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Director Visual Merchandising Resume Example

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DIRECTOR VISUAL MERCHANDISING
Overview
Innovative Visual Merchandising expert with 20+ years experience. Proven leader with the key focus on achieving sales goals through branding, store concepts, building high performing teams, training field organizations, store design, and fixture development. Consistently delivers brand message with customer focus. Leader with outstanding balance of creative, operational, and field functionality.
Skills

Futuristic thinker

Leadership

Interpersonal skills

Branding

Customer oriented

Cross functional partnerships

Experience
02/2013 to 09/2016
Director Visual MerchandisingCompany Name － City, State
  • Directed and oversaw all frontline and outlet visual presentations including monthly floorsets, line-turnover mock floorsets, final buy mock floorsets, Board of Directors presentations, store design prototype presentations
  • Developed strategies for product placement based on Brand aesthetic and financial needs
  • Created innovative display, merchandising, and stylizing techniques for windows and interior
  • Built collaborative cross functional partnerships with Trend, Design, Marketing, Merchant, Store Operations, and Store Design teams
08/2011 to 02/2013
Senior Brand Stylist/Visual Merchandising DirectorCompany Name － City, State
  • Launched Brand styling initiative to create a cohesive Brand message through consistent styling within Design, Mailer, and Visual concepts
  • Presented all looks directly to Brand President
  • Achieved new customer capture through strategic outfitting and stylization of product
  • Led Visual department as acting VP, to enure all timelines, functionality, and creative concepting was executed
  • Introduced outfit building based on selling culture in partnership with head of Design
02/2007 to 02/2011
Visual Creative DirectorCompany Name － City, State
  • Delivered all creative Visual concepts to the field organization including merchandising strategy, display, window/interior prop package, fixture layouts, and signage
  • Elevated Brand identity by rolling out Top 50 store program that included fixturing, propping, and specific window direction
  • Established Brand consistency by creating floorset documents specific to various store designs
  • Communicated product knowledge and fashion trends to the field by designing and creating an internal magazine
02/2004 to 02/2007
Director of Visual Merchandising, Senior Manager Visual Merchandising, Manager Visual MerchandisingCompany Name － City, State
  • Built a world-class Visual team including HQ and field, and reported directly to Brand President and Founder
  • Launched training program including Visual workshops for field organization and roll-out of Visual Standards manual
  • Led new concept design process by utilizing design firm, architects, store planning/construction to develop enhanced store interior and functional fixture package
  • Designed and developed all seasonal interior props. Also collaborated with Marketing to create a branded holiday message within the mailer, including prop styling
02/2002 to 02/2004
Visual Floorset ManagerCompany Name － City, State
  • Implemented shop concepts, display techniques, and marketing goals to be communicated in Visual presentation manual
  • Communicated strategies and merchandise plans including quarterly floorsets, monthly updates, and weekly email to stores
02/1992 to 02/2002
Regional Visual Manager, District Visual Coordinator, In-Store VisualCompany Name － City, State
  • Developed and led Visual training workshops company wide to establish Brand consistency
  • Collaborated with HQ floorset team in creating and documenting prototype floorsets through creative merchandising, display, shop concepts
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Resume Overview

Job Titles Held:

  • Director Visual Merchandising
  • Senior Brand Stylist/Visual Merchandising Director
  • Visual Creative Director
  • Director of Visual Merchandising, Senior Manager Visual Merchandising, Manager Visual Merchandising
  • Visual Floorset Manager
  • Regional Visual Manager, District Visual Coordinator, In-Store Visual

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