Exceptional leader and effective communicator with experience in digital and social marketing on an executive level. Google and Facebook advertising certified. Adept ability to manage marketing initiatives tailored to specific demographics and targets for the client. Demonstrated ability to produce and create radio and TV marketing campaigns. Outstanding relationship building, training, and presentation skills. Intelligent, articulate and driven to succeed.
Microsoft Word, Excel, Access, PowerPoint, Outlook
Sales Logix, Sales Genie, Sales Force
Mobile Applications and CAD
iAuto Marketing / Price Media CompaniesGermantown, TNMarketing Manager / CTO
Advertising Agency for OEM and Dealerships in the Automotive Industry.
Manage Digital Marketing initiatives including Facebook, Google, Bing, YouTube, Instagram, and Simpli.fi Geofencing.
Obtain and maintain personal and company certifications for Google, Bing, and Facebook.
Produce compelling radio and television marketing campaigns including "Ford Summer Savings Spectacular" leading automotive dealerships nationwide.
Develop new and enhance existing client relationships to facilitate business growth.
Coordinate production, media schedule and talent for broadcast television spots.
Analyze and report on current and future trend of new products, service and technology as well as market developments and competition for client consultation.
Actively participate in automotive lead generation development and internal data analysis to measure campaign effectiveness.
That's Us TechnologiesTampa, FloridaSales / Operations Manager
Software Development for the Automotive, Real Estate and Consign Industries.
Contributed to the development and refinement of company vision and strategy by launching a reseller program that increased the number of customers more than 300%.
Supported the overall processes of management and corporate decision making to ensure the organization maximized short, medium and long-term profitability and shareholder returns.
Established processes for the hiring and training of staff to perform both sales and support roles.
Collaborated with peer executives on implementation of company strategic and operational plans.
Developed, reviewed and reported on business development strategy, ensuring objectives are well understood and executed by cross functional teams.
Conducted competitor and market analysis and leveraged data to differentiate ourselves and drive niche campaigns resulting in 180% revenue increase in three years.
Audio Ease, IncTampa, FloridaGeneral Manager / CEO
Residential and Commercial A/V Low Voltage Applications.
Organized, prioritized, and delegated daily operations of Sales, Service, Installation, Warehousing, Marketing, and Customer Service departments.
Established processes and procedures to achieve organizational goals.
Developed and instituted training protocol for all new employees.
Sold B2B and Residential high-end Audio / Video Systems consistently beating sales quotas of over 2 million dollars annually.
Member of several local technology based organizations which provided peer review.
Provided client support to ensure seamless execution of products and services.
Introduced new B2B sales process, creating a builder partner program entitling Auto Ease exclusive rights to owners of each new home built increasing revenues over 500% within 1½ years.
Maintained relationships with builder partners year over year.
Centex Homes CorporationTampa, FloridaGeneral Manager
Responsible for total branch operations including Sales, Installation, Marketing, Administration and Customer Service functions.
Recruited and trained 75 member sales force over period of employment.
Awarded "GM of the Year" 4 of the 6 years employed for exceeding sales and operational quotas and producing a higher profit percentage than the other 280 branch locations though-out the country.
Designated "the youngest" General Manager with a proven success record in the company's 100 year history.
Education and Training
University of South FloridaTampa, FloridaRadio & Television BroadcastingRadio & Television Broadcasting
Advertising, Agency, Audio, Automotive, B2B, Broadcasting, Business development, CAD, Customer Service, Client support, Data analysis, Decision making, Forecasting, General Manager, Hiring, Market Analysis, Needs Assessment, Negotiation, Profit and Loss, QuickBooks, Radio, Real Estate, Relationship Management, Sales and support, Software Development, Strategic Planning / Marketing, Technical Sales, Television, Video, Warehousing