Dynamic and creative Digital Marketing and Demand Generation Manager with a track record of success delivering marketing programs on both regional and global scales. Proven history of success in strategic market planning, organizational leadership and project management with specialized experience in demand generation, multi-touch campaign design, new product rollout, business acquisition and market expansion. A collaborative leader with excellent cross-functional team building, communication and productivity improvement skills. Fluent in English and Portuguese with conversational Spanish abilities.
Neurogym is a leading provider of brain transforming technology, products and services to help individuals and corporations maximize performance and potential. Senior Operating executive with full responsibility for strategic planning and tactical execution of integrated demand generation and marketing campaigns for products with $6.5M annual revenue.
Teradata is a global leader in analytic data platforms and marketing and analytic applications with $2.6B in annual revenue. Managed P&L for a $1M budget in development and execution of digital, omni-channel awareness and demand generation marketing campaigns.
Enviance is a market leader in environmental ERP systems with $25M in annual revenue, helping companies worldwide manage environmental compliance. Managed branding, communication, events and online and offline marketing campaigns.
Speak 2 Leads is a global provider of Internet lead response management products for small- and medium-sized businesses with annual revenue of $1M. Full responsibility for strategic planning, marketing and operational management of online marketing campaigns, client services, product development and financials.
B2B Marketing and Demand Generation: Proficient with strategic planning and execution of multiple inbound and outbound marketing and advertising campaigns including digital and online media, data-driven, email, webinar, social media, affiliate
Lead Generation: Utilize list acquisition, segmentation, conversion, A/B testing and go-to-market strategies to qualify leads for sales enablement.
Content Development: Skilled in website design using web analytics (SEO, SEM, PPC) to develop appropriate content for target audiences.
Financial Acumen: Proficient with financial statement analysis, P&L management and forecasting.
Relationship Building: An expert at fostering relationships and bridging gaps between marketing and sales teams to increase qualified leads and closed sales.
Software: Familiar with Dreamweaver, Adobe Acrobat, WordPress, SalesForce CRM, InfusionSoft, Aprimo, ExactTarget, Eloqua, Marketo, Hupspot and Microsoft Office Suite.
Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.
Companies Worked For:
Job Titles Held: