LiveCareer-Resume

marketing manager flh resume example with 9+ years of experience

Jessica Claire
Marketing & Communications Professional
  • , , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
  • Home: (555) 432-1000
  • Cell:
  • resumesample@example.com
  • :
Education and Training
Bachelor of Commerce: Management, Expected in 04/2013 to Grant MacEwan University - Edmonton, AB,
GPA:

First Class Standing

Member of Golden Key International Honour Society

Management Studies Diploma: Management, Expected in 04/2011 to Grant MacEwan University - Edmonton, AB,
GPA:
Skills
  • Communications and Marketing Strategy
  • Campaign Management
  • Creative Problem Solving
  • Search Engine Optimization
  • Brand-building Strategies
  • Media Relations & Buying
  • Project Management
  • Community Sponsorships
  • Social Media Management
  • Content Creation
  • Event Planning and Execution
  • Vendor Relations and Corporate Partnerships
  • Teamwork, Collaboration and Leadership
  • Business Development
  • Networking
  • Program Marketing
  • Training and Onboarding
  • Cross-departmental Alignment
Accomplishments
  • People's Choice Award for Leadership, Sysco Alberta
  • Over The Top Nominee for New Employee 2019 - West Edmonton Mall Property Inc.
Summary

I am a goal-oriented and driven Marketing Manager who achieves operational excellence by leading and supporting all departments to meet and exceed organizational KPI's. With 10+ years of experience within the marketing field, I specialize in communications, sales initiatives, brand management, promotional campaign development, community sponsorships, digital communications, graphic design, advertising, events and much more! I am dedicated to collaboratively building and working within high performing teams.

Experience
Marketing Manager, FLH, 06/2019 to Current
Kane's FurnitureOcoee, FL,
  • Oversee the entire marketing and promotion of Fantasyland Hotel and West Edmonton Mall Inn, including Rooms Division, Food & Beverage Outlets, Room Service Department and large volume Banquet and Catering space.
  • Execute annual marketing & communications plan.
  • Create and implement external and internal communications strategies.
  • Produce creative collateral to successfully share communication strategies and achieve public relations goals.
  • Partner alongside General Manager, Revenue Manager, Director of Sales, Director of Business Development, and Director of Catering to develop and execute campaigns targeting leisure clients, group sales and event clients.
  • Develop and implement digital marketing plans, including incorporating SEO, social media platforms and video campaigns.
  • Monitor industry trends and create promotional campaigns to increase visibly and brand awareness, engagement and customer loyalty.
  • Generate monthly performance metrics and analytical reports, reviewing and communicating marketing campaign successes to Executive Leadership Team.
  • Oversee all local, regional and national advertising campaigns and sponsorship programs with media outlets.
  • Manage WEM Social Team on all social media channels for Fantasyland Hotel, L1L2 and also key stakeholder for Official WEM media channels.
  • Create and manage marketing and sales fiscal budget ($1,500,000+).
Marketing Manager, AB Region , 11/2013 to 05/2019
SYSCO ALBERTACity, STATE,

Promoted internally within organization based on exceeding sales and profit goals by executing on all marketing and communication activities. As Marketing Manager, AB Region, I oversaw all Alberta marketing activities for both Operating Companies with head offices located in Edmonton and Calgary.

Marketing Coordinator (Start Date October 2013) - Marketing Lead, Edmonton Region (Start Date November 2015) - Marketing Manager, AB Region (Start Date December 2018).

  • Create and execute Alberta Marketing and Sales events calendar, including customer events of over 1500+ attendees as well as internal training events, networking events, promotional events, customer sponsorships and customer pop-up launches.
  • Create Alberta marketing budgets and manage all marketing and sales expenditures.
  • Manage and maintain social media channels for Sysco Alberta.
  • Manage 250+ supplier partnerships and their participation in yearly marketing activities based off partnership agreements.
  • Research market competitors to identify potential new products and service opportunities.
  • Manage customer loyalty program, Sysco Rewards, including formulating and launching marketing and promotional campaigns to maximize profits.
  • Create marketing material for promotions, advertising, and design of event collateral.
  • Manage department work flow including the creation/execution of both local and national marketing strategies to drive sales growth.
  • Develop projects with national/divisional teams to align company and salesforce initiatives.
  • Produce internal news bulletin and employee communications to keep personnel informed of corporate events and programs.
Manager in Training, 04/2013 to 11/2013
WEIDNER APARTMENT HOMESCity, STATE,
  • Learn all aspects of Property Management business from ground-up to fully understand every operational facet and contribute to long-term business success, including attending Sales & Management Training in Seattle, Washington.
  • Update social media streams to promote property availability and ensure SEO strategies are in place.
  • Responsible for marketing properties and communications to the public to attract prospects and also retain current resident portfolio.
  • Responsible for budget allocation and cash flow analysis.
  • Conduct strategic market research to ensure property portfolio was competitive within industry.

By clicking Customize This Resume, you agree to our Terms of Use and Privacy Policy

Your data is safe with us

Any information uploaded, such as a resume, or input by the user is owned solely by the user, not LiveCareer. For further information, please visit our Terms of Use.

Resume Overview

School Attended

  • Grant MacEwan University
  • Grant MacEwan University

Job Titles Held:

  • Marketing Manager, FLH
  • Marketing Manager, AB Region
  • Manager in Training

Degrees

  • Bachelor of Commerce
  • Management Studies Diploma

By clicking Customize This Resume, you agree to our Terms of Use and Privacy Policy

*As seen in:As seen in: