social media specialist resume example with 4+ years of experience

Jessica Claire
, , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
Home: (555) 432-1000 - Cell: - - -

Seasoned social media specialist with knowledge & success in creating on-brand marketing content for existing and new social media platforms. Accomplished in evaluating analytics and marketing campaign results to adjust strategies and achieve goals. Proficient in social media monitoring and management tools.

  • SEO Proficiency
  • Marketing Analytics
  • Content Management
  • Brand Management
  • Microsoft Office
  • Brand Development
  • Client Relationship Management
  • Social Media Trend Analysis
  • Social Media Posting
  • Adobe Creative Suite Proficiency
  • Bilingual (Spanish)
02/2023 to Current
Social Media Specialist Academy Sports & Outdoors, Inc. Smyrna, TN,
  • Responsible for overseeing and managing the overall efficiency and production of Miami Battalion, and 32 recruiting stations' social media pages like Facebook, Instagram, Twitter, Google Business, and YouTube, through the platform Sprinklr. Duties include auditing and reporting updates to the stations.
  • Responds to inquiries from the public on social media platforms in a timely and professional manner. Maintains contact with other Army recruiters on platforms like Microsoft Teams and Outlook to inform them of any need-to-know information.
  • Content creator for all marketing, social media campaigns, and public events. Content includes graphics, videos, PowerPoints, and landing pages, which are used to drive awareness and engagement of the Army's recruiting mission. Platforms like Canva, Adobe Express, and Adobe Suite are used to create and update content.
  • Maintains a steady flow of content throughout the week (4 posts a week) on all social media platforms, while ensuring other stations also have enough content for their social media pages by creating a folder on the battalion's teams channel that contained all new content, branding, logos, and more information for recruiters to access. This allows recruiters to use and upload content to their recruiting profiles helping to spread brand awareness. Staying up to date with modern trends and hashtags plays a significant role in quality work.
  • Stays up to date with copyright and posting regulations by all social media platforms and army guidelines, so that posting and paid advertisement runs uninterrupted. Use of Google, FB, and IG analytics are used to improve future content. Over 12K accounts have been reached in the span of two weeks on IG alone with no paid social media, purely organic growth.
  • Responsible for photographing and filming at live events, and curating images for content and other battalion purposes. Images or videos are then stored in a folder for easy access and use. Utilizing equipment like Nikon Z7 and Panasonic Cam Corder as primary equipment.
  • Created battalion Podcast and first official Youtube Chanel, during which interviews with recruiters, soldiers, and future soldiers were conducted. This helped spread more awareness as well as gain potential viewers that turned into leads wanting to enlist in the army.
  • Maintains relationships with brands like Hyundai for the Hyundai Air and Sea Show event, where coordinating with other social media managers was key in helping spread event awareness and engagement, through various social media posts and videos. Also attends meetings with potential clients for sponsorships and marketing needs.
07/2022 to 02/2023
Social Media Coordinator Breakaway Tours Chilton, WI,
  • Create e-mail marketing campaigns using software such as Constant Contact and TenStreet for various terminals and locations throughout the country informing them of job openings and other postings, while ensuring all punctuation and information is correct.
  • Utilizes Microsoft Excel to accurately record and update all contacts on the mailing lists, while also updating the company on new opening and closures of certain job listings.
  • Utilizes Adobe suite to create and edit content for the company's personal database which is then used on the company's official social media. Programs such as Premiere Pro, Photoshop and After Affects are used on a daily basis.
  • Serves as company photographer and videographer for all company related events. This includes documenting and filming a company blood drive, conducting interview and video editing that was used on the company social media pages.
  • Maintain a record and proper storage of all images and videos that I take, including worker headshots and other images that are used for email and social media campaigns. Collaborates with the marketing department teammates to strategize and organize duties that will ensure company goals and needs are met, including daily content creation planning and implementation of content across all channels.
  • The administrator of the company's official YouTube channel and Twitter page which will be launching in the coming months, duties include preparing content that will be featured on the official channel and page as well as understanding the rules and regulations set by the social media companies
  • Using and having knowledge of Google ads and analytics to properly market and advertise the company's content, so no issues occur when uploading or paying for advertisement, and ensuring growth of all pages.
  • Arranged for copyright permission and licensing for various videos that included a soundtrack or effects that were used on company channels so that no infringements occurred.
10/2021 to 07/2022
Team Assistant Community Care, Inc. City, STATE,
  • Responsible for ensuring all facilities are available for use and maintained in a safe operable condition while overseeing and coordinating all activities associated with the needs of the business operations to facilitate and ensure the safety and proper execution/protocol for upcoming projects
  • Produced and oversees the proper documentation of all required paperwork for participants, and other business-related contacts while also ensuring times, dates, and needs are met while at the facility, including scheduling virtual meetings and in-person ones to properly strategize as well as de-brief on the completion of a project
  • Successfully sold items such as printer ink, technology, office supplies, and used equipment on multiple occasions resulting in prot used to fund internal projects, which allowed the company to pursue new goals.
  • Effectively communicate with teammates, recruiters, participants, and clients for any business-related instances through office software programs through the use of Zoom phone and video, Outlook, and Microsoft Teams.
  • Duties include updating the company on upcoming projects, events, and client meetings through emailing and official company scheduling portal. Extensive use of Outlook as contacting and responding to emails is a daily part of the work day.
  • Responsible for ensuring any disability requirements for incoming parties are taken care of and for any food or dietary restrictions are documented prior to arrival.
  • Credit card holder who conducts purchases for the company and provides adequate documentation of expenses to the finance department, while maintaining a business- friendly budget that still supplies employees with everything needed to facilitate work, items range from office supplies, cleaning supplies, and food supplies.
  • Assisted the research department with the implementation of technical setup of video and audio to ensure researchers and participants have a live feed to effectively conduct market research, including A/V set up of digital recorders, microphones, and other technology to ensure the projects are properly filmed. Finally, uploading and coding each file to the company database, so that it is kept in an orderly fashion and is easily accessed by other co-workers.
  • Assists in researching strategies and methods to implement in any upcoming and potential client projects, including the operations management of client relations, and work operations with major car industry and technology companies.
08/2011 to 10/2014
Warehouse Chief United States Marine Corps City, State,
  • Experience in receiving, inspecting, and accounting for incoming merchandise deliveries worth over $80 million dollars.
  • Supervised warehouse procedures and effectively performed supply control procedures, inventory accountability, the effective completion of required forms and reporting documents, as well as the proper procedures for marking and storing gear and equipment.
  • Point-person in utilizing heavy equipment machinery for organizing over 10,000 pieces of supply gear and overall enhancing supply operations.
  • Effectively ensured the compliance with fire, safety, and security regulations ensuring the wellbeing of over 50 Marines and 35 million worth of equipment.
  • Responsible for coordinating and conducting training for over 150 inventory management specialists on how to successfully fulfill their duties and responsibilities in accordance with the Marine Corps Orders and warehousing protocols and regulations.
  • Reviewed vouchers and purchase requests for accuracy and perform analysis/evaluation of the operation, programs, and system processes. This ensures the proper accountability of over 100 million dollars.
  • Utilized Microsoft programs to create a system to record inventories based on warehouse protocols to ensure minimum stock levels of all supplies and to assure adequate inventory of items to prevent shortages.
  • Global Combat Support System- Marine Corps (GCSS-MC) user- Improved logistics response time, and reduced customer wait time by utilizing a web-based automated logistics system for all requests for products and services to meet material requirements for combat support, accounting procedures, and property management.
  • Responsible for processing incoming and outgoing materials such as correspondence, reports, and other forms of written communication.
  • Effectively developed and implemented policies by accurately interpreting administrative requirements and provided recommendations to management on all related issues.
  • Established the guard force, manned all aspects of internal and external security on exercise sites, and refined internal and external standard operating procedures during Ulchi Freedom Guardian (UFG) exercise, to include implementing safety protocols such as guard schedules and rotation and daily tasks, ensuring all weapons and ammunition were accounted for and stored properly.
  • Balikatan, Philippines cross training with the Filipino military, ensuring the safety and overall mission production of the mission. To include collaboration of daily training schedule and communication with Filipino leadership
  • As platoon leader in charge of 40 Marines and 5 sailors Duties include accountability of Marines and their well-being, ensuring all Marines met hydration and health standards while also maintaining work duties.
Education and Training
Expected in 12/2021
Bachelor of Arts: Communication
Bowling Green State University - Bowling Green, OH
Native/ Bilingual

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Resume Overview

School Attended

  • Bowling Green State University

Job Titles Held:

  • Social Media Specialist
  • Social Media Coordinator
  • Team Assistant
  • Warehouse Chief


  • Bachelor of Arts

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