Director Rich Media Ad Tech resume example with 20+ years of experience
JessicaClaire
Montgomery Street, San Francisco, CA94105609 Johnson Ave., 49204, Tulsa, OK Home: (555) 432-1000 - Cell: - resumesample@example.com - -
Summary
I am looking for a senior leadership role that compliments my experience and areas of expertise. I am a tech-savy Director, offering a comprehensive management background, including more than 6 years in management at a Fortune-100 company. I have over 12 years of publisher side online advertising experience. I enjoy building and executing ad campaigns that are innovative and drive results. I am passionate about managing people, mentoring new managers and leading people to success. I am extremely detail oriented, organized and process driven. I strive to be the best, have high expectations of individuals that work for me and am highly dedicated and driven.
Highlights
Detail-oriented, organized
Self-motivated
Exceptional customer service skills
Troubleshooting and problem solving
Personable
Leadership/communication skills
Online advertising; PC, Tablet & Mobile
Process improvement
Experience
08/2011 to Current
Director, Rich Media Ad TechThe Nielsen Company – Cherry Hill, NJ,
Manage three teams, 20 professionals, focused on display advertising at Yahoo!; Homepage & Login Page Campaign Management, Rich Media Sales Engineering and Smart Ads Operations.
I lead a strong team that provides technical expertise for rich media and data-driven dynamic creative.
Work extensively with leadership teams to develop and execute a cohesive online advertising strategy, generate revenue growth, and ensure operational excellence.
I am responsible for ensuring that the team of leaders from product management, sales, operations, marketing, and engineering are aligned and working toward the same vision.
Identified inefficiencies and made recommendations for process improvements.
04/2010 to 09/2011
Sr. ManagerDepartment Of The Navy – Camp Lejeune, NC,
Homepage & Login Page Advertising Drove execution of advertising on the US Homepage and Login Page to meet the needs and expectations of top-tier clients, leading a team of 5 Campaign Managers Led the team do develop, design and launch the new Login Page ad product; enforce creative specs and policies, provide exceptional customer service and flawless campaign execution Focus on innovation and new product development for the Homepage and Login Page.
Provide feedback to develop tools to better support the needs of the Campaign Management team to allow for efficiencies.
02/2007 to 04/2010
ManagerCloudera – NH, State,
Front Page Advertising.
Managed a team of 4 campaign managers that execute all Front Page ad products.
Oversaw Front Page advertising strategy and execution processes.
Managed evolving and changing ad products and client communication and expectations through a Front Page redesign.
05/2004 to 01/2007
Campaign ManagerDiscovery Inc. – Knoxville, TN,
Front Page Advertising Manage relationships with media agencies, creative agencies, Fortune 1000 advertisers and cross-functional internal team members.
Work with Front Page creative and engineering teams to flawlessly execute successful Front Page advertising programs.
Initiate kick off calls with sales, advertisers and creative/media agencies; set up and manage project timelines and creative direction with agency/client; manage all communications and approvals between the client/agency and internal team throughout the creative build/review process.
Troubleshoot technical and scheduling issues; QA campaigns prior to launch and ensure executions go live on time; develop a summary of each campaign's performance for clients; supporting the development and maintenance of Front Page sales tools; continually drive innovation of the Front Page advertising products.
Detail-oriented, customer service focused, highly-organized, able to calmly perform under a high stress/deadline-driven environment.
03/2001 to 05/2004
Sales PlannerRed Wing Shoe Company, Inc. – Smyrna, GA,
Collaborated with internal sales and external clients on proposal development, retention, and growth of high-level accounts such as Charles Schwab, Intel, Oracle, Visa and Wells Fargo.
Daily client communications to identify campaign objectives, negotiate pricing, determine ad placements, and monitor campaign performance and delivery.
Managed program launches and coordinated all aspects of the clients marketing programs including billing, creative, terms and conditions, and revenue recognition.
01/2000 to 06/2000
Management TraineeEnterprise Rent-A-Car – City, STATE,
Provided excellent customer service to all customers, while managing a fleet of up to 200 vehicles.
Develop business-to-business sales skills as well as relationships with local business people and consumers.
Participated in a comprehensive business skills training program.
Education
Expected in
B.S: Business Marketing Sonoma State University - Rohnert Park, CA GPA:
Additional Information
Champion for the Yahoo! Employee Foundation, representing HOPE Services
HOPE Services delivers a range of employment and job training programs, developmental activities, professional counseling, children's services (age 0-3), senior services, community living services and mobility training for over 2,500 children, adults and seniors.
Received a grant from YEF for over $30,000 in June, 2011.
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