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Account Coordinator Resume Example

Resume Score: 65%

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ACCOUNT COORDINATOR
Summary
  • Communications professional with 3+ years of experience working with lifestyle, fashion, consumer and nonprofit brands
  • Specialties lie in campaign and brand strategy, media relations, consumer and influencer engagement, and event coordination and management
  • Proven ability to effectively strategize and communicate a brand message through activations that lead to press and social output
Relevant Experience
Mission Media | New York, NY      
Senior Account Executive, Creative Campaigns (April 2016 – Present) 
Account Executive (Sept. 2015-April 2016)
Account Coordinator (April 2015 – Sept. 2015)
Core Accountabilities
  • Serving as main contact for Peroni Nastro Azzurro day to day press office and leading 2017 new market integration plan  
  • Drafting external communications, including press releases, Q&A's, backgrounders, media alerts and pitches
  • Maintaining and forming relationships with media contacts, securing several feature stories and mentions

  • Creatively contributing to new business campaign strategy presentations and pitches
  • Managing and mentoring junior staff by reviewing and editing all press pitches, campaign recaps, media lists, and all client facing documents  
  • Assisting to build current media and campaign plans for Nando's PERi PERi Sauce and h.Club LA 2018 launch 

​

Select Projects
The House of Peroni, Peroni Nastro Azzurro
  • Strategized, designed and executed very first U.S. 'House of Peroni' campaign activation with touch points of overall idea, experiential, partners and media output
  • Prepared and carried out media plan, securing over 4 Million media impressions 
  • Served as one of two main contacts for campaign launch and assisted in production and management of venue and all event collateral
​
Belvedere Peach Nectar, Belvedere Vodka
  • Conceptualized idea and designed campaign launch for Belvedere Vodka's 2016 flavor, Peach Nectar
  • Facilitated key partnership of campaign, Chef Chloe Coscarelli of ByChloe
  • Served as one of two main contacts for management of event launch
  • Responsible for year-round seasonal media coverage surrounding Belvedere Peach Nectar cocktails

​

Lost in Music, Sony 
  • Championed media plan surrounding Sony's Lost in Music campaign to position brand as leader of virtual reality technology through partnership with The Chainsmokers
  • Secured top tier influencer attendance and media coverage for campaign launch event

Other Projects Include:(RED) World AIDS Day, Superdry x Idris Elba, Bruce Weber x Versace: 'Chicago is My Beat,' The Pirelli Calendar Presents 'Peter Lindbergh On Beauty,' Belvedere Vodka SPECTRE 007
Previous Experience
Account Coordinator08/2013 - 04/2015L.E.R. Public RelationsNew York, NY
  • Developed media lists, maintained press clips and handled sample tracking
  • Drafted all press pitches, media alerts and backgrounders to secure national and local press coverage
Sales & Marketing Intern06/2012 - 08/2012Donna Karan New YorkNew York, NY
  •  Researched and presented a suggestive report to superiors focused on marketing to a younger demographic 
Education
2013Bachelor of Arts:The Pennsylvania State University - JournalismState College, PA, United States
Minors: International Studies, Recreation, Park & Tourism Management
Extracurricular: Pi Beta Phi Fraternity for Women, Penn State THON
2012Temple University - Study Abroad ProgramRome, Italy
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Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.

Resume Overview

Companies Worked For:

  • L.E.R. Public Relations
  • Donna Karan New York

School Attended

  • The Pennsylvania State University
  • Temple University

Job Titles Held:

  • Account Coordinator
  • Sales & Marketing Intern

Degrees

  • 2013 Bachelor of Arts : The Pennsylvania State University - Journalism
    2012 Temple University - Study Abroad Program

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