Business Engagement Manager resume example

Serve as Market Access Lead and Regional Account Manager in the Northeast market to secure and enhance profitable access for the portfolio of Genentech medicines at assigned accounts including Medicare, Commercial Payers, Medicaid and Integrated Health Systems. Key accounts: Anthem, BCBS RI, MVP HealthCare, Medicare NGS JK, Medicaid (ME, NH, VT), Dartmouth-Hitchcock Health, Beth Israel Deaconess Medical Center and UMass Memorial Health Care.

• Lead collaboration and partnership with Sales, Field Reimbursement, Marketing, Medical and Contracting teams to drive access, reimbursement, pull-through, strategy and account planning initiatives
• Effectively develop and advance business relationships with senior leadership at targeted accounts to maximize value through aligning Genentech priorities and resources to the unique goals and needs of customers
• Consistently prioritize actions to drive business results while maintaining an organizational and patient-first focus and commitment
• Lead One Genentech strategy and customer engagement initiatives at Beth Israel Deaconess Medical Center and Dartmouth-Hitchcock Health
• Lead Health System Specialty Pharmacy Access Agreement opportunity with BIDMC through partnership with ACM Leadership and key customer stakeholders
• Selected to serve on Market Access Strategy Team to ensure a successful launch and market uptake of Ocrevus
• Provided insight and MS Market knowledge to develop strategy and messaging for Field resources and potential payer and health system formulary management initiatives
• Drove high-level collaboration with Sales, FRM, Medical and KOL stakeholders to overturn negative Ocrevus coverage policy at BCBS RI
• Secured and renewed Nutropin contract for 1:1 preferred formulary position at BCBS RI

Represented the Bayer HealthCare portfolio of pharmaceutical products to Managed Care and Integrated Delivery Network organizations in the New England Region. Key accounts: Harvard Pilgrim Health Care, BCBS MA, Tufts Health Plan, BCBS RI, Anthem, ConnectiCare, CDMI, Yale New Haven Health System, Dartmouth-Hitchcock Health, Lahey Health.

Initiated and led internal development and collaboration with Harvard Pilgrim Healthcare for the first Value-based

contracting strategy and platform for Betaseron

• Negotiated and secured preferred contracted access for various products at assigned payer and health system accounts
  
• Selected to participate on Market Access Strategy Team to identify and develop launch initiatives and priorities for Adempas
  
• 2013 Circle of Excellence Award for collaboration with Radiology Division
  
• 2010 Eastern Area Account Manager of the Year
  
• Several Special Recognition Awards for Leadership, Initiative and Overcoming Complexity
  

• Hired, trained and managed a highly engaged sales team of 10 representatives to maximize sales performance in the New England region
  
• Utilized a foundation of trust and a genuine passion for others to build a talented, motivated and united team focused on organizational priorities and results
  
• Developed and implemented sales strategies and allocated resources to drive optimal return on investment
  
• Managed team through change of Bayer Healthcare acquisition of Berlex Laboratories in 2006
  
• Promoted 6 sales consultants to advanced positions within the organization
  
• Created role profile and position of Neurology Key Account Specialist to drive engagement at major MS Centers
  
• Effectively established and advanced relationships with Key Opinion Leaders throughout the region
  
• National and Eastern Area Sales Consultants of the Year selected from team three times