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marketing manager mid atlantic puerto rico resume example with 19+ years of experience

Jessica Claire
  • , , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
  • H: (555) 432-1000
  • C:
  • resumesample@example.com
  • Date of Birth:
  • India:
  • :
  • single:
  • :
Professional Summary

Marketing and Operations Manager with 15+ years of experience in developing and executing successful marketing strategies, managing marketing operations, and managing brands. Proven ability to drive customer acquisition, increase brand awareness, and manage digital, event, public relations, and social media marketing campaigns. Expertise in launching and marketing new products and services.

Accomplishments
  • Received “Pinnacle Club Award” for Top Producing Revenue
  • Supported Nextel's Transition that resulted in a 150% increase in customer retention
  • Supervised and trained team of 110 staff members in the Mid-Atlantic Retail locations
  • Collaborated with team of 11 in the development of "Project 4.0" on a national scale
  • Q4 XXX1 10% Sales lift Year over Year as well as Q4 XXX2 net positive delta of 10.5
  • Q3 XXX3 68% Sales lift in the Washington DC market
Skills
  • Marketing Strategy
  • Marketing Operations
  • Brand Management
  • Social Media Marketing
  • Budget Management
  • Project Management
  • Digital Marketing
  • Event Marketing
  • Public Relations
  • Team Leadership
  • Data Analysis
  • Bilingual English/Spanish
Work History
MARKETING DIRECTOR MID-ATLANTIC & PUERTO RICO, 01/2014 - Current
Bluegreen Resorts , , WASHINGTON, DC
  • Developed and implemented marketing campaigns that support market sales goals and function
  • Created annual and quarterly media marketing budget to achieve gross add targets and subscriber acquisition
  • Managed and optimized effective marketing activities/projects (campaigns, tentpole activations, merchandising, etc.) that create high levels of engagement, growth, and revenue
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs
  • Managed agency communication and development of national and local campaigns. Including media buys such as Radio, local tv, digital and on air streaming
  • Social Media Management and Influencers Campaign Marketing
  • Managed OOH media buys in Tier 1 Markets i.e Static/digital billboards, transit shelters, bus kings etc.
  • Managed team of 25 people in development and execution of 10 marketing campaigns, all of which exceeded goals by 15%. This resulted in 20% increase in customer acquisition and 10% increase in brand awareness.
BRAND & ENTERTAINMENT MARKETING CONSULTANT, 01/XXX1 - Current
APPLE INC TRAINER, DC , , MEDELLIN, COLOMBIA
  • Music talent and digital creator partnership integration and custom content development
  • Developed 360 marketing strategies for new talent and launch campaigns
  • Developed custom video content and for broadcast/digital usage
  • Defined, monitored and drive programs to ensure KPIs and targets are being met
  • Increase brand awareness in Latin America through event marketing, demonstrations, sales and brand promotion
MARKET – REMOTE ADVISOR AHA TRAINER, 01/2013 - 01/2014
SPRINT NEXTEL SRSS, SRSS , , Cupertino, CA Remote
  • Provided Apple AHA Remote East Coast
  • Team Manager executed 200+ technical calls per day.
  • POC for technical support, customer service, troubleshooting, and training for internal employees and non-employee customers.
  • Supported iOS and OSX products.
  • Built relationships with Team Lead advisors and Team Managers.
  • Provided technical assistance, remote support, and technical feedback for training.
  • Received consistently high-level above-satisfactory proficiency metrics.
  • Contributed to process improvements related to maintenance and repair activities.
AREA TECHNICAL SERVICE & REPAIR SUPERVISOR, 11/2005 - 01/2013
MOSAIC SALES SOLUTIONS, 6051 N , , RESTON, VA
  • Provided support for Mid-Atlantic overseeing Full-Service Company Owned and Indirect channel ASCs locations.
  • Managed team of employees in 40+ locations, including hiring, training, and professional growth.
  • Developed relationships with various vendors, managing revenue calendars and exceeding sales goals.
  • Performed audits, risk management, fraud prevention, and managed budgets.
  • Developed audit guidelines and analytical procedures to mitigate fraud risk factors.
Languages
English :
Native or Bilingual:
Negotiated :
:
Spanish :
Native or Bilingual:
Negotiated :
:

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Resume Overview

School Attended

    Job Titles Held:

    • MARKETING DIRECTOR MID-ATLANTIC & PUERTO RICO
    • BRAND & ENTERTAINMENT MARKETING CONSULTANT
    • MARKET – REMOTE ADVISOR AHA TRAINER
    • AREA TECHNICAL SERVICE & REPAIR SUPERVISOR

    Degrees

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