Marketing Manager Resume Example Children International

MARKETING MANAGER

Professional Summary

Ability to direct multiple complex projects from concept to fully operational status. Goal-oriented individual with strong leadership capabilities. Demonstrated proficiency with Microsoft products and Workforce Management applications. Organized, highly motivated, and detail-directed problem solver. Proven ability to work in unison with staff, peers, and leaders.

Core Qualifications

15 years health care and customer service, 4 years training and 2 years quality assurance experience.
Received Certificate of Excellence in Customer Service 2011, 2012 and 2013.
Assisted committee in revising quality guidelines; resulting in additional 2% increase in QA scores.
Trained and evaluated incumbent call center staff.
Successfully refined and implemented 4 new Call Center projects.

5 years management experience.
Effectively manage a multi-dimensional staff.
Raised multiple staff achievement objectives from 87.4% to 97.7%.
Revised production process to raise productivity; achieved 45.7% increase in production.
Streamlined work flows to reduce turn-around times by 67.3%.

Experience

Children InternationalJune 2013 to CurrentMarketing Manager
Kansas City, MO

Overall management of inbound calls received as a result of direct response television advertising and various other forms of marketing
Coordinate and manage multiple bilingual inbound marketing vendors and one call routing agency to minimize abandonment and optimize customer experience and conversion
Monitor routing dashboard and scrutinize data files to ensure integrity
Evaluate call center performance through call monitoring, test calls and data analysis
Address and manage all data requirements and issues related to inbound telemarketing, CRM system and vendors
Write copy for call center scripts and tests; translate into code and upload into web based platforms
Provide call center training and documentation of procedures and guidelines for script handling
Assist VP of Marketing with evaluation and approval of proposed DRTV media buys
Develop and execute successful mobile marketing strategies and campaigns
Manage text message service provider and software to develop campaign structures and text sequencing

McKesson Specialty Health (AccessMED)December 2008 to June 2013Reimbursement Coach
Kansas City, MO

Manage daily operational activities of Reimbursement, appeals and Patient Assistance Programs in a call center environment
Prepare and distribute reporting
Design work flows; manage productivity volumes
Develop and deliver training to ensure each team member maintains a high level of attention to detail
Perform audits and provide constructive feedback and suggestions for program improvements
Deliver corrective actions, develop performance improvement plans and conduct employee performance reviews.
Process bi-weekly payroll for all direct reports
Coordinate annual new hire training initiatives
Represent company in client meetings and report operational trends and metrics

Shorman SolutionsMarch 2005 to December 2008Medical Review Analyst
Kansas City, MO

Perform pre-pay and post-pay workman's compensation medical claim review and make medical determinations and coverage decisions and payment recommendations in accordance with published practices, policies and procedures for each state of jurisdiction
Ensure claims are filed with proper documentation and are free of potential non-coverage misrepresentations or fraud
Respond to clients and providers with issues and concerns regarding medical review

Midwest CardiologyAugust 2004 to March 2005Front Office Coordinator
Kansas City, MO

Responded to 12 incoming phone lines for group of seven physicians Scheduled appointments for 150+ patients weekly.
Acted as primary contact between physician clients and billing office, Verified insurance coverage, collected co-pays and obtained orders and referrals prior to scheduled services.
Coded and transcribed written diagnosis into ICD-9 format.

Cardiovascular ConsultantsFebruary 2002 to August 2004Patient Account Representative III
Kansas City, MO

•Generated private insurance, HMO, PPO, Medicaid and Medicare billing claims for a 15-physician practice.

•Interacted with carriers such as Coventry, United Healthcare, Aetna and Family Health Partners.

•Resolved denials, credit balances and credentialing issues.

•Posted cash applications, entered charges and discussed billing issues with patients, doctors and insurance providers.

Research Psychiatric HospitalAugust 1999 to February 2002Patient Account Representative
Kansas City, MO

Supported billing and collections for an 80+ bed inpatient and outpatient facility
Interacted with insurance companies, case managers, patients and families in reviewing insurance verification for services
Estimated reimbursement by third-party payers, prorated accounts and calculated contractual allowances for inpatient/outpatient claims

Education

MidAmerica Nazarene University2009Bachelor: Management and Human RelationsOlathe, KSGPA: Cum Laude

Management and Human Relations Cum Laude

Metropolitan Community College2007Associate of BusinessKansas City

Skills

Management, supervision, strategic planning, billing and reimbursement, call center operations, customer service, data analysis, insurance, payroll, performance evaluation, quality assurance, excellent written and oral communications

Resume Overview

Companies Worked For:

Children International
McKesson Specialty Health (AccessMED)
Shorman Solutions
Midwest Cardiology
Cardiovascular Consultants
Research Psychiatric Hospital

School Attended

MidAmerica Nazarene University
Metropolitan Community College

Job Titles Held:

Marketing Manager
Reimbursement Coach
Medical Review Analyst
Front Office Coordinator
Patient Account Representative III
Patient Account Representative

Degrees

Bachelor : Management and Human Relations
Associate of Business

Marketing Manager Resume Example

Resume Score: 90%

Resume Overview

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