Montgomery Street, San Francisco, CA94105(555) 432-1000, resumesample@example.com
Summary
An energetic, creative, and exciting individual that excels in planning and executing social media campaigns that require an advanced degree of attention-to-detail. He has extensive experience of driving online customer engagement through platforms such as YouTube, Instagram, Facebook, and Twitter. On a personal level, he is an avid social media user herself, who is desperate to develop and learn more in an inspiring workplace environment. A real self-starter, he is also adept at the development of a social media strategy that will support the objectives of a company's business plan.
Highlights of Qualifications: Champion of social media tools and technologies, including nine years of dedicated service working as a social media manager and content management official. Highly conversant with managing strategic and budgetary planning while possessing hands-on experience of designing and implementing core digital marketing plans. Knowledge of identifying industry trends to assist in planning and executing of strategic marketing plans. Designed, implemented and tested the company's largest digital marketing campaign successfully, increasing the customer base by 35 percent. Learn more at about.com/filmClaire or follow me on Twitter (@filmClaire).
Highlights
Guest services
Inventory control procedures
Merchandising expertise
Loss prevention
Cash register operations
Product promotions
Experience
11/2014 to 12/2015Media Coordinator / Cross Platform TechnicianMeta Platforms, Inc. | De Kalb, ,
Responsibilities include execution of paid search, display media, and social media campaigns, the accuracy of reporting on paid media campaigns, including aggregating data from multiple sources.
Also, answered to Media Buyers/Planners, Account Managers, and Directors in order to execute changes to existing media campaigns, such as bid changes, ad copy changes, and display media creative changes.
Also executed prompt internal or external correspondence with account teams and creative teams in order to meet aggressive deadlines, leveraged and maintain strong relationships with external media vendors to help inform Media Buyers/Planners, and Account Managers and researched industry trends, generate PowerPoint presentations, build graphs, etc.
01/2008 to PresentSocial Media Strategist / WriterGORDON MEDIA CONSULTANTS | City, ,
Develops and oversees the execution of strategic social media and digital initiatives, developing and managing viral marketing campaigns, creating and supervising high-profile channel accounts, and integrating interactive media into the overall business strategy.
Executes search engine opJessicaization/search engine marketing (SEO/SEM) integration, monitoring, and analysis of social media trends and their impact on client's brands, and supervision of an internal team.
Possesses 8 years of marketing or public relations experience (including verifiable social networking experience), as well as a strong familiarity with online marketing best practices.
Boosted client traffic to corporate website by over 30 percent and built subscriber base of 3,000 in 18 months.
Created and manages Facebook fan page that has over 4,000 followers.
Established Twitter page and quickly built a following of 7,500 by engaging with the community, and using TwitterSearch and RSS to find target demographic.
Creates, writes/develops, records, edits and prepares podcasts for web circulation.
Researches material, schedules guest and coordinating content reviews with senior staff.
01/2007 to 12/2007Executive ManagerBET Networks | City, ,
Managed several areas, including creative, interactive production, network convergence, and maintenance of BET entertainment web pages.
Coordinated with network executives to create cross-platform exclusive opportunities.
Worked as the site's official film critic as well as creating and hosted a weekly original web series, New Movie Friday.
Worked closely with management on securing the best content for the entertainment channel and negotiated with individual contributors and distributors for the acquisition of specific rights for all channels worldwide.
Built and maintained close relationships in order to secure content for the channel.
Worked in conjunction with the Sales and Marketing department to develop advertising content concepts for clients.
06/1999 to 05/2006Executive ProducerHOWARD UNIVERSITY RADIO WHUR-FM | City, ,
Created program content and managed the whole production process for two drive-Jessicae programs, Live with Doug and Lorna and The Real DC Morning Show.
Generated original ideas, identified suitable ideas from others, as well as worked in collaboration with presenters, performers or other program contributors.
Gave direction to talent and production assistants ensuring that content met established production standards.
Responsibilities included overseeing the audio content of broadcasts via radio, the web and other mobile platforms.
Collaborated with the program director on both the business and technical aspects of programs, assisted in managing program budgets, ensured the efficient use of resources, and responded to listeners' comments or complaints.
Education
Expected in BA | English LiteratureUniversity of District of Columbia, , GPA: English Literature
Skills
advertising, ad copy, audio, budgets, business strategy, content, client, clients, DC, direction, film, graphs, director, managing, marketing, PowerPoint presentations, network, networking, online marketing, page, public relations, radio, reporting, Sales, search engine opJessicaization, strategic, supervising, supervision, website, web pages
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