Merchandise Marketing student seeking internship/job in the fashion industry to gain hands-on experience. Enthusiastic individual with superior skills in working in both team-based and independent capacities. Bringing strong work ethic and excellent organizational skills to any setting. Excited to begin new challenge with successful team. Efficient sales associate skilled at connecting with people and promoting products. Open and positive communicator with calm and level-headed approach to managing routine needs and meeting special challenges. Experienced in maintaining stock, setting up promotions and merchandising items. Team-oriented Fashion Intern with experience handling multiple responsibilities. Proficient with Microsoft and outgoing with excellent interpersonal and strong network skills.
Skills
Social content publishing
Web analytics
Brand promotion
Internet marketing
Social media management/ marketing
Brand development
Multitasking
Content strategy
Project management
Industry trend understanding
Team collaboration
Effective planning
Listening skills
Oral and writing communication
Front office management
Assessed customer product needs and interests in order to best recommend suitable items.
Independent judgement
Organization
Education and Training
Darlington University Rome, Georgia, Expected in 05/2016 – –High School Diploma: - GPA:
Belmont UniversityNashville, TNExpected in – –:Sociology - GPA:
FIDM/Fashion Institute of Design & MerchandisingLos Angeles, CAExpected in – –:Merchandise Marketing - GPA:
Experience
Alamo Complex Management - Social Media Coordinator San Antonio, TX, 12/2019 - 04/2020
Analyzed key performance indicators monthly, applying data analytics to drive future strategic planning.
Generated interest for new and upcoming product and service releases by managing social media accounts.
Tracked and analyzed social media and online marketing initiatives.
Developed ROI-driven online and social media strategies.
Corresponded with social media clients to utilize positive feedback and posts to better promote the brand.
Supported SEO initiatives to improve content, keywords, and branding.
Kept tabs on what competitors were posting on social media channels through dedicated research skills.
Devised results-driven strategies and roadmaps based on clients' needs.
Spearheaded creation of blogs and social media content.
Posted new content for products and services when managing marketing and release calendars.
Verified consistency in content and tone to optimize social media accounts.
Wrote social media content to increase engagement with customers.
Effectively responded to negative feedback and bad reviews under the supervision of the brand manager.
Completed in-depth analyses of competitor ad, keyword, bids and landing page activities.
Monitored metrics such as redirects, click and bounce rates and other KPIs to proactively optimize campaigns.
Collaborated with content contributors to build optimization strategies.
Identified trends through assessment of competitor activities.
Managed customer digital marketing strategies to meet client goals and objectives.
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