SEARCH

Director of Marketing Resume Example

Resume Score: 80%

Love this resume?Build Your Own Now
DIRECTOR OF MARKETING
Professional Summary

Innovative creative team leader with 14 years of experience delivering exceptional marketing campaigns, content and collateral based on established and original strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive.

Education
Master of Science: Administrative Studies, Corporate Communication , 05/2019
Boston College - City, State
Bachelor of Science: Liberal Arts And General Studies, 05/2008
Harvard University - City, State

Graduated with high honors Recommendations on Request Available for Relocation

Skills
  • Consistent brand messaging
  • Creative writing
  • Proofreading
  • Search Engine Optimization (SEO)
  • Training Materials
  • Social Media Marketing
  • Concept development
  • News writing
  • Promotional Marketing and Advertising
  • Technical Writing
  • Social Media
  • Media Production
  • Marketing Understanding
Work History
Director of Marketing, 06/2016 to 01/2020
Company Name – City, State
  • Responsible for $6.4MIL annual marketing budget and target market growth initiatives. Key accounts included PFIZER, GILEAD, COVIDIEN.
  • Achieved new business marketing developments of $10MIL through market research and practical application of key partnerships with management, clients, and account executives, and consumers.
  • Increased website traffic by average of 15% each month using cutting-edge inbound marketing techniques.
  • Coordinated innovative strategies to accomplish objectives and boost long-term profitability.
  • Implemented marketing strategies which resulted in 55% growth of customer base.
  • Devised and deployed online marketing plans with effective SEO, social media and viral video campaign strategies.
  • Built, implemented and enhanced national marketing initiatives to maximize outreach and sales of pharmaceutical categories.
  • Cultivated and upheld strong professional relationships with vendors, negotiated contracts and monitored performance.
Medical Content Writer, 01/2014 to 06/2016
Company Name – City, State
  • Designed easy to read course material for Nephrology Boston conference 2014-2018 catering to both attending medical staff and nonphysicians.
  • Created, maintained, and executed digital platform for course registration and information.
  • Consistently translated medical terminology into comprehendible reports.
  • Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
  • Completed thorough research into assigned topics.
  • Managed competing deadlines with efficiency.
  • Collaborated with creative director and copywriting team in completing all phases of client projects from planning to on-time completion of quality deliverables.
  • Gained familiarity with organization's operational and financial challenges and opportunities to improve grant writing knowledge base.
Event Specialist, 01/2010 to 10/2014
Company Name – City, State
  • Generated 100+ leads per special events, resulting in $3.8 MIL new revenues.
  • Recommended workflow and budget improvements, resulting in 30% savings per event.
  • Evaluated existing plans, processes and events planning services to identify opportunities for improvement.
  • Interviewed clients to understand event scopes of work, establish budgets and determine timelines for venue selection, guest list finalization, and rehearsal, ceremonies, and receptions.
Non-traditional Revenue Manager, 09/2004 to 01/2014
Company Name – City, State
  • Delivered engaging sales presentations to new clients, explaining technical information in simplified language to promote features and increase client base.
  • Monitored metrics and marketing investments to assess performance and implement continuous improvements.
  • Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
  • Identified, hired and trained highly-qualified staff by teaching best practices, procedures and sales strategies.
  • Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
  • Developed innovative marketing campaigns to increase engagement with target demographic and drive brand exposure.
Build Your Own Now

DISCLAIMER

Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.

Resume Overview

School Attended

  • Boston College
  • Harvard University

Job Titles Held:

  • Director of Marketing
  • Medical Content Writer
  • Event Specialist
  • Non-traditional Revenue Manager

Degrees

  • Master of Science : Administrative Studies, Corporate Communication , 05/2019
    Bachelor of Science : Liberal Arts And General Studies , 05/2008

Similar Resumes

View All
Director-of-Nurture-Marketing-resume-sample

Director of Nurture Marketing

Portsmouth, New Hampshire