Ceo Limited Partner resume example

• Implemented marketing strategies which resulted in 200% growth of customer base.
• Oversaw preparation of marketing copy, images, videos, emails and other collateral.
• Developed insights on marketing campaigns to assess performance against goals.
• Considered business demands and customer preferences when developing pricing structures and marketing plans.
• Increased on line training sales and exposure by developing new packaging, collateral, and sales materials and optimizing target audience reach.
• Led solution selling strategy initiatives to maximize sales of on-line retail outlets

• Directed and coordinated marketing activities and policies to promote products and services
• Reviewed the financial aspects of product development, such as budgets, expenditures and research and development appropriations
• Developed pricing strategies while balancing firm objectives with customer satisfaction maximization
• Initiated market research studies and analyzed findings
• Consulted with buying personnel to determine projected demand for products and services
• Completed quarterly forecasting and monthly financial reviews
• Worked with the communications team to drive internal promotion of company programs, initiatives, guiding principles and mission
• Coordinated and participated in promotional activities and trade shows
• Analyzed third-party data and investigated new growth opportunities
• Collaborated with developers, advertisers and production managers to market products and services
• Directed the hiring, training and performance evaluations for marketing and sales staff and supervised their daily activities
• Created high-quality marketing strategy documentation, including product marketing briefs, FAQs and objection handling documents
• Analyzed usage patterns to understand ways in which customers used company products and services
• Directed product development using in-depth knowledge of vendor landscape and industry insight
• Developed and implemented campaigns for email, online advertising, search engines and direct mail
• Defined and tracked campaign effectiveness and adjusted strategies accordingly

Limited Partner and Senior VP of business development. Responsible for all aspects of Marketing and

and Marketing management. Trained and recruited individuals on the development of investing into

the CBD arena.

• Assessed, optimized and elevated operations to target current and expected demands
• Extended existing customer relationships through extensive communication and tried-and-true marketing strategies
• Interacted with prospects and customers at various events, including trade shows, seminars and workshops
• Established, enforced and updated policies keeping business agile and responsive to changing market conditions
• Coordinated, led and executed brand training presentations for trade or trend shows and new partners to generate and drive product awareness and sales
• Mentored newly hired employees by explaining tactics for building sales pipelines
• Strengthened product branding initiatives and coordinated effective marketing campaigns
• Identified new markets for penetration by carefully researching potential customers' buying habits
• Developed and implemented promotional strategies to drive business success and maintain budgetary guidelines
• Conducted in-depth research on competitor trends, products and services
• Improved productivity initiatives, coordinating itinerary and scheduling appointments