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marketing director social media manager ft resume example with 15+ years of experience

Jessica Claire
, , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
Home: (555) 432-1000 - Cell: - resumesample@example.com - : - -
Summary

Resourceful and creative Marketing professional offering 10+ years of consistently delivering high-quality marketing content. Adept leveraging of social media platforms and targeted campaigns to increase brand engagement. Advanced knowledge of product development, market research and SEO.

Skills
  • Brand Development and Management
  • Public and Media Relations
  • Client Communication
  • Social Media Management and Development
  • Market Research and Analysis
  • Marketing strategy development
  • Content generation
  • Videography / Photography / Editing
  • Communications management
  • Lead generation
  • Campaign planning
  • Search engine optimization (SEO)
  • Customer Relationship Management (CRM)
  • Campaign Management
  • Event planning and execution
  • Project Management
  • Vendor relations
  • Internet and E-mail Marketing
Experience
05/2019 to 05/2020
Marketing Director, Social Media Manager (FT) AEC Marketing, Red River Ranch City, STATE,
  • Devised marketing packages, including web design, remarketing campaigns, and new media advertising campaigns to increase search engine optimization (SEO) for clients.
  • Tracked website analytics and reported findings to clients.
  • Created paid ads for clients to run on Facebook and Instagram platforms.
  • Managed customer digital marketing strategies to meet client goals and objectives.
  • Raised their brand awareness with 9,000 new organic followers in 6 months, and achieving a 300% increase in venue bookings.
  • Analyzed and monitored engagement processes to determine site glitches.
  • Served as main point of contact for clients, answering questions and responding to messages.
  • Identified trends through assessment of competitor activities.
  • Planned, implemented and maintained successful SEO strategies.
  • Aligned all visual design and brand messaging elements to deliver consistency across digital advertising and marketing platforms.
  • Developed and implemented strategic, social media marketing plan.
  • Booked clients on various media platforms, scheduled tours, processed payments, and customized client experiences.
  • Coordination and planning for weeklong events, hosting multiple speakers and clinicians.
  • Project lead for large scale event space implementation with total cost projections, layout designs, and timelines.
  • Recommended product changes to enhance customer interest and maximize sales.
12/2004 to 04/2019
Graphic Designer (FT) Power Line Design City, STATE,
  • Prepared branding packages for point of purchase displays, marketing materials and product packages.
  • Developed engaging marketing and promotional advertisements to generate sales revenue and grow customer base.
  • Formatted print and web applications designs and media to deliver production-ready graphics.
  • Generated digital image files for use in digital and traditional printing.
  • Created corporate brands by designing cohesive looks between logos and letterheads.
  • Leveraged proficiency in Adobe InDesign, Photoshop and Illustrator to design email blasts, catalogs, posters and other promotional materials.
  • Conducted trend research to anticipate upcoming electronics trajectories and requirements.
  • Directed advertisement, banner and signage projects from conceptualization to final delivery.
12/2004 to 01/2019
Specialty Act Performer, Manager (FT) The Wild Riders City, STATE,
  • Traveled throughout the USA performing professional equestrian stunts with Trick Riding, Roman Riding, and Liberty Horse acts for professional rodeo circuits and equine fairs.
  • Assisted in marketing shows through scheduling interviews, appearances, writing press releases, and designing promotional materials from posters to web banners.
  • Worked with event sponsors and committee personnel to ensure satisfactory promotion of the event, their businesses, and The Wild Riders.
  • Implemented SEO and SEM strategies, creating a leading website presence in our field.
  • Designed and managed website and social media accounts.
  • Executed full trade show booth design and implementation within budget with proven response and bookings.
  • Developed, designed, and managed email marketing campaigns, direct mailings, and magazine print ads, raising bookings by 50%.
  • Worked closely with event public relations to create engaging features in national, regional, and local magazines, newspapers, radio, internet spotlights, and television.
  • Conducted special meet-and-greet sessions with fans and in support of charity causes.
  • Managed all bookings, routing, performance logistics, act coordinations, travel logistics, and event production meetings.
05/2007 to 12/2010
Marketing Director (FT) Iowa State Bank City, STATE,
  • Conceptualized and oversaw implementation of new banking software to enhance customer experience.
  • Directed ongoing market research for use with future marketing plans.
  • Researched market competitors to identify potential new products and service opportunities.
  • Recommended product changes to enhance customer interest and maximize accounts.
  • Planned and executed strategic marketing campaigns, encompassing powerful visuals for on-site promotions and rich digital content for online advertising assets.
  • Planned and produced highly effective experiential marketing events.
  • Optimized marketing approaches to capitalize on new market trends and capture new customer groups.
  • Collaborated with product and engineering team members to define and develop new product concepts.
Education and Training
Expected in 2007 to to
Associate of Applied Science: Equine Science and Technology
Kirkwood Community College - Cedar Rapids, IA
GPA:
Expected in 2004 to to
High School Diploma:
Mediapolis Community Schools - Mediapolis, IA
GPA:

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Resume Overview

School Attended

  • Kirkwood Community College
  • Mediapolis Community Schools

Job Titles Held:

  • Marketing Director, Social Media Manager (FT)
  • Graphic Designer (FT)
  • Specialty Act Performer, Manager (FT)
  • Marketing Director (FT)

Degrees

  • Associate of Applied Science
  • High School Diploma

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