social media specialist resume example with 9+ years of experience

(555) 432-1000,
Montgomery Street, San Francisco, CA 94105
Professional Summary

Highly motivated Social Media Specialist with a proven track record and a strong drive for results. Over the course of 5 years with Hard Rock Tampa, I worked in part with the Tribal Career Development Program working and collaborating with various departments, allowing me to forge connections and develop essential knowledge and skills that I now apply in my current position. As the current Social Media Specialist for Hard Rock Tampa, I am seeking to develop and advance my professional career. My goal is to secure the position of Social Media Manager, where I can oversee all social objectives. This includes managing and implementing comprehensive social media strategies for the Tampa property, analyzing engagement data, identifying interaction trends, planning impactful digital campaigns to cultivate a strong online community presence to promote brand awareness.

  • Strategic Planning
  • Networking and Relationship Building
  • Content and Digital Asset Management
  • Trend Assessment
  • Online Content Development
  • Social Interaction
  • Content Curation
  • Branding Support
  • Creative Idea Development
  • Paid Advertising Coordination
  • Progress Tracking
  • Microsoft Office Suite
  • Ad Campaigns
  • Critical Thinking
  • Team Management
  • Scheduling & Coordination
  • Strong Oral & Written Communication
  • Interpersonal Skills
  • Efficient with tools such as Photoshop, Premier Pro, Light Room, ect.
  • Public Speaking
  • Strong Attention to Detail
  • Flexible Availability
  • Brand & Industry Knowledge
Education & Training
Seminole Hard Rock Tampa, FL, Expected in 09/2021 : TCD Program - GPA :
Seminole Hard Rock Tampa, FL, Expected in 10/2018 : Leadership Academy - GPA :
Pasco Hernando State College Wesley Chapel, FL, Expected in : General Studies - GPA :
Academy At The Lakes Land O Lakes, FL, Expected in 05/2014 High School Diploma : - GPA :
Work History
Academy Sports & Outdoors, Inc. - Social Media Specialist
Trussville, AL, 10/2021 - Current
  • Creating content and amplifying the Hard Rock Brand.
  • Build, budget, and develop various ad campaigns.
  • Promote upcoming property events, promotions, and entertainment.
  • Strategized and develop both photography and videography content for SHRT social media platforms.
  • Maintain current social media trends through market research.
  • Engage social media audience by promoting brand awareness and collaborating with influencers, entertainers, and celebrities.
  • Monitor property's social media comments, messages, reviews, and inquires to engage with users and strengthen follower relationships.
  • Compile monthly insights and analytics such as impressions, reach, likes, and engagement to create scorecard for MoM growth.
  • Working closely with the Digital Marketing team to continuously improve SEO and SEM goals.
  • Attend events and activations both on and off property to showcase the partnerships throughout Tampa Bay.
  • Implementing HRI activations when applicable to SHRT.
  • Setting new social media standards to include quality parameters, voice, and overall brand image.
  • Set clear defined goals to increase guest retention and engagement.
  • Drive revenue to the property by turning followers into customers.
Rogers Group Inc - Management Trainee
Batesville, SC, 08/2018 - 10/2021
  • Assisted established management staff with operational oversight, business development, and process improvement strategies.
  • Gained knowledge of company and department policies, protocols and processes for all frontline, supervisors, and above.
  • Sat in on disciplinary hearings to learn about conflict resolution in the workplace.
  • Established open and professional relationships with team members which facilitated communication, quickly resolving issues, and conflicts.
  • Developed skills under guidance of department leaders through hands-on work and shadowing.
  • Accomplished multiple tasks within established timeframes.
  • Enhanced managerial and leadership abilities by working closely with supervisors, managers, and executives.
  • Pursued every opportunity to learn about the gaming and hospitality industry at all levels.
The Seminole Tribe Of Florida - Work Experience Program
City, STATE, 05/2014 - 10/2018
  • Maintained impeccable office organization to support efficiency, professionalism, and performance objectives.
  • Wrote correspondence to maintain strong lines of communication.
  • Managed office inventory.
  • Organized and executed community tribal events.
  • Assisted members with prompt and polite support
  • Created STOF content to engage with tribal member communications.
  • Built relationships with members and vendors to promote long term growth.

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Resume Overview

School Attended

  • Seminole Hard Rock
  • Seminole Hard Rock
  • Pasco Hernando State College
  • Academy At The Lakes

Job Titles Held:

  • Social Media Specialist
  • Management Trainee
  • Work Experience Program


  • High School Diploma

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