Manager, Community Relations and Social Impact Resume Example

• Administered existing community programs and continued strong relationships with local charities and non-profit organizations
• Managed and fulfilled all in-kind donation requests made to the Tampa Bay Lightning, Tampa Bay Storm and Amalie Arena
• Maintained database of signed merchandise inventory in order to respond to local charity requests
• Distributed ticket donations to local community groups, overseeing usage rates and utilization
• Helped coordinate the company-wide C.H.A.R.G.E. volunteer program to ensure organization reaches goal of 4,000 volunteer hours, including the facilitation of monthly events and ALL In volunteer initiatives
• Coordinated Game Day themes & activities that included Community Elements and programming
• Worked closely with Public Relations on coordination and interface with Lightning players, coaches, alumnus and executives at community appearances, autograph signings and events
• Assisted with the coordination of school programming and the Arena's Celebration of the Arts event
• Executed internal merchandise signings multiple times per year
• Organized and executed Player Charity Ticket Programs throughout the season
• Helped maintain Community Relations and Foundation databases
• Assisted with fundraising, events and programs conducted by the Lightning Foundation, including the Bolts Family Carnival, Coop's Catch, and Bolt Run
• Supported community hockey outreach and fan development activities

• Partnered with Snapchat to create the “Isles Rock the Barn” Live Story for the final regular-season home game at Nassau Coliseum, which was seen 216 million times by 14.5 million unique users globally.
• Responsible for creating Facebook ad campaigns to drive single-game ticket sales. Campaigns generated 300% ROI. Prepare summary reports and make recommendations for future campaigns.
• Developed a website dashboard using Adobe Analytics (Omniture) to track click-throughs on the newyorkislanders.com homepage.
• Assisted in developing and executing digital programs to drive fan engagement. Programs include #NYIvoted (NHL All-Star voting campaign), #IslesRoadWarriors, #IslesLunchTrivia, and #IslesFindersKeepers.
• Managed execution of all print advertising for the 2014-15 season, including an $850K budget with Newsday. Scheduled insertions, uploaded artwork and confirmed run dates.
• Managed all print production. Worked with vendors to quote jobs and create production timelines. Responsible for ensuring that jobs arrived on time and on budget.
• Served as the Traffic Manager for the Creative Services department. Responsible for receiving all work orders, assigning the appropriate design resources, prioritizing jobs and securing client approval. Jobs included flyers, email blast, social media graphics, signage, etc.

• Organized and sold tickets for various memorabilia auctions, including the “Valentine's Day Puck Surprise” which raised $5,000 for the Islanders Children's Foundation and gave 25 winners the chance to have a blank mystery puck signed by a player at the end of the game.
• Managed the implementation of the Kids Club Program. Sent out team updates and promo items to 561 kids. Coordinated special Kids Club events at the Coliseum, including an open skate and the opportunity to watch an Islanders team practice.
• Worked with the Community Relations Manager to execute several player charity programs. Responsible for guest hospitality and ensuring each guest had the opportunity to meet the players post-game for autographs, photos and a tour of the locker room
• Assisted the Islanders Amateur Hockey Manager with the annual New York Islanders Light House Tournament. This included the scheduling and execution of hockey games and off-site events while supervising an international youth organization from Finland competing in the games.
• Responsible for fulfilling donation requests for charity events, fundraisers and in-school programs