Marketing Manager Resume Template for MS Word

The summary statement comes first on a resume, and it gives hiring managers a quick overview of your experience and abilities in a way that encourages them to keep reading. This is your opportunity to grab employers’ attention and showcase your skills. With the marketing manager resume template for Word, you can create your own stunning summary statement.

When writing your summary, you may choose three concise sentences or three succinct bullet points to convey your message. You need to show the hiring manager why he or she should choose you. Use words from the job posting, needed skills and any other relevant information about yourself. The summary statement should have the following:

• Your title and experience level

• Two or three skills relevant to the position

• Expertise you have or a personality trait that makes you a suitable candidate

Here are some summary statement examples:

Example 1

Marketing manager with over 10 years of experience leading marketing teams. Expertise in developing and implementing marketing strategies based on goals and objectives. Outstanding communication, interpersonal and leadership skills.

Example 2

Talented marketing manager overseeing and guiding teams in the field for seven years. Detail-oriented with outstanding planning, organizational, technical and analytical abilities. Experienced in analyzing financial aspects of product development.

Example 3

Marketing Manager:

• 15 years’ experience

• Expertise in pricing strategy development and advertising coordination

• Creative, goal-driven and highly organized

Example 4

Marketing Manager:

• Five years of experience

• Media relations and creative team leadership expertise

• Solid computer, problem-solving and time management skills

In this section, you will create a list of your most impressive and relevant skills to show employers that you are qualified for the position. It is a good idea to use bullet points to make the list easy to read and organized. This way, an employer can find your skills in a breeze and skim over the list quickly. As you can see, the marketing manager resume template for Word places the skills section near the top, right after the summary statement. Here are some writing tips for this section:

• A concise list of six to eight of your skills works well

• The most essential skills should be listed first

• It is best to keep this section general by using words and phrases

Here is a sample list of skills for a marketing manager’s resume you may want to include:

• Excellent leadership skills

• Solid time management abilities

• Exceptional communicator

• Media relations

• Strategy development

• Content development

• Sales management

Now is the time to show employers how well you put your skills to work by highlighting your accomplishments and experience. In the work history section, you will provide examples of responsibilities from your current or past jobs and any relevant achievements you have that prove you are an excellent candidate. When completing your work history section of the marketing manager resume template for Word, follow these helpful tips:

• Use keywords from the job posting to make your resume specific to the position

• Include job titles, company names, locations and employment durations

• Use action verbs when you describe your achievements and responsibilities

• Include metrics when possible to make your accomplishments more specific

Here are some sample lines for a marketing manager’s work history section:

• Identified and developed marketing strategies based on establishment objectives, cost factors and market characteristics

• Increased sales by 50 percent by implementing a thorough marketing plan

• Coordinated marketing activities designed to promote products and services while working with advertising and promotions managers

• Organized several marketing fairs and trade shows that resulted in an increase in clientele by 60 percent

Most jobs require you to have achieved a certain level of education to land the job. The education section of the marketing manager resume template for Word allows you to list your degrees and academic achievements in an easy-to-read way. Here are some education section tips:

• Only include relevant and recent education; you may have a certificate in culinary arts from 10 years ago, but it is not going to help you get the job

• Include degrees, training courses, certificates and volunteer positions that are relevant

• Use reverse chronological order

Here are a couple of education section examples:

Example 1

Master of Business Administration – 2015

University of Houston – Houston, TX

Bachelor of Science in Marketing – 2010

Texas A&M University – College Station, TX

Example 2

Bachelor of Business Administration in Marketing – 2007

Temple University – Philadelphia, PA

Certificate in Advertising – 2003

Camden Community College – Camden, NJ