Senior Social Media Strategist Resume Example
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SENIOR SOCIAL MEDIA STRATEGIST
Professional Summary
Experienced online marketing professional who consistently delivers high-quality and results-focused marketing content. In-depth knowledge of social media marketing with expertise in identifying emerging trends and developing ultra creative marketing strategies.
Skills
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Work History
03/2015 to Current
Senior Social Media StrategistFerguson – Deer Park , NY
- Lead the creation of high-quality marketing strategy for all paid and non-paid social media marketing efforts.
- Identified value propositions and key messaging for the marketing of various products using customer insight gained from interactions on social media and at events.
- Traveled nationally and internationally to attend conferences, grow a hackathon series created as a side project, and deliver clear company messages to Name.com's target audience.
- Clearly defined and tracked key metrics for social media campaigns and all event marketing efforts.
05/2013 to 03/2015
Social Media SpecialistHorizontal – Ontario , CA
- Crafted and implemented campaigns for social media to grow the brand audience and efficiently convert new followers into paying customers.
- Defined key metrics and tracked campaign effectiveness and adjusted strategies as necessary.
- Worked closely with product development team using in-depth knowledge of customer insight collected on social media to refine existing products and help create new offerings.
05/2010 to 09/2012
Sales and MarketingTravel + Leisure Co. – Sedona , AZ
- Answered questions regarding high-end bicycles, nutrition, and athletic training.
- Stocked shelves and organized displays in creative ways to increase revenue earned from each sale.
- Developed positive customer relationships through the creation of a social media marketing strategy.
Education
2013
Bachelor of Science: Advertising
University of Colorado Boulder - City, State
University of Colorado Boulder - City, State
- Focus on advertising strategy creation.
- Vice President of the national champion winning triathlon team.
2015
CoRE Credential of Readiness: Economics, Accounting, and Analytics
HBX | Harvard Business School - City
HBX | Harvard Business School - City
- Member of Harvard Business School's first global cohort for a new credential program.
Other Accomplishments
- Author of Hacking Growth (available on Amazon).
- 2016 Forbes 30 Under 30 Finalist.
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Resume Overview
School Attended
- University of Colorado Boulder
- HBX | Harvard Business School
Job Titles Held:
- Senior Social Media Strategist
- Social Media Specialist
- Sales and Marketing
Degrees
- Bachelor of Science : Advertising
CoRE Credential of Readiness : Economics, Accounting, and Analytics
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