SEARCH

Marketing Manager Resume Example

Resume Score: 90%

Love this resume? Build Your Own Now
MARKETING MANAGER
Executive Profile

Rare talent to conceptualize what is needed to enter and control significant position in markets for products and services. Skilled in the use of marketing information for identifying and qualifying leads, formulating strategic plans and sales development programs. Sharp customer service focus with the ability to lead service programs and measure results. Ability to understand business issues from the customer's perspective and match organization's capability to ensure customer satisfaction.

Skill Highlights

•Develops innovative promotional programs and effective advertising campaigns stimulating interest in company and product.

•Understands long-term business goals and objectives and develops a cost effective solution package to reach them.

•Involved in all aspects of marketing, from customer service and direct sales to product management and promotion.

•Utilizes demographic information, needs assessment and creative strategies to pinpoint new areas for development and growth.
  • Project management
  • Leadership/communication skills
  • Product development
  • Product line expansion
  • Business operations organization
  • New product delivery
  • Client account management
  • Human resources
  • Budgeting expertise
  • Negotiations expert
  • Employee relations
  • Self-motivated
  • Market research and analysis
  • Customer-oriented
Professional Experience
Marketing Manager Oct 1986 to Oct 2014
 Costco Wholesale, Inc. － Lake Park, FL
  • Costco Wholesale Inc.
  • Palm Beach Gardens Responsible for developing and implementing marketing programs; tracking the results of marketing programs; increasing membership sales and renewals; establishing and maintaining relations with local community; attending civic and business functions as a representative of the company; and hiring, training and supervising marketing personnel.
  • Ranked in the top 10 of 200 plus east coast locations, number 1 in the SE out of 55 locations for membership sales.
  • Responsible for a $4.5 million dollar budget and supervision of over 100 employees.
  • Introduced an export program that now accounts for over $60 million in sales for the Florida Region.
  • Increased membership renewals by 20% and merchandise sales by 15%.
  • Have been instrumental in opening several new markets in the Southeast Region.
  • Responsible for bringing Costco to the forefront of community attention with community involvement.
Receiving Manager Aug 1999 to Oct 2001
 Costco Wholesale Inc － Palm Beach Gardens, FL
  • Responsible for the scheduling and receiving of inventory for the warehouse.
  • Responsibilities also included security for the warehouse during morning hours.
  • Additionally inventory control was an important factor in that capacity.
  • Revised scheduling to promote and improve the flow of merchandise from docks to sales floor.
  • Improved relationship with merchants on floor for greater cooperation between departments and increased productivity.
  • Decreased merchandise held on dock which increased sales on the floor by 11% Decreased turn around time on returned merchandise by 45% to promote credits to our books on damaged and return to vendor products.
  • Thus decreasing the amount of damaged or returned inventory being held in an active inventory and expediting monetary credits to our bottom line.
  • Improved relationships with outside vendors, thus improving appointment times, scheduling conflicts and inventory shortages.
Assistant Front End Manager Sep 1988 to Apr 1992
 Costco Wholesale Inc － West Palm Beach, FL
  • Responsible for the flow of members through the front end point of sale quickly and efficiently.
  • Additionally, oversaw the scheduling of 70 employees and handled issues in the areas of human resources, discipline, inventory control and quality control.
  • Brought front end productivity up 35% to surpass company goal.
  • This resulted in me being sent to other locations in the area to train their personnel on our procedures.
  • Put controls in place that helps the warehouse reduce its already low shrink by 7%.
  • Improved morale, which resulted in decreased sick calls and lost workdays by employees.
Lieutenant, Shift Supervisor Jan 1981 to Oct 1986
 Inter-City First Aid Squad － Lake Park, FL
  • As the Lieutenant, shift supervisor, it was my responsibility to make sure that adequate emergency service coverage was available in our coverage area.
  • Additionally, we were responsible for providing both basic and advanced life support transport services for patients needing specialized treatment at other facilities.
  • I was in charge of 7 emergency response vehicles and 20 emergency services personnel ranging from Emergency Medical Technicians, Paramedics, Nurses, Medical Director and flight crews.
  • While there, the company was increased in size from 3 response vehicles to 7.
  • This agency was non-profit and did not depend on a tax base.
  • All the funds necessary to increase business size was raised by donations and billing.
  • Was able to get billing computerized thus making it more organized and traceable for accounts payable and receivable.
  • Developed spreadsheets to track productivity and inventory usage by personnel.
  • This enabled us to staff adequately and to decrease random ordering resulting in better control on inventory and ultimately reduce costs.
Education
Business Management Florida Atlantic University － Boca Raton, FL, US
Associate of Science, Emergency Medical Services Palm Beach Community College － Belle Glade
Boca Raton
High School Diploma Christian Day School - College Preparatory High School － Belle Glade, FL, US
Skills

•Develops innovative promotional programs and effective advertising campaigns stimulating interest in company and product.

•Understands long-term business goals and objectives and develops a cost effective solution package to reach them.

•Involved in all aspects of marketing, from customer service and direct sales to product management and promotion.

•Utilizes demographic information, needs assessment and creative strategies to pinpoint new areas for development and growth.

•A natural ability to motivate as well as quickly pinpoints and channels an individual's potential and expertise.

•Proven ability to train personnel in a variety of topic and issues.

•Skilled in all aspects of training and development including planning, budget control, implementation, instruction, performance evaluation and motivation.

•Demonstrated ability in organizational development, providing a team approach based upon cooperation and mutual goal accomplishment.

Additional Information
  • Recipient Presidents Award, Costco Wholesale
  • Recognition by Cities in Schools, Broward County for volunteer work
  • Recognition by Martin County School District for business involvement in school system
  • Recipient, Maltese Cross, meritorious service above and beyond the call of duty, Inter-City First Aid Squad
  • Recognition by Palm Beach Gardens Police Department for community involvement
Professional Affiliations

Member of:

  • The Stuart / Martin County Chamber of Commerce ( Past member Executive Committee)
  • The Palm City Chamber of Commerce (Past President, Board of Directors and member of Board of Directors)
  • The Northern Palm Beaches Chamber of Commerce
  • The Annenberg Grant Submission Committee for Palm Beach County Schools.
  • Patron Sponsor of the Treasure Coast Angel Investment Forum
  • Past member of the Board of Directors, Miami Children's Hospital Foundation
  • Past member of the Beacon Council, economic council
  • Past member and sponsor of The Summit of The Americas
Build Your Own Now

Resume Overview

Companies Worked For:

  • Costco Wholesale, Inc.
  • Costco Wholesale Inc
  • Inter-City First Aid Squad

School Attended

  • Florida Atlantic University
  • Palm Beach Community College
  • Christian Day School - College Preparatory High School

Job Titles Held:

  • Marketing Manager
  • Receiving Manager
  • Assistant Front End Manager
  • Lieutenant, Shift Supervisor

Degrees

  • Business Management
    Associate of Science , Emergency Medical Services
    High School Diploma

Advertisement

Similar Resumes

View All

MARKETING MANAGER

Fruit of the Loom

Nashville, Tennessee

Posted 539 days ago