Google Analytics Google Adwords Adobe Analytics Microsoft Excel 2016 Microsoft Project 2016 Microsoft Power BI
| Leadership Teamwork Quality Assurance Testing Project Management Market Research Public Speaking |
Presently focused on digital analytics and marketing intelligence for top healthcare brands, including, but not limited to Northwell Health
Assist the global and regional directors, associate directors and senior analysts with additional ad hoc tasks from business strategy to market research
Primary duties involve data visualisation and manipulation
Executed campaign measurements with the assistance of media agencies and vendors
Conducted social media analysis and simultaneously developed business strategies for top brands
Operated independently from the firm’s headquarters in Singapore (the team was in India for another event) and primarily attended digital marketing events by corporations such as Adobe and Google
Networked actively with regional (APAC) marketing heads of companies such as LinkedIn and Text100
Conducted extensive market research into past digital marketing events that took place in the APAC region and compiled the data into spreadsheets
Researched and published several byline feature stories on companies via interviewing employees either in person or via telecommunication systems
Managed and monitored social media handles of the organization i.e., Twitter, Facebook and LinkedIn
Successfully created a media-kit and sponsorship docket for the event with the assistance of the business development manager
Team
leader of a group of front-end and back-end software developers; worked with
multiple designers, consultants, developers and clients
Designated with delivering multiple projects to clients in nations such as Germany and Indonesia
Liaised with the client service team and the software team on a daily basis in order to delegate responsibilities and establish deadlines
Conducted extensive quality assurance tests on numerous iOS applications independently
Delivered a presentation on the capabilities of McKinsey Digital Labs to a high profile client with the aid of senior management
Successfully delivered all projects to clientele in a short turnaround time
Involved in communication functions of the firm with stakeholders in the mobile application development i.e., professional athletes, commentators & sports organizations.
Created a Twitter handle and Facebook account for the mobile application in order to leverage the product offering via multiple platforms.
Conducted and participated in conference calls and alpha/beta testing of the mobile application and submitted the application weekly to Apple.
Performed marketing research for the purpose of conducting advertisements on social media.
Created marketing collaterals for the purpose of promoting sales and supporting the product/service offering to angel investors and stakeholders.
Major GPA: 3.75
Major: Management & Double-Minor: Entrepreneurship and Economics
Active member of the Bryant Ventures Organization
Active member of the on campus Society of Human Resource Management (SHRM) chapter
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