest and increase prospective patrons and donors.
Identified investment opportunities, threats and challenges to accurately forecast the company budget.
Networked and interacted with local, national and international associations to optimize industry connections.
Onsite SpecialistJul 2010 - Feb 2011 IKON, Thorp Reed & ArmstrongPittsburgh, PA
Scanned documentation and entered into the database.
Obtained scanned records and uploaded them into the database.
Produced monthly reports using advanced Excel spreadsheet functions.
Organized forms, made photocopies, filed records and prepared correspondence and reports.
Added new material to file records and created new records.
Reviewed and updated client correspondence files and scheduling database.
Communicated with domestic and overseas offices to arrange B2B shipments.
Assisted with receptionist duties, file organization and research and development.
BBA: Marketing2012 University of Pittsburgh, College of Business AdministrationPittsburgh, PA
Marketing, Managerial, and Advertising coursework
Graphic Design coursework
Accounting, Economic and Information Systems coursework
Mass Communications and Communication Studies coursework