Montgomery Street, San Francisco, CA94105(555) 432-1000, resumesample@example.com
Professional Summary
Seeking a senior position that marries the challenges of team-building, business/product development, and sales/corporate leadership. Distinguished sales/marketing professional, subject-matter expert, and industry leader with a proven track record of uncovering, developing, and maximizing strategic data opportunities to help clients efficiently and profitably solve their customer acquisition and retention problems. High-energy, passionate evangelist for the power of and ethical/responsible use of marketing data.
Skills
Team leadership
Sales/Sales Leadership
Strategy development
New Business Development
Rapport and relationship building
Client Relations
Business planning
Data Product Development
Work History
06/XXX9 to CurrentHead of Partnership DevelopmentKorn/Ferry International | Portland, OR,
Led new business development team in delivery of data contribution (90 accounts loaded in FY20, representing over 100 new labels/titles). This directly impacted Oracle Data Cloud Identity, the core product from which all audience and measurement products are built, scaled, and validated. Across the board, this effort contributed considerably to revenue streams across key products, and diversified core data asset;
Architected and drove execution of a principled, disciplined business development plan, a first for the Oracle Data Cloud Data First retail team. Components of this plan included: advocacy and development of internal SPIF for cross-team motivation, customized tracking, and comprehensive reporting of achievement;
Innovated operational improvements to remediating client consumer privacy policies for all current and new data contributors, critical in order to comply with both Oracle contracting standards and enforcement rules around CCPA;
Became principal liaison with product, agency sales, CX. and account activation teams in order to drive additional data contribution. Efforts led to org-wide education about value of data contribution and 'data first' optics through which subsequent innovations are considered
04/XXX6 to 05/XXX9Director, Retail PartnershipsOracle Data Cloud | City, STATE,
Successfully led and directed team of four sales executives (three Senior Client Partners), managing over 200 Oracle Data Cloud 'Data First' accounts with revenues in excess of $8 million;
Focused team on thoughtful approaches and strategic planning to grow business lines as Oracle Data Cloud products and services expanded during a period of intense change and growth with additional acquisitions (Moat and Grapeshot);
Worked with direct manager and organizational leadership to build/strengthen productive external and internal partnerships to refine and improve business processes, from product launches to deal solutions/contracting to operations;
Continued mentoring and training agency partners, clients and colleagues: expanded broker/agency relationships (as member of Broker Task Force) , trained clients on modeling and statistical approaches, and mentored across departments as part of Oracle Data Cloud Protege program
04/XXX5 to 04/XXX6Senior Client PartnerOracle Data Cloud | City, STATE,
Managed and grew $2 million+ book of specialty retail accounts, and successfully sold additional offline modeling and digital product solutions;
Project-managed internal solutions, analytics, and product representatives/teams to contribute to sales, delivery, results/performance and overall satisfaction for client base;
Liaised with OMC and CX representatives/teams to provide Oracle Data Cloud representation across broader Oracle engagements;
Created and presented solid business case to Oracle Data Cloud senior management and GBP to develop and augment data licensing as part of overall department growth plan, including contracting developments;
Mentored and trained client partner colleagues: broker/agency relationships and data licensing
12/1999 to 03/XXX5Multiple RolesAdrea Rubin Media, Inc | City, STATE,
Vice President, Marketing and Social Media | Mar XXX2 to Mar XXX5. Key member of Senior Leadership Team who:
Established overall strategy for Media company data sales, resulting in gross revenues in excess of $5 million;
Led business development efforts company-wide, in conjunction with CEO, setting strategic plan for growth. Efforts resulted in the signing of new accounts and consistent double-digit revenue increases;
Spearheaded social media/content program and strategy for Twitter, LinkedIn, and corporate blogging efforts, to attract new clients and prospects. Efforts led to multiple engagements;
Datalogix 360A partner award winner - August XXX4.
Director of Marketing | Dec 2005 to Mar XXX2
Marketing Manager| Dec 1999 to Dec 2005
Education
Expected in 1994Bachelor of Arts | Economics/PhilosophyRutgers College, New Brunswick, NJGPA:
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