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Boston Pops Business Director Resume Example

Resume Score: 80%

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BOSTON POPS BUSINESS DIRECTOR
Summary

Dynamic and performance-driven business professional with 32 years experience in Performing Arts and Tourism Industry with high integrity, a strong work ethic and great leadership skills. A team player who understands the importance of working with others. Able to remain calm and poised even in high-pressure situations. Adept at leveraging in-depth knowledge of industry trends and shifts to offer valuable insights on opportunities for new growth and expansion.

Skills
  • Tourism & Audience Development
  • Branding Strategies
  • Understanding of demographic trends
  • Financial analysis and planning
  • Complex problem Resolution
  • Project/Event Management
  • Superb Communications Skills
  • Contract proficiency
  • Critical thinking
  • Eye for detail
  • Marketing material development
  • Strategic planning
  • Managing multiple priorities
  • Social media and networks
  • Performs well under pressure
  • Working collaboratively
Experience
01/2018 to 08/2020
Boston Pops Business DirectorBoston Symphony Orchestra - Boston, MA
  • Built professional relationships with key Tourism partner's including Massachusetts Office of Travel and Tourism, Greater Boston Convention and Visitor's Bureau, Governor Baker's Office as well as the Department of Conservation and Recreation and other collaborative tourism partner's(Duck Tours, JFK Library, Aquarium, MFA, MOS)
  • Developed marketing strategies and business models for Boston Pops rebranding efforts including concept and execution of Keith Lockhart 25th Anniversary Gala.
  • Engaged and negotiated contract terms with soloist Sting and Tom Vs Time production Crew, Shadow Lion, for Keith Lockhart 25th Anniversary Docuseries.
  • Sought and engaged influential Business and Community leaders to Chair the Keith Lockhart 25th Anniversary Gala with expected record breaking $3-$5M gross revenue
  • Liaised with Management on the creation and scheduling of appropriate themes and guest artists for upcoming Spring Pops seasons as well as national tours and private concerts
  • Negotiated and prepared contracts for private Pops performances and guest artists(most recently Sting)
  • Collaborated with local professional sports and arts/cultural organizations(Red Sox, Patriots, JFK 100th Birthday, Plimouth 400) to position the Pops for added media exposure at celebratory events
  • Positively impacted product relevance through careful marketing and strategic advertising techniques
  • Worked with Artists Management companies and concert Promoter's to develop and implement effective sales and marketing strategies
  • Strategized long-term business needs of repeat clients by encouraging honest and productive post-concert feedback
  • Evaluated sales and expense records and made proactive adjustments to performance fees and procedures
  • Established and maintained effective communication betweenconcert promoter's and senior management
01/1993 to 01/2018
Director of Group Sales & TourismBoston Symphony Orchestra - Boston, MA
  • Oversaw Group Sales and marketing for Boston Symphony Orchestra, Boston Pops and Tanglewood with annual gross revenues exceeding $4 Million annually
  • Implemented revenue strategies, sales initiatives and customer engagement offerings, resulting in increased sales/attendance and a loyal customer base
  • $200 Million Gross Revenue achieved over 26 year career including ticket sales, hall rental fees, orchestra fees, Master Classes and food/beverage above $200 Million
  • Managed annual concert logistics for MIT, Harvard, Boston University, Boston College, Tufts University, Northeastern and the University of Massachusetts
  • Planned, coordinated and provided oversight of high profile celebratory concerts including 125th Anniversary of the Trustees of Reservations, University of Notre Dame Shamrock Series, MIT 40th Anniversary Moon Landing, Weizmann Institute Global Gathering, City Year, 25th Anniversary, Secretary of State John Kerry's 60th Birthday, Greek Night, Mayor Menino's inaugural Ball, Devos Family Foundation, Pops by the Sea, McKinsey & Company Client Gala, Savage Industries Employee Appreciation, Boston University Capital Campaign, Ancient and Honorables, American Optometric Association, Institute of International Bankers
  • Developed, implemented and tracked marketing and promotional strategies to strengthen long-term business success and meet demanding objectives while maintaining core mission of institution
  • Capitalized on meeting industry changes to maximize Boston Pops Revenues by increasing private concert bookings and creating Boston Pops Swing Orchestra to meet demands of smaller corporate needs and venue spaces
  • Took active role in local, national and international tourism initiatives to understand trends and buying power of visitors to Massachusetts
  • Partnered with other attractions across the Commonwealth to attract new patrons/customers to our businesses and communities and helped form the Boston Attractions Group
  • Communicated brand identity and corporate position to external customers to foster brand loyalty and recognition of each brand, BSO, Pops & Tanglewood
  • Enhanced customer relationships by creating easy access solutions to group ticket reservations.
  • Provided strategic leadership and expertise on ticket inventory management
  • Resolved ticketing issues with group leaders and delivered high quality customer service
  • Initiated patron outreach to set up appointments, checked on satisfaction and suggested additional offerings.
  • Spearhead cross-functional internal sales force teams to increase overall revenues including room rentals, merchandise, food and beverage sales and corporate fundraising projects
  • Analyzed program costs, schedules to drive concert production decisions.
  • Limited financial discrepancies, reviewing and approving billing invoices and expense reports.
  • Suggested talent and programming ideas to increase overall demographic reach while satisfying traditional Pops patrons
  • Controlled spending and managed department budget.
  • Hired, coached and trained staff and monitored performance while maximizing sales revenues by setting performance benchmarks for customer service, value added incentives and overall group sales for all brands
12/1987 to 12/1992
Budget AnalystBoston Symphony Orchestra - Boston, MA

Aquarium

  • Supported payroll personnel by auditing and reconciling accounts
  • Performed budget formulation work involving review and preparation of budget estimates and financial plans with department heads throughout the organization.
  • Informed various departments of certificates, applications and documents required by various government agencies needed for International tours such as visa's and Carnet Bonds
  • Completed monthly operational reviews to check budget compliance and identify areas in need of adjustment.
  • Processed statistical files after month-end closing.
  • Reviewed department head reports for accuracy and data integrity.
  • Determined and tracked budget expenses to maintain accuracy and transparency.
  • Audited budget line items within programs and assessed the accuracy of recorded payments.
  • Reviewed accounting book entries to ensure accuracy of the G/L.
  • Prepared monthly and annual expense forecasts, including any necessary recommended action required to manage costs to achieve budget
  • Liaised with Gift Shop Managers in Boston and Tanglewood to insure proper inventory protocols were in place
  • Managed vendor relationships to support supply chain and maintain product quality.
  • Tracked inventory, conducted cycle counts and audits and resolved issues to maintain accurate records.
  • Monitored insurance coverage and premiums for all properties owned by the BSO to ensure changing needs were met with most comprehensive cost effective plans
  • Collaborated extensively with auditors during preliminary and year-end audit processes.
  • Assisted Budget Manager with month-end and year-end close activities, including annual reporting.
  • Investigated and resolved discrepancies in Royalty Payments
Education and Training
1986
Bachelor of Science: Sales/ Marketing University of Massachusetts Amherst - Amherst, MA
Additional Information

Mother of four active children ages 15-23

Former candidate for United States Congress 2020 and State Auditor 2018

Women For UMASS - Steering Committee 2016-Present

Mass Fiscal Alliance-Board of Directors 2018-Present

Board of Registrars -Town of Concord 2017-2020

CCD Teacher- 2011-2016 Holy Family Parish, Concord MA

USO Advisory Committee 2014-2016

Fundraiser/Cyclist for Best Buddies Challenge, Pan Mass and MS Society

Supporter of many local and national charities

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Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.

Resume Overview

Companies Worked For:

  • Boston Symphony Orchestra

School Attended

  • University of Massachusetts Amherst

Job Titles Held:

  • Boston Pops Business Director
  • Director of Group Sales & Tourism
  • Budget Analyst

Degrees

  • Bachelor of Science : Sales/ Marketing

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