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Marketing Manager Resume Example

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MARKETING MANAGER
Summary

Results-driven sales leader bringing demonstrated record of progressive growth and accomplishment in the Sprinter Van industry. Proactive manager and strategic problem-solver with record of achieving challenging profit goals while consistently acquiring new customers and expanding operations. Tenacious in pursuing new revenue streams and sales opportunities.

Skills
  • Designed & enhanced websites
  • Financing
  • Internet marketing
  • Leadership, Listening
  • Brand-building strategies
  • Trade Shows
  • Google Apps and Google Analytics
  • Superior writer and editor
  • Skilled multi-tasker
  • Exceptional problem solver
  • Customer Relationship Management (CRM)
  • Product Launch
  • B2B and B2C sales
Experience
Marketing Manager | 06/2019 to 03/2020
Mountain View Tours Inc. - Tucson, AZ
  • Analyzed consumer behaviors and market trends, and designed advertising campaigns based on current knowledge.
  • Executed updated marketing plans to increase branding exposure, customer traffic and sales.
  • Developed, and implement a strategic marketing plan
  • Oversaw and mentored business development personnel to optimize performance.
  • Owned marketing campaigns from initial scope through execution and refinement.
  • Developed and implemented digital marketing plans incorporating SEO, social media platforms and video campaigns.
  • Directed market planning and research to identify new business opportunities.
  • Involved in trade shows.
Sales Fleet Manager | 09/2015 to 05/2019
Mercedes-Benz Of Tucson - Tucson, AZ
  • Gained market share in new sales performance through marketing and follow-up.
  • Increased market share 100% over course of 6 months.
  • Responsible for Financing of the vans.
  • Marketed Vans at Trade Show like Overland Expo.
  • Stayed current on industry trends and changes and participated in professional development opportunities to strengthen product and service knowledge.
  • Increased repeat customer base by maintaining relationships with high-profile clients and effectively managing service issues.
  • Planned and developed strategies to increase sales and territory.
  • Established sales goals and strategies that contributed to increased growth in sales and profitability.
  • Achieved 200% of quota within first year as Sales Manager.
  • Fostered relationships with customers to expand customer base and enhance loyalty and retention.
Realtor | 01/2002 to 09/2015
Long Realty - Tucson, Arizona
  • Worked with buyers, getting them qualified, finding the right house, and walking them through the whole buying process.
  • Created and delivered presentations tailored to buyers or sellers.
  • Successfully added new clients through advertising, direct mail, web sites, Internet marketing, and referrals.
  • Successfully Negotiated contracts prices, and repairs.
  • Prepared market analysis statistics and bid presentation.
  • Maintained database of prospective customers.
  • Facilitated closing processes between lender, mortgage companies, buyers and sellers.
  • Generated list of properties to meet specific client needs.
  • Established and maintained positive relationships with owners, mortgage lenders and builders.
  • Prepared purchase agreements and closing statements.
  • Created professional sales presentations to creatively communicate product quality and market comparisons.
  • Enhanced customer satisfaction ratings by effectively and swiftly resolving issues.
  • Advised clients on market conditions, prices and legal requirements.
Finance Manager | 11/2012 to 04/2015
The Royal Automotive Group - Tucson, AZ
  • Greeted customers, and welcome them into finance to complete their vehicle purchase.
  • Maintained relationships with banks and credit unions.
  • Based on needs, offered customers financing options, and presented a menu of benefits that will protect their vehicle, and enhance their ownership experience.
  • Complied with all financing regulations.
  • Sales: Customer Sales for Jaguar, Land Rover, and Range Rover.
  • Responsible for developing leads, follow up and selling these excellent high end vehicles.
  • Excellent at discovering needs, closing skills and learning product knowledge.
  • Improved customer satisfaction by finding creative solutions to problems.
Education and Training
University of Arizona - Tucson, Arizona, USA
Bachelor of Science
Merchandising & Marketing, 1984
Hogan School of Real Estate - Tucson, AZ
Residential Real Estate License
Foreclosure, Short Sale & REO Specialist, 06/2002
WebCe
Insurance Licenses
Property Causality, Life & Health, 06/2011
Accomplishments
  • Increased web traffic by 30% by improving and redoing website and optimizing web content.
  • Capitalized on untapped social media platforms such as Facebook, Instagram, to grow brand awareness, sales, and customer interactions.
  • Increased page views by 50% in just 4 months by designing and launching a new website.
  • Sales - Consistently generated additional revenue through skilled sales techniques.
  • Met monthly sales goals for 36 months straight
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Resume Overview

Companies Worked For:

  • Mountain View Tours Inc.
  • Mercedes-Benz Of Tucson
  • Long Realty
  • The Royal Automotive Group

School Attended

  • University of Arizona
  • Hogan School of Real Estate
  • WebCe

Job Titles Held:

  • Marketing Manager
  • Sales Fleet Manager
  • Realtor
  • Finance Manager

Degrees

  • Bachelor of Science
    Residential Real Estate License
    Insurance Licenses

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