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Jessica Claire
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  • single:
https://www.linkedin.com/in/josfrick/

Professional Summary

Distinguished sales/marketing professional, subject-matter expert, and industry leader with a proven track record of building and leading teams to uncover, develop, and maximize strategic data opportunities. High-energy, passionate evangelist for the power of and ethical/responsible use of marketing data.

Skills
  • Sales/Sales Leadership
  • Strategy Development
  • New Business Development
  • Team Leadership
  • Rapport and Relationship Building
  • Client Relations
  • Business Planning
  • Data Product Development
Work History
Head of Partnership Development, 06/XXX9 - Current
Korn/Ferry International Poznan, OH,
  • Leads new business development team that drives non-royalty-based data contribution partnerships, adding over 250 partners in the past three years. This directly and positively impacts a) Oracle Advertising's Identity, the core process from which all audience and measurement products are built, scaled, and validated; b) revenue streams across key products, with direct and indirect revenue impact in excess of $100MM; c) the diversity and robustness of Oracle Advertising's core data asset.
  • Creates and drives execution of disciplined business development plan, a first for the Oracle Advertising Data First retail team when built. Components of this plan include/have included a) strategic selection of desirable targets; b) maintenance of considerable pipeline; c) advocacy and development of internal SPIFs for cross-division incentives; d) customized grading/tracking of opportunities; e) comprehensive reporting of achievements.
  • Participated in creation, refinement, and ongoing support of processes tied to accelerated client onboarding ('Speed-to-Market'), with over 130 prospective data contributors in pipeline since inception of program (March 2021-present). These processes preserve a) business integrity; b) privacy/security, legal, and compliance best-practice standards in accord with Oracle contractual obligations; c) competitive positioning in data marketplace.
  • Liaises with product, agency sales, CX, marketing/events and account activation teams in driving additional partnerships. Efforts led to a) ongoing org-wide education about value of data contribution; b) 'data first' optics through which subsequent innovations are considered; c) thought leadership presented at industry events.
  • Developed new prospecting strategies and processes to drive pipeline for data enablement products, and onboarded new pre-sales business development manager as part of team.
Director, Retail Partnerships, 04/XXX6 - 06/XXX9
Oracle Data Cloud City, STATE,
  • Successfully led and directed team of four account managers (three Senior Client Partners) responsible for over 200 Oracle Data Cloud first-party contributors with growing revenues in excess of $8 million.
  • Focused team on thoughtful approaches and strategic planning to grow business lines as Oracle Data Cloud products and services expanded during period of intense change and growth with additional acquisitions (Moat and Grapeshot).
  • Worked with organizational leadership to build/strengthen productive external and internal partnerships to refine and improve business processes, from product launches to deal solutions/contracting to operations.
  • Mentored and trained agency partners and colleagues to expand broker/agency relationships (as member of Broker Task Force); trained clients on modeling and statistical approaches; and mentored across departments as part of Oracle Data Cloud Protege program.
Senior Client Partner, 04/XXX5 - 04/XXX6
Oracle Data Cloud City, STATE,
  • Managed and grew $2 million+ book of specialty retail accounts, and successfully sold additional offline modeling and digital product solutions.
  • Project-managed internal solutions, analytics, and product representatives/teams to contribute to sales, delivery, results/performance and overall satisfaction for client base.
  • Liaised with OMC and CX representatives/teams to provide Oracle Data Cloud representation across broader Oracle engagements.
  • Created and presented solid business case to Oracle Data Cloud senior management to develop and augment data licensing as part of overall department growth plan.
  • Mentored and trained client partner colleagues around broker/agency relationships and data licensing.
Multiple Roles, 12/1999 - 03/XXX5
Adrea Rubin Media, Inc City, STATE,

Vice President, Marketing and Social Media | Mar XXX2 to Mar XXX5. Key member of Senior Leadership Team who:

  • Established overall strategy for Media company data sales, resulting in gross revenues in excess of $5 million.
  • Managed key engagements with enterprise-level partners, including Datalogix.
  • Led business development efforts company-wide, in conjunction with CEO, setting strategic plan for growth. Efforts resulted in signing of new accounts and consistent double-digit revenue increases.
  • Spearheaded social media/content program and strategy for Twitter, LinkedIn, and corporate blogging efforts, to attract new clients and prospects. Efforts led to multiple engagements.
  • Datalogix 360A partner award winner - August XXX4.

Director of Marketing | Dec 2005 to Mar XXX2

Marketing Manager| Dec 1999 to Dec 2005

Education
Bachelor of Arts: Economics/Philosophy, Expected in 1994
-
Rutgers College - New Brunswick, NJ
GPA:
Affiliations
  • IAB Retail Media Network and Measurement/Addressability Committees (current)
  • Rutgers Business School, advisor, Marketing Department (current)
  • Marketing Club of New York, Board Member and associate director, Sponsorships (current)
  • MarketingEDGE First-Gen Mentor (2020-2022)
  • SUBTA member (2021-2022)
  • Rutgers University Big Data Certification Program, Board Member (XXX7-XXX9)
  • Mentor, Oracle Data Cloud Protege program (XXX7-XXX8)
  • MarketingEDGE: Co-chair, Rising Stars Awards Dinner (XXX5)
Certifications
  • Valor Executive Training, completed May 2021
  • Trade Desk Edge Academy Marketing Foundations, issued September 2020
  • Simitri Change Management for Leaders, issued November XXX9
  • Lead Beyond Management Training: Oracle, Broomfield CO campus, issued March XXX8
  • Lead to Achieve Management Training: Oracle, Broomfield CO campus, issued November XXX6
  • Social Media Certification Course, Penton Education/Media, New York, NY, issued February XXX3

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Resume Overview

School Attended

  • Rutgers College

Job Titles Held:

  • Head of Partnership Development
  • Director, Retail Partnerships
  • Senior Client Partner
  • Multiple Roles

Degrees

  • Bachelor of Arts

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