Digital Marketing Specialist Resume Examples

Need assistance writing your resume? Our Digital Marketing Specialist resume examples are equipped with professionally written content to help you land your ideal job!


Digital Marketing Specialist resume summary examples

To make your resume pass the seven seconds recruiters spend eyeing a resume, write an impactful resume opener.

The resume summary consists of a two to three-sentence paragraph introducing yourself to potential employers by featuring your top skills and professional abilities.

Think of it like a business pitch. Your knowledge and experiences are the product you have to sell to the investor, in this case, the employer.

If you have plenty of work experience in your desired field, choose the professional summary approach.

If this is your first time applying for a Digital Marketing Specialist position, use the objective statement, which allows you to share your skills as they relate to your career goals.

You can compare these two approaches in the examples below to determine which is better for your situation.

check sign

Good example:

“ A highly experienced Digital Marketing Specialist with 8+ years of experience in driving online growth, creating engaging content, and optimizing campaigns. Skilled in SEO, SEM, email marketing, and social media management, with a proven track record of delivering tangible results and driving ROI. Passionate about staying up-to-date with the latest digital marketing trends and leveraging cutting-edge technologies to deliver maximum value.”

Why this example passes:

  • Feature candidate’s success statistic to grab attention. Numbers add detail about how big the results you deliver are, e.g., test scores, passing rate and more.
  • Shows career length, 11 years.
  • Mentions employer-desired skills: student motivation and interactive lessons.
cross sign

Bad example:

“ Experienced digital marketing specialist with a passion for connecting people to products. Skilled in using various platforms to reach potential customers. Looking to leverage my knowledge and experience to help businesses grow.”

Why this example fails:

  • Doesn’t include any numbers that quantify digital marketing specialist’s performance
  • Uses vague descriptions and skills.
  • Doesn’t include years of teaching experience.

The fastest way to write your professional summary

Prove your value as a Digital Marketing Specialist with a sharply written professional summary. You can choose from expert-written content suggestions using our Resume Builder!

  • 1

    Enter the details about the job title you held. The builder comes preloaded with auto-suggested phrasing written by resume experts.

  • 2

    Then, just pick from these suggested phrases that best frame your experience and customize them to your liking!

  • 3

    All you have to do is choose the summary phrases that best frame your experience. It’s like having a professional do it for you!

Our Resume Builder will help you write a custom Digital Marketing Specialist resume in 15 minutes! However, if you want to give your resume more dedicated attention, you can also employ our professional writing services to kickstart your search for an Digital Marketing Specialist role confidently.

The reviews are in!

See what they're saying about us on Trustpilot.

Digital Marketing Specialist resume work experience examples

The most crucial part of a Digital Marketing Specialist resume is the work experience section. You’ll need to share a list of your previous roles, unique skills and the specific tasks you accomplished in each one if you want to write a good resume. The following examples will show you what to do and what to avoid when writing your resume’s work experience.

check sign

Good example:

Johnson Consulting I Rolling Meadows, IL I 8/2018-current

  • Spearheaded successful campaigns to increase brand awareness and customer engagement for ABC Company
  • Implemented SEO and SEM strategies to boost website traffic and increase online conversions by 25%
  • Developed and managed a team of digital marketing specialists to create and execute innovative campaigns
  • Analyzed and reported on key performance metrics to ensure campaigns were optimized for maximum results.

Why this example passes:

  • Numbers and statistics add detail and quantify the results this digital marketing specialist delivers: 4% improvement and a class size of 20-25.
  • Good use of strong words and active language.
  • References specialized value cahier provides with “individualized lesson plans.”
cross sign

Bad example:

Malone Group I Redmond, WA I 4/2022-present

  • Created content for website
  • Managed social media accounts
  • Updated website content
  • Monitored analytics

Why this example fails:

  • Lacks numbers or statistics.
  • Describes general tasks, not teaching achievements or career highlights.
  • Uses active verbs, but doesn’t focus on results.

Digital Marketing Specialist resume skills examples

Here are 18 sample skills for digital marketing specialist:

  • Data Analysis
  • Customer Service
  • Project Management
  • Strategic Planning
  • Report Preparation
  • Customer Engagement
  • Digital Marketing
  • Content Creation
  • Social Media Marketing
  • Team Leadership
  • Campaign Development
  • Performance Evaluation
  • Budget Development
  • Graphic Design
  • Relationship Building
  • Data Analytics
  • Salesforce CRM
  • Google Adwords

You should sprinkle skills and abilities throughout your resume. Include them in your professional summary, work experience blurbs and a dedicated skills section.

Examples of additional resume sections

Your resume must include the five main sections: contact information, professional summary, work experience, skills and education. However, you can also add different sections to show off more achievements.

Here are some examples of optional digital marketing specialist resume sections that you could add to provide greater detail:

  • Languages
  • Certifications
  • Additional skills
  • References
  • Interests
  • Accomplishments
  • Competencies
  • Technical profile

Only include extra sections if they provide real value to your resume. Your resume should be brief and concise rather than long and redundant.

Examples of resume formats

The way you organize your Digital Marketing Specialist resume is called a resume format. There are three main resume formats: chronological, functional and combination. Here are examples of each:

The main difference among them is whether or not they give more visual weight to your work history or to your skills section. The format you should select for your resume is based on your years of work experience as a digital marketing specialist.

How to choose a resume format

Years of experience

Functional formats

  • Focus on skills.
  • Best for first-time digital marketing specialist who lack work experience.
  • Good for people re-entering workforce.
  • May omit dates in the work history section.
  • Skills listed above work experience.

Years of experience

Combination formats

  • Balance skills and work history.
  • Ideal for mid-career digital marketing specialist.
  • Suitable for career changers and people seeking promotion.
  • Skills next to or above work experience.

Years of experience

Chronological formats

  • Put the most focus on work history.
  • Best for digital marketing specialist with a long, steady career.
  • Most popular format.
  • Preferred by recruiters.
  • Work experience listed above skills.

Once you know the best format for you, it’s easy to pick a digital marketing specialist resume template. Templates are preformatted layouts created by design professionals to ensure your resume looks amazing!

As seen in*

brands image

*The names and logos of the companies referred to in this page are all trademarks of their respective holders. Unless specifically stated otherwise, such references are not intended to imply any affiliation or association with LiveCareer.