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Digital Marketing Ad Trafficker Resume Example

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DIGITAL MARKETING AD TRAFFICKER
Education
Master of Science: Innovation Management and Entrepreneurship2015Brown University City, State
  • Relevant Coursework: Accounting, Finance, Product Management, Marketing, Technology Commercialization
  • Teaching Assistant (Thermodynamics): Prepared labs, graded exams, and consulted students on homework
Bachelor of Science: Mechanical Engineering2014Georgia Institute of TechnologyCity, State
  • Relevant Coursework: Statistics, Engineering Economics, IC Engine, Heat Transfer, Circuit, Manufacturing
  • International Exchange Program: 2 semesters study abroad in France (Spring 2012, Spring 2013)
  • Leadership: Founder & President of Georgia Tech Chinese Soccer Club, Intramural Soccer Captain
Relevant Experience
Digital Marketing Ad Trafficker10/2015 to CurrentViasat Inc.Huntsville , AL
  • Setup, monitor, and optimize company's Facebook advertising campaigns to maximize growth
  • Continuously develop new ads and execute A/B tests, increasing overall ad click through rate by 30%
  • Analyze Facebook advertising performance using analytics tools, including Excel, Tableau, and Google Analytics
Breakthrough Lab Fellow06/2015 to 09/2015Brown UniversityCity , STATE
  • Co-founded venture to commercialize a proprietary 3D scanning technology developed in research lab
  • Analyzed market size, interviewed thought leaders, studied competitors, and examined customer needs
  • Identified technological differentiator, market demands, and commercial value for this technology
Market Development Intern01/2015 to 05/2015Crawford High Performance CompositesCity , STATE
  • Made cold calls, conducted interviews, and analyzed potential market for a new wheelchair technology
  • Organized interview feedback and assisted SVP of Marketing in constructing product launching road map
  • Performed competitive analysis and designed website for product marketing - resoluteadaptive.com
Mechanical Engineer Intern05/2014 to 08/2014Advanced Institute Of Manufacturing With High-Tech InnovationCity , STATE
  • Investigated Aluminum deformation characteristics using Deform, SolidWorks, and Excel software
  • Ran plastic 3D printing experiments and received the student creativity award for using 3D printers
Capstone Design Project Engineer01/2014 to 05/2014Kimberly Clark CorporationCity , STATE
  • Devised a restroom trash compactor to solve paper towel overflow problem in high-traffic office buildings
  • Manually built up a product prototype, tested its feasibility and publicly demonstrated the solution
Activities & Awards
  • Digital Marketing Chair of Brown Silicon Valley Club: Managed official website and organized events
  • Alumni Interviewer: Successfully interviewed 10 candidates for Brown University undergraduate admission
  • Finalist: 2015 Rhode Island Business Plan Competition (State-level award, out of 75 teams)
  • 1st Place (Team Leader): 2014 Taiwan Elite Student 3D Printing System Design Competition
  • 1st Place: Fall 2012 Georgia Tech Creative Design Robot Competition. (Out of 64 teams)
Skills & Interests
  • Foreign Languages: Native Mandarin and Cantonese, professional English, elementary French
  • Skills: Data analysis, digital marketing, online advertising, quantitative mindset, public speaking
  • Personal Interests: Basketball, soccer, hiking, reading biography and history, traveling, NBA fan
Build Your Own Now

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Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.

How this resume score could be improved?

Many factors go into creating a strong resume. Here are a few tweaks that could improve the score of this resume:

57Fair
Resume Strength
  • Completeness
  • Formatting
  • Word choice
  • Measurable results
  • Strong summary
  • Typos

Resume Overview

School Attended

  • Brown University
  • Georgia Institute of Technology

Job Titles Held:

  • Digital Marketing Ad Trafficker
  • Breakthrough Lab Fellow
  • Market Development Intern
  • Mechanical Engineer Intern
  • Capstone Design Project Engineer

Degrees

  • Master of Science : Innovation Management and Entrepreneurship 2015
    Bachelor of Science : Mechanical Engineering 2014

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