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World Wide marketing Manager Resume Example

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WORLD WIDE MARKETING MANAGER
Professional Summary

Skilled marketing professional passionate about building productive relationships with customers, partners and team members. Focused on exceeding revenue goals . Versed in all aspects of product line management, marketing and related activities for both new product development and portfolio management.

Core Qualifications
  • Global marketing
  • Knowledge of market trends
  • Market segmentation
  • Competitive analysis
  • Brand development
  • Go-to-market strategy development
  • Project management
  • Fundamentals of Product Management
  • SalesForce
  • SAP
  • Microsoft Office Suite
  • Enthusiastic team player
  • Customer service-oriented
  • Cross-functional team leadership
  • Deadline-driven
  • Self-directed
  • Community Initiatives
Experience
DanaherGolden , COWorld Wide marketing Manager02/2015 to Current
  • Responsible for marketing General Radiology products including Comptued Radiology Systems, Digital Radiography and acquisition Software.
  • Execute Annual Strategic meetings to position and develop 3 year roadmaps.
  • Work closely with the multi-functional product development teams as well as marketing communications to deliver sales tools and product training to the field.
  • Responsible for driving new product launches and defining product positioning, establishing market value propositions, and communicating key features/advantages/benefits
  • Develop and execute marketing plans including market assessment, sales and marketing tool development and successful product launch strategy.
  • Work with regional sales and marketing teams to align the global plan with each region and effectively communicate World Wide materials and tools.
  • Work closely with the multifunctional product development teams as well as marketing communications to deliver sales tools and product training to the field.
  • Develop necessary product launch materials with Marketing Communications, i.e. advertisements, press releases, direct mail pieces, sell sheets, brochures, email blasts, videos etc.
  • Effectively partner and collaborate with regional marketing leaders and other functions ensuring proper inputs to the product development team.
  • Investigate key competitors in the market and provided successful arguments to the sales organization.
  • Collaborate with 5 major geographic regions to define the annual strategic marketing plans and tactics that support these plans
American ExpressArizona , LAWorld Wide marketing Manager03/2015 to Current
  • Responsible for World Wide marketing for General Radiology products including Computed Radiology Systems, Digital Radiography and Acquisition Software.
  • Responsible for driving new product launches and defining product positioning, establishing market value propositions, and communicating key features/advantages/benefits
  • Develop and execute World Wide marketing plans including market assessment, sales and marketing tool development and successful product launch strategy.
  • Work with regional sales and marketing teams to align the global plan with each region and effectively communicate World Wide materials and tools.
  • Work closely with the multifunctional product development teams as well as marketing communications to deliver sales tools and product training to the field.
  • Develop necessary product launch materials with Marketing Communications, i.e. advertisements, press releases, direct mail pieces, sell sheets, brochures, email blasts, videos etc.
  • Effectively partner and collaborate with regional market leaders and other functions to ensure proper inputs to the product development team.
  • Investigate key competitors in the market and provided successful sales arguments to the sales organization.
  • Collaborate with 5 major geographic regions to define the annual strategic marketing plans and tactics that support these plans
Epicor Software CorporationSolon , OHGlobal Product Manager10/2007 to 03/2015
  • Responsible for global product management and marketing for Drug Discovery portfolio worth $29 million.
  • Identify, develop and evaluate product positioning, pricing and marketing plans annually.
  • Prepare and analyze market size and competitive positioning for product portfolio.
  • Drive global marketing related activities for both new product development and existing products with an emphasis on innovation and brands.
  • Responsible for defining regional promotional tools and sales tactics to drive sales including product pricing, promotional tactics and distribution channels.
  • Collaborate with Marketing Communications to develop, design and produce marketing materials, i.e.
  • advertisements, press releases, direct mail pieces, sell sheets, brochures, email blasts, Scientific Posters, etc.
  • Responsible for conducting comprehensive product training.
  • Analyze, interpret and report out monthly management reports in regards to product sales activity to budget, programs, market conditions and competition.
  • Work effectively with direct sales team, channel partners and regional teams for deployment of programs and promotions.
  • Works closely with our Supply Chain and Operations team to develop sales forecasts for capacity and production planning.
St. Joseph HealthAnaheim , CAAssociate Product Manager02/2005 to 10/2007
  • Managed product lines worth $12 Million in World Wide Sales.
  • Responsible for training the sales force, customer service, and technical support.
  • Managed product improvement processes.
  • Managed the development and marketing of select products and product lines.
  • Executed Marketing and Sales initiatives.
  • Worked cross functionally throughout the organization.
Thermo Fisher ScientificCity , STATETechnical Application Specialist05/2003 to 02/2005
  • Provided technical information to customers.
  • Product selection and application selection guidance to customers and distributors.
  • Received, documented, and coordinated investigations of customer complaints.
  • Identified, communicated, and developed potential sales leads.
  • Identified and communicated new product opportunities.
WyethCity , STATESenior Laboratory Assistant05/1999 to 05/2003
  • Reviewed and Analyzed data for FDA submission.
  • Highly Proficient in the following assays: Functional Assays: Diphtheria Vero Cell Micro neutralization, and Opsonphogocytosis Micro Assay.
  • Enzyme Linked Immunosorbent Assay (ELISA).
  • Proficient in Tissue Culture.
  • Developed and optimized of the OPA bioassay.
  • Performed preventative maintenance on Analytical Instrumentations.
  • Qualified new assays, controls, and bacterial banks.
  • Competent in trouble shooting any assay, instrument, or control.
Education
Bachelor of Science:Organizational ManagementROBERTS WESLEYAN COLLEGE, City, State

Organizational Management

Associate of Science:Medical Laboratory TechnologySTATE UNIVERSITY of NEW YORK, COLLEGE of TECHNOLOGY at ALFRED, City, StateMedical Laboratory Technology
Skills

Launch Planning, Brand development, Brochures, Budget, Competitive Analysis, Customer Centric, Functional & Global marketing, Innovation, Team Leadership, Market analysis, Marketing Plans, Market Strategy, Market Trends, New Product Development, Product Positioning, Product Improvement Process, Sales, SAP, Microsoft Office Suite.

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Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.

How this resume score could be improved?

Many factors go into creating a strong resume. Here are a few tweaks that could improve the score of this resume:

72Average
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  • Measurable results
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Resume Overview

School Attended

  • ROBERTS WESLEYAN COLLEGE
  • STATE UNIVERSITY of NEW YORK, COLLEGE of TECHNOLOGY at ALFRED

Job Titles Held:

  • World Wide marketing Manager
  • Global Product Manager
  • Associate Product Manager
  • Technical Application Specialist
  • Senior Laboratory Assistant

Degrees

  • Bachelor of Science : Organizational Management
    Associate of Science : Medical Laboratory Technology

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