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Senior Social Media Strategist Resume Example

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SENIOR SOCIAL MEDIA STRATEGIST
Professional Summary
Experienced online marketing professional who consistently delivers high-quality and results-focused marketing content. In-depth knowledge of social media marketing with expertise in identifying emerging trends and developing ultra creative marketing strategies.
Skills
  • Social media engagement
  • Budget development and management
  • Social media expert
  • Story development and brand management
  • Strategic thinker
  • Organized
  • Publishing expertise
  • Creative and innovative
Work History
03/2015 to Current
Senior Social Media StrategistName.com – Denver, CO
  • Lead the creation of high-quality marketing strategy for all paid and non-paid social media marketing efforts.
  • Identified value propositions and key messaging for the marketing of various products using customer insight gained from interactions on social media and at events.
  • Traveled nationally and internationally to attend conferences, grow a hackathon series created as a side project, and deliver clear company messages to Name.com's target audience.
  • Clearly defined and tracked key metrics for social media campaigns and all event marketing efforts.
05/2013 to 03/2015
Social Media SpecialistName.com – Denver, CO
  • Crafted and implemented campaigns for social media to grow the brand audience and efficiently convert new followers into paying customers.
  • Defined key metrics and tracked campaign effectiveness and adjusted strategies as necessary.
  • Worked closely with product development team using in-depth knowledge of customer insight collected on social media to refine existing products and help create new offerings.
05/2010 to 09/2012
Sales and MarketingColorado Multisport – Boulder, CO
  • Answered questions regarding high-end bicycles, nutrition, and athletic training.
  • Stocked shelves and organized displays in creative ways to increase revenue earned from each sale.
  • Developed positive customer relationships through the creation of a social media marketing strategy.
Education
2013
Bachelor of Science: Advertising
University of Colorado Boulder - Boulder, CO
  • Focus on advertising strategy creation.
  • Vice President of the national champion winning triathlon team.
2015
CoRE Credential of Readiness: Economics, Accounting, and Analytics
HBX | Harvard Business School - Online
  • Member of Harvard Business School's first global cohort for a new credential program.
Other Accomplishments
  • Author of Hacking Growth (available on Amazon).
  • 2016 Forbes 30 Under 30 Finalist.
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Resume Overview

Companies Worked For:

  • Name.com
  • Colorado Multisport

School Attended

  • University of Colorado Boulder
  • HBX | Harvard Business School

Job Titles Held:

  • Senior Social Media Strategist
  • Social Media Specialist
  • Sales and Marketing

Degrees

  • Bachelor of Science : Advertising
    CoRE Credential of Readiness : Economics, Accounting, and Analytics

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