LiveCareer-Resume

e commerce associate ambassador resume example with 18+ years of experience

Jessica Claire
  • , , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
  • H: (555) 432-1000
  • C:
  • resumesample@example.com
  • Date of Birth:
  • India:
  • :
  • single:
  • :
Summary

Marketing professional with track record for driving sales by building brands that engage with customers. Founded successful marketing and creative services agency, The Claire Group, and popular thought leadership speaker series. In 2011 re-launched consumer TV service startup as video technology platform provider to international communications companies. Spent 2016 in Utah working on Congressional campaign. Moved to Edmonds, WA in May 2018.

Skills
  • Marketing Campaigns—developed for major telecommunications clients while at New York and San Francisco agencies; directed in senior client positions for major airline and AT&T (PacBell); most recently developed employee QA campaign for Cisco.
  • Marketing Strategy—Account Dirctors ad J.Walter Thomson were rigourously trained in what is now called the Customer Journey. Campaign development begins understanding marketing objectives, targets, and key message. When given assignments by startups,often discovered, marketing strategy needed first to be developed and agreed to.
  • Marketing Planning—marketing campaigns begins with goals and strategy. The next step is planning. Having identified goals, what spend level makes sense? What can be accomplished with that spend level? How many target audiences can we reach cost effectively? Which media mix will optimally reach our target audiences? Where do mail, email, web, social media, video, banner ads, PR, traditional advertising fit in the mix? How do we stage them, repeat them based on data? Every campaign developed has involved this kind of planning.
  • Research—when worked in marketing for BlueCross and Blue Shield Associations, worked with Boston Research Group to develop a new low cost insurance offering that would appeal to young, healthy subscribers.
  • Promotion—forr Amtrak, worked on DisneyWorld Promotion. Also for Amtrak worked on Happy Meal. Promotions to encourage family ridership; and a Metroliner Promotion with a free business magazine subscription. Have experience with both passenger and trade promotions with Delta Airlines (NWA),. While at Sezmi (early competitor in the Comcast space), ran promotions to encourage content rental and purchase.
  • Relationship management—At PacBell, created first relationship management program for small and medium business; and later or consumer. The SMB direct mail got a 405 return. Later, worked with Xerox's Fax division to create a relationship management program with fax machine customers. Worked with Symantec Sales team (now part of Broadcom) to better undestand the buying process of Javafrom the target company's perspective. Understanding the "customer journey" is should affect the first point of customer contact through the customer continuing to feel good about havin done business with a company.

Experience
E-Commerce Associate, Ambassador, 06/2020 - 11/2020
Mukilteo School District 6 Everett, WA,

Fulfilled customer e-commerce orders. Ensured orders logged into database. Adjusted total as needed based on substitutions.. Confirmed accuracy and completion with database. New position as Ambassador in Mill Creek. Address customer needs.

Principal, 12/2011 - 06/2020
The Hayden Group City, STATE,

Returned to The Claire Group after Sezmi/Kit Digital acquired.

Worked with clients on marketing plans, messaging, websites, social media and marketing campaigns. Also worked on Congressional Campaign for Utah's 1st District.

Cisco: Created Software Quality Transformation campaign for Cisco to address software quality issues. Created strategy, messaging, content and campaign elements. Included employee web badge, award certificate, thank you letters, newsletter, digital video team recognition ads, intranet team recognition and digital video ads,

  • Sustainable Sciences Institute: Wrote strategic marketing plan and messaging recommendations for SSI, which supports scientific and public health communities in resource-poor settings.
  • Mimic Technologies robotic surgery simulation and training: Named two new products. Included competitive analysis and product line naming architecture. Included review of competitors' websites for understanding product architecuture in then med device category.
  • Website content, Social media and press relations: Managed for Congressional Candidate in Utah's 1st Congressional District.
Sr. Director Corporate Marketing, 12/2008 - 12/2011
Sezmi/Kit Digital City, STATE, architecture, a new international event marketing program, sales lead acquisition, direct marketing and closed-loop marketing follow-up.
  • Media Relations: Hands-on management of Sezmi’s PR firm, Edelman. rote/edited speaker submissions for Sezmi’s Founders and CMO. Edited press releases and media alerts.
  • AdWords
    Co-Founder, 12/2001 - 12/2008
    The Hayden Group City, STATE,

    Founded marketing and creative services agency. Services included branding, strategic marketing planning, corporate identity, sales support, direct marketing and advertising. Clients included Cisco, Velocity Software, Molecular Image, Inc. and Prospera. Hosted popular thought-leadership speaker series.

    • Brand Facelift: With new sales support, advertising and trade booth materials, gave Velocity Software a brand facelift to better compete with IBM.
    • Americanized Chinese Consumer Health Products Company: Included sales sheets, new website and all content. Client was able to acquire shelf space in American stores.
    • Marketing Management: Led best-in-class interdepartmental (marketing, sales and engineering) project for Cisco to improve product launch process.


      .
    Education and Training
    Bachelor of Arts: Political Science And Journalism, Expected in
    -
    Indiana University Bloomington - Bloomington, IN
    GPA:
    Status -
    Websites, Portfolios, Profiles
    • https://www.facebook.com/TheClaireGroup/
    • https://www.linkedin.com/in/Clairev9300/
    Activities and Honors

    Silicon Valley Health 2.0, Health Tech Forum, Medtech Frontiers, Board Member AchieveKids (CA school for autistic kids), Edmonds Chamber of Commerce (individual member), Astia Advisor (mentor for women entrepreneurs seeking funding).

    By clicking Customize This Resume, you agree to our Terms of Use and Privacy Policy

    Your data is safe with us

    Any information uploaded, such as a resume, or input by the user is owned solely by the user, not LiveCareer. For further information, please visit our Terms of Use.

    Resume Overview

    School Attended

    • Indiana University Bloomington

    Job Titles Held:

    • E-Commerce Associate, Ambassador
    • Principal
    • Sr. Director Corporate Marketing
    • Co-Founder

    Degrees

    • Bachelor of Arts

    By clicking Customize This Resume, you agree to our Terms of Use and Privacy Policy

    *As seen in:As seen in: