- , , 100 Montgomery St. 10th Floor
- (555) 432-1000
- resumesample@example.com
- Date of Birth:
- India:
- single:
- https://www.linkedin.com/in/JessicaClaire
Creative and analytical communications professional with progressive experience and success in optimizing brand presence through marketing and psychology to accelerate growth and increase brand awareness. Proven record of identifying opportunities through data-driven approaches and developing effective marketing strategies. Regarded for strong dedication to uphold corporate values; combined with an outstanding record of interpersonal and professional integrity in delivering exceptional customer service, prioritizing activities, and collaborating with top executives. Enthusiastic researcher of competitive products and sectors with ability to identify and evaluate product characteristics, market share, pricing, and advertising while maintaining databases. Accomplished Marketing Professional with verifiable track record of increasing revenues, profits, and market share through savvy product management and marketing. Excellent record of driving new market development. Thoughtful in building client-customized marketing campaigns with statistical relevance and ingenuity. Creative online product promoter, developing social media content aligned with brand image and target audience. Eager to contribute to team success through strong written and verbal skills, attention to detail and excellent project execution.
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Medulla – Waukesha, WI,
- Assist key stakeholders with questions and concerns pertaining to billing, revenue, G/L, services, and contracts
- Maintain close collaboration with cross-functional departments for effective information flow and streamlining shared processes
- Accurately perform account adjustments and managed accounts to ensure correct billing and A/R revenue
- Distinguished for reducing overdue receivables by 65% and achieved all-time lowest level for assigned accounts
- Create marketing book for yearly stakeholder meetings
- Develop professional relationships with internal and external clients to encourage open communication and feedback
- Manage finance projects under direction of senior management to meet deadlines
- Reduced financial discrepancies, effectively reconciling bank accounts, and organizing information into accounting software
- Collected data and developed detailed spreadsheets to identify trends and create revenue, profitability, and expense forecasts
Freelance – City, STATE,
- Advised companies on utilization of social media for brand promotion and simultaneously managed Facebook, Instagram, YouTube, and Pinterest accounts
- For separate clients, achieved 37.4% average organic reach and 26.5% post engagement after three months, grew social media audience from 349 to 12k after 3-month campaign and strategized social content to boost account engagement
- Conceptualized brand identity and developed unique accompanying graphic style and tone for use in communications
- Developed innovative marketing campaigns based on client objectives
- Incorporated product changes into marketing messages to drive customer engagement
- Identified social media trends and developments to influence PR strategies
- Analyzed social media campaigns and activities for effectiveness and made recommendations for improvement to increase engagement
- Researched creative topics to write, edit and create layouts for new articles and features
- Connected and interacted with readers via email or message boards to address needs and ideas of audience
- Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality content and storyboards
Rosaline Hampton, Inc – City, STATE,
- Developed and executed multi-channel marketing campaigns by creating newsletters, advertisements, press collateral, blog posts, and engaging emails
- Managed social media accounts with major focus on driving new traffic and maintaining user engagement
- Kept abreast of latest market trends and created copy, photos, videos, stories, and pitches for web and press
- Created six months of social media content with timed releases
- Oversaw projects from conceptualization to completion while meeting/exceeding project milestones through implementation of standard operating procedures
- Organized critical events and fundraisers
- Utilized data-driven approach to translate complex data into meaningful insights for informed decision-making regarding marketing and growth initiatives
- Collaborated with CEO to outline specific client, campaign, and ad-hoc needs while providing executive duties
- Increased team efficiency by 40% through implementation of team-based work model
- Manage vendor, contractor and agency relationships and budgets
- Assisted in branding frameworks for tight-lipped product launches based on market research
- Conceived and launched employee social media training to encourage amplification of corporate messaging
- Wrote and optimized content for social media, email, blogs and offers to impact client web traffic and organic search by as much as 84% year-over-year
- Audited policies, procedures, and ensure documentation – developed standard operating procedures (SOPs) and maintained for easy access
- Partnered with leadership and recommended, based on research, new approaches, policies, procedures and tools with focus on scaling organization and increasing day-to-day profit
- Informed customers of additional services offered by company to develop opportunities for sales revenue
- Alerted team of opportunities for future sales within retainer clients and developed strategic plans to build client relations
- Built partnerships with diverse internal teams and sales, finance and operations departments to streamline processes
- Fostered customer trust by addressing concerns and needs using targeted problem-solving
- Adhered to sales contract agreements and high-quality service delivery by coordinating with CEO and leveraging productive and open client communications
- Maintained current and compliant financial records, monitoring and addressing variances through detailed analysis
- Evaluated consumer preferences and behaviors, combined with market trends and historical data to improve service and business practices
- Developed creative presentations, trend reports, kitted assets, and product data sheets
- Leveraged industry trends and competitive analysis to build customer relationships to launch loyalty programs
- Identified customer needs through market research and analysis
- Managed internal, external and crisis communications
- Delivered effective oral presentations to staff and clients based upon data compiled from different research sources
- Collaborated closely with others to develop new surveys and questionnaires, test survey links and proofread documentation
- Used coordination and planning skills to achieve results according to schedule
- Planned new product external launch and release while managing cross-functional implementation of plan
- Assessed new product specifications to meet client needs
- Created product positioning and messaging to differentiate products in market and expand visibility
- Educated team members of weekly product updates and sales initiatives
- Met deadlines, exceeding expectations and effectively rolling out Marste campaign
Seattle Pacific University - Seattle, WA
Washington State University - Pullman, WA
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School Attended
- Seattle Pacific University
- Washington State University
Job Titles Held:
- Accounts Analyst
- Social Media and Brand Consultant
- Project and Marketing Manager
Degrees
- M.I.S
- B.A.
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