Highly motivated and experienced sales management professional with a proven history of business development success in the funeral industry. Special expertise in improving sales force success through development and implementation of sales tools, sales training programs, marketing promotions/materials and strategic plans to achieve company sales goals.
Designed and developed highly effective merchandising system (ASYST by Batesville) implemented by over 6000 funeral homes around the world.. Over five year period conservatively generated $40m of incremental growth for Batesville Casket Company.
Created new, highly effective merchandising tools (M3 and EZ Plan) with supporting sales training program utilizing web-based training (Articulate & Webex). Training improved sales force merchandising productivity increasing merchandised accounts by 30%.
Accomplished 128% of quota in 1998 managing the PMP/MM program. Closing rate of over 70% with average room sale of $80k +.
Top sales representative of Partnership Marketing Program room design in fiscal 1994. Achieved 300%+ of quota implementing this new concept within 10% of funeral homes in territory.
Managed the development and training for merchandising systems to support the funeral profession.Supported 175+ sales professionals within Batesville Casket Company. Responsibilities also included design and development of Customer Trip Program and management of Customer Business Center and staff.
Managed the sales and implementation of selection room display systems and components. Responsibilities included display system design, sales team training, customer presentations and sales calls on designated accounts.
Responsible for creating synergy between Batesville Casket Company and The Forethought Group. Identified and developed sales and marketing strategies based on knowledge of company objectives and market trends.
Managed the sales and development of the Partnership Marketing Program (PMP) and Meaningful Memories selection room display concepts. Responsible for the sales, design, training and implementation for Batesville Casket Company sales team.
Managed sales territory in Southeastern Iowa and Western Illinois. Called on independent funeral homes averaging 80 casketed calls per year. Key objective to grow average sale of caskets through casket placement, merchandising and training.
NBI - Computer/Networking/Desktop Publishing Systems
Rolm Telecommunications - CBX / Phone Systems / IBM subsidiary
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