Website development, UX and digital marketing for rackspace.com eCommerce, Web Content Management and Managed Security solutions.
Create growth plans and strategies. Provide guidance on messaging/positioning for the customer journey and sales funnel that include web strategy and SEO best practices aligned with customer pain points.
Deliver analysis, report trends and findings for both web and digital marketing with continued support and enhancements to the website, organic search and opportunities for AB testing to meet the BU goals aligned with sales/support feedback.
For 2016 the Digital Business Solution website has increased site visits by over 18% while site submissions are converting to leads at a higher rate. 30-40% conversion rate compared to previous high of 23%.
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