Livecareer-Resume
JC
Jessica Claire
, , 100 Montgomery St. 10th Floor (555) 432-1000, resumesample@example.com
Website
  • https://www.linkedin.com/in/JessicaClaire
Professional Summary

Creative and analytical marketing professional with progressive experience and success in optimizing brand presence through marketing and psychology to accelerate growth and increase brand awareness. Proven record of identifying opportunities through data-driven approaches and develop strategies that increase revenue and enhance brand visibility. Regarded for strong dedication to uphold corporate values; combined with an outstanding record of personal and professional integrity in delivering exceptional customer service, prioritizing activities, and collaborating with top executives. Enthusiastic researcher eager to contribute to team success through hard work, attention to detail and excellent organizational skills.

Skills
  • Multi-channel Marketing
  • Data Analysis & Interpretation
  • Project Management
  • Branding, Project & Content Management
  • Documentation
  • Consumer Trend Analysis & Market Research
  • Project Management
  • Marketing Communications
  • Product Marketing
  • Planning and Coordination
  • Microsoft Office Suite
  • Campaign Development
Work History
08/2018 to Current Accounts Analyst Medulla | Milwaukee, WI,
  • Assist key stakeholders with questions and concerns pertaining to billing, revenue, G/L, services, and contracts
  • Maintain close collaboration with cross-functional departments for effective information flow and streamlining shared processes
  • Accurately perform account adjustments and managed accounts to ensure correct billing and A/R revenue
  • Distinguished for reducing overdue receivables by 65% and achieved all-time lowest level for assigned accounts
  • Created compelling and informative marketing booklet for stakeholder meetings
  • Posted cash receipts to customer accounts, maintaining current and accurate account balances
  • Developed professional relationships with internal and external clients to encourage open communication and feedback
  • Analyzed aging reports to identify trends and patterns causing missed collections
  • Used SAGE to perform accurate financial analysis and audits to mitigate financial risks
  • Managed complex finance projects under direction of senior management to meet deadlines
  • Reduced financial discrepancies, effectively reconciling bank accounts and organizing information into accounting software
  • Assisted day staff by troubleshooting and rectifying software issues and initiating program updates
03/2018 to 09/2018 Social Media and Brand Consultant Freelance | City, STATE,

Advised companies on utilization of Social Media for brand promotion and simultaneously managed Facebook, Instagram, YouTube, and Pinterest accounts. For separate clients, achieved 37.4% average organic reach and 26.5% post engagement after three months, grew social media audience from 349 to 12k after 3-month campaign and strategized social content to boost account engagement

  • Conceptualized brand identity and developed unique accompanying graphic style and tone for use in communications
  • Developed innovative marketing campaigns based on client objectives
  • Incorporated product changes into marketing messages to drive customer engagement and maximize profits
  • Guided executive team during business development decision-making to optimize profitability, marketing strategy and communications planning
  • Maximized advertising efforts by developing content for media relations, corporate communications and social media posts
  • Identified social media trends and developments to influence PR strategies.
  • Analyzed social media campaigns and activities for effectiveness and made recommendations for improvement to increase engagement
  • Maintained aesthetics of blog through images and troubleshooting issues
  • Researched creative topics to write, edit and create layouts for new articles and features
  • Connected and interacted with readers via email or message boards to address needs and ideas of audience
  • Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs
03/2012 to 02/2018 Project and Public Relations Manager Rosaline Hampton, Inc | City, STATE,
  • Developed and executed multi-channel marketing campaigns by creating newsletters, advertisements, press collateral, blog posts, and engaging emails
  • Managed social media accounts with major focus on driving new traffic and maintaining user engagement
  • Kept abreast of latest market trends and created copy, photos, videos, stories, and pitches for web and press
  • Created six months of social media content with timed releases.
  • Oversaw projects from conceptualization to completion while meeting/exceeding project milestones through implementation of standard operating procedures
  • Organized critical events and fundraisers
  • Utilized data-driven approach to translate complex data into meaningful insights for informed decision-making regarding marketing and growth initiatives
  • Collaborated with CEO to outline specific client, campaign, and ad-hoc needs while providing executive duties
  • Increased team efficiency by 40% through implementation of team-based work model
  • Manage vendor, contractor and agency relationships and budgets.
  • Assisted in branding frameworks for tight-lipped product launches based on market research
  • Conceived and launched employee social media training to encourage amplification of corporate messaging
  • Wrote and optimized content for social media, email, blogs and offers to impact client web traffic and organic search by as much as 84% year-over-year
  • Audited policies, procedures, and ensure documentation – developed standard operating procedures (SOPs) and maintained for easy access
  • Partnered with leadership and recommended, based on research, new approaches, policies, procedures and tools with focus on scaling organization and increasing day-to-day profit
  • Collected and logged client feedback about service experience to identify areas for improvement
  • Informed customers of additional services offered by company to develop opportunities for sales revenue
  • Alerted team of opportunities for future sales within retainer clients and developed strategic plans to build client relations
  • Built partnerships with diverse internal teams and sales, finance and operations departments to streamline processes
  • Fostered customer trust by addressing concerns and needs using targeted problem-solving
  • Adhered to sales contract agreements and high-quality service delivery by coordinating with CEO and leveraging productive and open client communications
  • Organized daily workflow and assessed appropriate staffing to provide optimal service
  • Maintained current and compliant financial records, monitoring and addressing variances through detailed analysis
  • Evaluated consumer preferences and behaviors, combined with market trends and historical data to improve service and business practices
  • Developed creative presentations, trend reports, kitted assets, and product data sheets
  • Leveraged industry trends and competitive analysis to improve customer relationship building
  • Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
  • Coordinated and managed sponsorships and sponsorship activation
  • Identified customer needs through market research and analysis
  • Managed internal, external and crisis communications
  • Delivered effective oral presentations to staff and clients based upon data compiled from different research sources
  • Collaborated closely with others to develop new surveys and questionnaires, test survey links and proofread documentation
  • Used coordination and planning skills to achieve results according to schedule
Education
Expected in 2020 M.I.S | Information Systems Management & Data Analytics Seattle Pacific University, Seattle, WA GPA:
Expected in 2011 B.A. | PR Communications & Psychology Washington State University, Pullman, WA GPA:

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Resume Overview

School Attended

  • Seattle Pacific University
  • Washington State University

Job Titles Held:

  • Accounts Analyst
  • Social Media and Brand Consultant
  • Project and Public Relations Manager

Degrees

  • M.I.S
  • B.A.

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