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director of marketing resume example with 16+ years of experience

Jessica Claire
  • , , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
  • Home: (555) 432-1000
  • Cell:
  • resumesample@example.com
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Summary

Talented professional with a plethora of varied business experience. Highly-motivated leader with a desire to take on new challenges. Strong worth ethic, adaptability and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills. Focused, performance-minded manager with proven skills in project management, team building, stakeholder relations and campaign optimization. Strong communicator with natural leadership talent and high energy. Ready to offer over 20 years of experience to a new role dedicated to achieving exceptional results. Detail-oriented Account Manager with [Number] years of comprehensive experience managing employer-client relationships and developing new business deals. Focused on managing accounts systematically to maximize sales. Dedicated professional successful at introducing new products and expanding network connections.

Skills
  • Change Management
  • Cross-departmental Alignment
  • Market Tracking
  • Contract Negotiation
  • Relationship Building
  • Training and Onboarding
  • Product Development Consultations
  • Strategic Marketing
  • Complex Problem Solving
  • Verbal and Written Communication
  • Strategic Planning and Alignment
  • Pricing Strategies
  • Market Research Analysis
  • Demand Generation
  • Team Recruiting and Hiring
  • Marketing Strategy Development
Experience
Director of Marketing, 08/2020 to 09/2022
Emile LearningEasthampton, MA,
  • Designed and implemented comprehensive marketing strategies to create awareness of Valley’s business activities. Produced ideas for promotional events or activities and organize them efficiently. Responsible for producing valuable content for Valley’s online presence. Conducted general market research to keep abreast of trends and competitor’s marketing movements. Contacted and interviewed dissatisfied patients and worked to find a resolution of continued future care. Represented therapists and administration with patient conflict resolution. Developed a brand image by managing the organization’s public image or reputation with customers. Created an action plan to improve customer satisfaction based on feedback from surveys and reviews. Developed strategies to increase customer loyalty by improving customer satisfaction levels. Successfully built numerous talent pipelines from source to hire. Managed external relationships with colleges and job boards.
Assistant Program Director, 03/2018 to 04/2020
Northeast Center For YouthWilliamsburg, KY,
  • Developed and launched an updated training and development program. Motivated, inspired and led 20+ front line staff, 4 supervisors, and 6 therapists. Responsible for the initial and ongoing training of direct care staff, supervisors and therapists. Assist in the facilitation of parent and family training. Work closely with the Program Director with day to day client and staff training opportunities. Facilitate workshops and training seminars at regional and national conferences. Function as a liaison between the Clinical and Behavioral Specialist teams. Assist in the daily implementation of a behavioral management system. Provide on-call emergency response and support when needed. Played vital role in program culture shift
Buyer, 12/2015 to 03/2018
Baptist Healthcare System, Inc.Canton, GA,
  • Function as subject matter expert to Sales and Operations department to drive business and meet monthly budget goals. Negotiate inventory acquisition pricing at regional auctions.
  • Establish accurate, current market values on customer vehicles through a detailed appraisal process. Partner with the Operations department to establish inventory reconditioning costs. Understand and anticipate market cost trends. Ensure processes are implemented and followed through numerous departments.
Marketing Consultant, 02/2013 to 04/2017
Verizon CommunicationsRichardson, TX,

Formulated marketing strategies for area small businesses. Conceptualized and facilitated social media marketing campaigns. Performed risk vs reward marketing analysis. Tracked, analyzed, and reported campaign effectiveness. Provided targeted feedback to improve marketing dollar effectiveness. Developed and implemented promotional plans targeting key audiences. Supported clients in raising brand recognition through strategic marketing. Crafted effective copy for marketing campaigns resulting in high ROI and exceptional SEO results.

Sales Consultant/Mentor, 01/2015 to 12/2015
Motion RecruitmentCity, STATE,
  • Implemented consultative, integrity based-customer oriented solutions Maintained above average to excellent ratings in all Key Performance Metrics Communicated CarMax’s uniqueness and industry equities Built and maintained strong internal and external relationships Consulted, guided and recommend customers’ next steps based on needs Mentored new hire-onboarding process for sales consultants Maintained highest VOC (Voice of Customer) score in department
Corporate Sales Trainer, 10/2011 to 02/2013
Innovative Mattress SolutionsCity, STATE,
  • Mattress King was acquired by IMS in 03/2012 Developed and conducted a comprehensive sales training program for new-hires and existing sales staff. Facilitated and scheduled a comprehensive two-week new hire training course. Ensured the quality and effectiveness of sales training program met organizational expectations. Assisted in the talent evaluation process by using key metric measurements for both new and existing sales staff. Verified content for product and sales skills training remained current and updated. Developed continuing training agendas covering 47 retail locations and 96 personnel. Facilitated sales training that produced monthly sales increases of 112% in numerous retail locations. Performed needs analysis; developed specific solution based follow-up training Key catalyst in developing an organizational culture paradigm shift by teaching preventative health benefits instead of just “selling mattresses”. Facilitated multi-organizational corporate level collaboration with various projects. Functioned as fill-in District Manager when needed. Partnered with Regional Vice President and District Managers to ensure company goals and objectives were reached.
Store/Sales Manager, 08/2011 to 10/2011
Mattress KingCity, STATE,
  • Achieved 12-month delivered store sales of $894,000, exceeding projections by 34% Exceeded $550,000 personal delivered sales in 10-month period Networked and cross-marketed with area businesses and professionals Provided solutions for all customer service issues Motivated and managed retail sales associates ensuring goal achievement Created a fun, professional working environment Ensured inventory levels remain adequate and consistent Performed all duties of Sleep Specialist Performed in-store training to new-hire sales associates
Supervisor/Trainer, 02/2007 to 09/2010
Pinnacle Behavioral Health, Elk River Residential Treatment ProgramCity, STATE,
  • Coordinated and facilitated training to meet state certification and safety requirements Managed and facilitated campus workshops including but not limited to; verbal vs
  • Non-verbal communication, goal setting and core issue identification Provided staff training for therapeutic wilderness program Provided staff guidance, advice, and performance reviews Identified strengths and weaknesses as well as screen potential new employees Coordinated and facilitated community emotional wellness workshops. Motivated residents and staff to maintain routine and order through positive attitude strategies.
  • Interviewed applicants, recommended individuals for hiring and evaluated staff performance.
  • Monitored employee productivity to provide constructive feedback and coaching.
Front Line Counselor, 01/2005 to 02/2007
Pinnacle Behavioral Health, Elk River Residential Treatment ProgramCity, State,
  • Monitored groups of 6-10 youths in therapeutic outdoor environment Maintained routine and order using communication and de-escalation techniques Documented daily experiences and potential “hot buttons’ for youths in my care Assisted residents in “helping themselves” through strategic core issue identification techniques
Education and Training
Bachelor of Arts: Communications, Expected in 05/1998 to Morehead State University - ,
GPA:

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Resume Overview

School Attended

  • Morehead State University

Job Titles Held:

  • Director of Marketing
  • Assistant Program Director
  • Buyer
  • Marketing Consultant
  • Sales Consultant/Mentor
  • Corporate Sales Trainer
  • Store/Sales Manager
  • Supervisor/Trainer
  • Front Line Counselor

Degrees

  • Bachelor of Arts

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