LiveCareer-Resume

marketing manager resume example with 2+ years of experience

Jessica Claire
  • Montgomery Street, San Francisco, CA 94105 609 Johnson Ave., 49204, Tulsa, OK
  • H: (555) 432-1000
  • C:
  • resumesample@example.com
  • Date of Birth:
  • India:
  • :
  • single:
  • :
Skills
  • Client/Patient Relations and Communication
  • Project/Campaign Management
  • Microsoft Suite
  • Adobe Creative Suite
  • Attention to Detail
  • Data Analysis/Tracking
  • Quality Assurance
  • E-mail Marketing
  • Online Presence Monitoring
  • Ad development
  • Public and Media Relations
Professional Summary

Profit-minded Marketing Manager with demonstrated success driving sustained revenue by working and connecting with Patients, Doctors, Sponsor, and Donors. Industrious, articulate and tenacious with strong history of surpassing objectives by leveraging strategy and advanced people skills.

Work History
Marketing Coordinator and Executive Assistant , 02/2021 - Current
Balfour Philadelphia, PA,
  • Prepared documents, reports and presentations for executives and board members using advanced software proficiencies.
  • Handled logistics, catering, agendas and travel arrangements for meeting and event planning for board of directors, president and executive vice president.
  • Worked with senior management to initiate new projects and assist in various processes.
  • Conduct presentations with potential partners and donors to explain our mission
  • Coordinated creation and deployment of videos, social media posts and other marketing collateral.
  • Composed daily posts for social media and helped build presence for YBLA on Facebook and Instagram.
  • Video editing, flyer creation, photography
  • Liaised with Digital Marketing Consultant to manage and deliver marketing and communications plans.
Marketing Manager, 03/2019 - 07/2020
Balfour Topeka, KS,
  • Managed marketing and social media efforts for 3 practice locations with a focus on accuracy of content on each respective page
  • Represented at community events by designing booth, distributing marketing materials, engaging potential patients, and scheduling consults. Events include races, festivals, bridal shows, school events, health expos, charity galas etc. We participate in roughly 20 events per year
  • Frequent visitation to referring dental practices to foster relationships and be a liaison between our practice and theirs
  • Planned, executed and managed all marketing projects
  • Developed and posted before and afters, patient testimonials, updates, contests, educational videos and news
  • Boosted brand awareness through multi-channel marketing
  • Designed ads for publication in local magazines, yearbooks, signage, and monthly/quarterly ads using graphic design software and applications like Indesign, Photoshop, Canva
  • Developed monthly, quarterly and yearly marketing plan that includes events, campaigns, sponsorships, patient appreciation events, and doctor events
  • Created monthly, and yearly referral analysis to assess ROI and ensure marketing efforts are generating more patient referrals
  • Developed creative gifts for patients as well as referring dentists
  • Stayed up to date on industry standards as well as new and upcoming dental offices that we could develop relationships with. This included scheduling lunches, dropping off "goodies" and keeping open communication about mutual patients
Marketing Manager , 07/2018 - 12/2018
Colorado Plastic Surgery Center City, STATE,
  • Oversaw all social media operations at a managerial level, assuring content and information was accurate and uphelp quality standards
  • Daily presence in operating room to capture surgical procedures on video for extensive Snapchat and Instagram following as well as website content
  • Became subject matter expert on surgical/ non surgical procedures, as well as products and treatments offered by the practice
  • Responded to client inquiries in a timely manner
  • Engage with patients to gather information about their experience, photos, videos, and testimonials
  • Increased Instagram following by 4k in under 5 months
  • Utilized tracking apps like Snaplytics and Sprout Social to monitor engagement
  • Deployed e-mail campaigns and newsletters using Mailchimp
  • Devised and deployed online marketing plans with optimized SEO, social media, PPC and viral video campaign strategies
  • Managed paid partnerships with reputable surgeons like Dr. Miami and Dr. Six by generating eye grabbing content to be published on their platforms
  • Created graphics from scratch, produced live/recorded segments, structured giveaways, and gathered patient testimonials for publishing on company website
  • Organized and planned in office parties and events for patients
  • Created digital and print content that was both educational and entertaining
Newsroom Associate/Marketing Associate, 08/2016 - 05/2017
WNCT News-CBS City, STATE,
  • Conducted extensive research to determine which community issues would most impact the residence of Eastern NC in order to produce the most newsworthy content
  • Engaged with members of the community to gather soundbites and interviews
  • Updated social media postings to reflect the latest in news stories, events, and programs
  • Represented WNCT at local events
  • Wrote, Edited and Produced mock news stories that showcased my keen eye for compelling stories
  • Collaborated with producers and management in development of broadcast content such as newscasts, promotions and teasers
  • Produced and shot commercials for local businesses to be aired during the news cycle
Education
Bachelor of Arts: Communications, Expected in 05/2017
-
East Carolina University - Greenville, NC
GPA:
Status -

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Resume Overview

School Attended

  • East Carolina University

Job Titles Held:

  • Marketing Coordinator and Executive Assistant
  • Marketing Manager
  • Marketing Manager
  • Newsroom Associate/Marketing Associate

Degrees

  • Bachelor of Arts

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