Accomplished marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance.
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Coordinate, plan, execute and report on global integrated marketing, sales enablement, and ABM campaigns with key stakeholders in marketing, sales, and business units to generate demand. Evaluate campaign objections and functions to monitor KPIs. Collaborate with marketing content, brand, communications, and management teams to optimize campaigns for search engine optimization, lead generation, website promotions, audience targeting, and company priorities. Implement, integrate, and administer sales asset management, CRM, marketing automation, project management, website, and other software tools. Seek new and innovative approaches and systems to increase efficiencies and save time.
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