Extremely organized with eight year background in the successful planning and execution of small to large scale events in the sports, entertainment and experiential marketing field, along with 4 years of social media management. Expert in managing team of 10+ people, schedules, accommodations, creating agendas, and venues. Proven ability to balance priorities, meet deadlines, and produce top quality work. Ability to thrive in high pressure environment.
Oversee key accounts and client relationships to ensure quality service, activation execution, and renewals of partnerships with fortune 500 companies such as Toyota and Bank of America. Work collaboratively with the CIAA, SWAC, and Honda Battle of the Bands to plan, create, and execute event logistics. Serve as on-field operations manager for SWAC Football Championship, project manager for the Honda Battle of the Bands, and operations lead for CIAA & SWAC Basketball Tournaments. Managed the process of approval for purchase orders, talent and freelance contracts, and expense reports.
Executed label events on the campus of Johnson C. Smith University and surrounding area. Created and controlled events such as meet and greets, concert ticket raffles, and album listening parties. Worked closely with the A&R Director to ensure successful events for artists in market. Utilized social media platforms for the promotions of label and worked in high pressure environment to meet deadlines.
Remotely served as social media manager handling the company website and social media platforms. Utilized social media to generate consumer buzz for label album releases and events. Sent bi-weekly reports to supervisor providing social analytics. Provided event management assistance for summer concerts and festivals in market. Created national fan base for label and drove album sale 5%. Spearheaded launch of new website and logo and created marketing templates.
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