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marketing manager resume example with 3+ years of experience

Jessica Claire
, , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
Home: (555) 432-1000 - Cell: - resumesample@example.com - - -
Summary

Talented Marketing Manager with demonstrated record of success in marketing management and campaign development. Successful at overseeing all stages of initiatives, building positive relationships and promoting products with innovative and forward-thinking approaches. Well-versed in tracking market trends and capitalizing on opportunities. Knowledgeable Bar Manager trained in bar operations and offering diligent leadership, planning and organizational skills. Dedicated to maximizing profits with dynamic cost controls and promotional strategies. Skilled team builder and trainer with solid customer service background.

Skills
  • Customer Relationship Management (CRM)
  • Internet and E-mail Marketing 
  • Competitive and Trend Analysis
  • Marketing campaign management
  • Retail Marketing
  • Product Launch
  • Vendor relations
  • Marketing Techniques
  • Project Management
  • Business development
  • Event planning and execution
  • Documentation skills
  • Report generation
  • Planning
  • Sanitation
  • Training
  • Diverse beverage knowledge
  • Problem resolution
  • Reliable and trustworthy
  • Organization
  • Microsoft Office
  • Critical thinking
  • Teambuilding
  • Multitasking
  • Customer service
  • Relationship building
Experience
06/2020 to Current
Marketing Manager Auto Plus Pep Boys Brookhaven, PA,
  • Exceeded sales and profit goals by supervising marketing and planning activities.
  • Developed and implemented digital marketing plans to incorporate SEO, social media platforms and video campaigns.
  • Researched market competitors to identify potential new products and service opportunities.
  • Managed web-based demand generation campaigns by collaborating with internal channels to develop brand consistency and best practices.
  • Generated monthly performance metrics and analytical reports, reviewing and communicating marketing campaign successes to clients.
  • Leveraged industry trends and competitive analysis to improve marketing campaign performance.
  • Developed and implemented strategic social media marketing plans.
  • Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.
  • Aligned visual design and brand messaging elements to deliver consistency across digital advertising and marketing platforms.
  • Utilized Twitter and Facebook to promote products, services and content.
  • Analyzed market data to determine and target key audience or segments.
  • Proposed innovative storylines for digital content and developed unique campaigns to promote brand engagement.
06/2020 to Current
Bar Manager Accor Hotels Los Angeles, CA,
  • Resolved escalated customer complaints to maximize satisfaction and loyalty.
  • Maintained detailed inventory of bar supplies and stocked work areas.
  • Restocked beer and liquor regularly and after special events.
  • Complied with health codes, sanitation requirements and license regulations while streamlining productivity initiatives.
  • Monitored patron alcohol consumption to encourage safety.
  • Recommended food and drinks to patrons based on preference, pairings and special promotions.
  • Implemented special events to boost customer numbers and profits.
  • Prepared specialty drinks to support servers.
  • Reorganized bar stations to streamline service flow.
  • Mitigated health risks and reduced safety hazards by creating cleaning schedules, restocking items and sanitizing equipment.
  • Increased revenue by promoting additional products and assisting with beverage menu.
  • Maximized revenue by creating house-made infusions, juice and other preparations.
  • Poured wine, beer and cocktails for patrons.
  • Strategized business by collecting guest feedback for process improvements.
  • Analyzed demographics and adapted designs and menus to targeted market.
04/2018 to Current
Voluntary Worker Marriott International Weston, FL,
  • Assisted with facilities maintenance, basic cleaning and trash removal.
  • Unloaded donated and purchases supplies to support charity operations.
  • Engaged with others successfully using strong verbal and written communication skills.
  • Volunteered to help with special events and programs by checking in participants and giving directions.
  • Kept facilities organized, clean and well-maintained to best meet program needs.
  • Welcomed customers and answered questions.
  • Educated residents and families about available services and resources.
  • Presented talks at community groups to promote organizational mission and programs.
04/2018 to 11/2019
Food and Beverage Cashier Super Scoops City, STATE,
  • Kept customer and food preparation areas clean and well-organized.
  • Restocked workstation with supplies and communicated out-of-stock items to management.
  • Completed opening, closing and shift change tasks by following company guidelines.
  • Boosted customer satisfaction by quickly addressing and resolving complaints with food or service.
  • Accurately made change for cash transactions.
  • Processed sales transactions to prevent long customer wait times.
  • Processed credit card payments and gave counter slips to customers for signatures.
  • Took orders, prepared foods and processed payments in full-service establishment.
  • Counted product stock to maintain inventory records.
  • Stayed up to date on current item discounts to support promotions.
  • Processed efficient and accurate cash, check, debit, and credit card payments using Point-of-Sale system.
  • Counted drawers at start and end of shifts to validate daily records and uphold accounting accuracy.
  • Resolved issues with cash registers, card scanners and printers.
  • Kept store operations efficient and tasks current by carrying out daily store opening, closing and shift change actions in full.
  • Counted and balanced cashier drawers.
  • Maintained work area and kept cash drawer organized.
  • Greeted customers promptly and responded to questions.
Education and Training
Expected in 12/2021 to to
Bachelor of Science: Business Economics
SUNY College At Cortland - Cortland, NY
GPA:
  • Completed professional development in Strategic Management
  • Strategic Management taught time management and team skills, along with becoming proficient in Microsoft Word and Excel
Activities and Honors
  • Homer Police Department Civilian Service Award (February 14th, 2019)
  • Member of The National Society of Leadership and Success

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Resume Overview

School Attended

  • SUNY College At Cortland

Job Titles Held:

  • Marketing Manager
  • Bar Manager
  • Voluntary Worker
  • Food and Beverage Cashier

Degrees

  • Bachelor of Science

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