Global Solution and Solution Manager, 11/2010 to Current SAP SE – Cambridge, MA
SAP SE is a multinational software corporation that makes enterprise software to streamline business operations and customer relations, with world class Cloud based SaaS and traditional IT solutions and services.
Drive the go to market strategy for the hybris Commerce in the Cloud offering based on key industry, geographical, and competitive drivers.
Involved in identifying and managing partners to ensure sustainable value and growth multipliers.
Evangelize and championed a common customer experience management platform with internal and external stakeholders.
Execute major feature launches and managing competitive data driven pricing strategies.
Senior Product Manager, 01/2014 to 01/2015 SAP Ariba
Owned the personal data protection and privacy topics, and drove the inclusion of features to support the adherence of EU directives for the entire Ariba OnDemand Cloud suite providing the necessary support to the Commercial teams.
Led the data security functional areas by managing the requirements, vendor selection, and customer and commercial team outreach of features such as end to end data encryption with segregated keys, and virus protection, etc.
Program and Product Manager, 12/2008 to 11/2010 Pluris Marketing
Provider of outsourced Database Marketing solutions for various cable, retail and nonprofit clients Manage multiple clients for various programs and ensuring complete satisfaction, and drive innovation and strategic vision of the current product line of the organization to remain highly competitive in the marketplace.
Managed the implementation of the company's SaaS based Retail Industry database marketing solution for a national retailer, providing an integrated multichannel campaign management environment with business intelligence capabilities.
The solution provides complete marketing automation and Lead Management capabilities for a database with over 10 million customers and 100 million order transactions on an Oracle ODS, and tools such as Unica Affinium for Direct and Email Campaign Management, and Business Objects for BI and reporting needs.
Owned and drove the implementation of the Email Service Provider (ESP) offering for Pluris, driving internal buy in by building a solid business plan, and creating the PRD, and overseeing the development of the offering.
Evangelized the program, and provided complete training internally.
Devised the best practices for on boarding new clients, and operationally monitoring the program for maximum and consistent deliverability.
Provided strategic roadmap on integrating with social networking sites, such as Facebook, and Twitter, to influence user behavior to reach acquisition, retention, and reengagement goals, and concretely measuring the success rates.
Also championed the use of model driven offer optimization on multiple channels consistently to provide a seamless view to the end user.
Consulted with various C-level executives to provide clear data driven analysis on the measurement and implementation of various strategies to effectively converge and cohesively position the earned, paid, and owned media for maximum growth.
Director, 04/2006 to 12/2008 RTEngines Software
A turnkey Consulting, Development, and QA services provider of outsourced Product Development for ISVs, and SaaS providers.
Established the Product Management consulting practice; set up processes, best practices, and delivery frameworks.
Personally consulted and developed comprehensive product roadmaps and strategies, performed customer and market research, delivered market requirements (MRDs), documented detailed requirements (PRDs) and created various product positioning materials.
Nurture client relationships, ensuring complete satisfaction by driving the team to deliver exceptional client experiences.
Direct offshore development and QA staff for multiple start-ups, establishing clients in diverse and cutting-edge technologies and frameworks, including Zimbra, applications based on LAMP, RIA, J2EE, SOA, Skype, Facebook, BI tools such Business Objects, Xcelsius; use traditional waterfall, and agile SDLC to ensure successful delivery.
Serve on the Advisory Board of a startup; drive strategic direction and new business development efforts by defining and developing new markets Sample Product Management Engagements
Product Manager, 03/2004 to 04/2006 Performix Technologies
A global provider of Employee Performance Management application with KPI (Key Performance Indicators) Balanced Scorecards, Business Intelligence, and reports going against massive data warehouses.
Started and led the Product Management team, of 3-4 junior Product Managers, for this award winning Employee Performance Management application in the Human Capital Management space.
Defined and managed product features, and planning of the product release roadmaps for the organic transition of the product from a Microsoft Centric to a portal J2EE architecture, and also defining integration points with various products such as BI and Reporting (Business Objects), ETL tools (Embarcadero), BPEL (Active End Points), LCMS (Eedo/Outstart based on SCORM).
Directly responsible for the creation of all the Product Requirement collateral - PRDs, wireframes, Value Matrix, and Traceability Matrix; Product Release collateral - Product Guide, Data Sheet, Positioning Statements, Solutions Overview Guides, User Guides, etc.
Worked with customer facing teams, and engineering teams to define and document competitive market research, customer feedback, usability studies and cross functional input for new features, products, and product enhancements.
Implemented a CAB (Client Advisory Board), with pods and champions for each pod from a pool of VP and C-level executives from the top clients, and finalizing decision during the Annual User Group meetings.
Acted a liaison to Services, Sales, Pre-Sales, Engineering and Marketing organizations within the company; worked closely with clients at all levels to ensure all expectations were met and that the message and essence of the product permeated all levels.
Took a leadership role as internal expert and external spokesperson/evangelist for the product family, and assisted in Sales, Client Advisory councils.
Awarded "Outstanding Employee of the Quarter" award for participating and assisting in closing sales to the tune of $750,000.
Witness Systems (previously Eyretel Inc.).
Development Manager, 10/2001 to 03/2004 Breakaway Solutions
An award winning provider of Business Intelligence, Quality, and CRM tools for the Call Center space, aiding in Workforce Optimization Assisted in the setup of a US-based development center, bringing in comprehensive business intelligence and CRM tools.
Managed a small team of key developers; mentored, delivered performance reviews and developed project plans, risk assessments, estimates, status reports and other project related documents for multiple products.
Led the implementation of the product suite at a number of large clients including Hartford Insurance, and Statefarm, and ensured full integration with the customer source systems.
Led the internal decision making process using internal and competitive analysis to provide concrete ROI for incorporation of Changes to the core product offering.
Managing Consultant, 04/2000 to 09/2001 Breakaway Solutions
A Full Service Provider (FSP) of e-business solutions offering strategy, e-business implementation, and application hosting solutions optimized for growing enterprise clients.
Managed a project team of 10 people from various business units, including Strategy, Branding and User Experience, and the ASP (hosting) units - spanning the entire development life cycle of a non-ferrous metals B2B trading platform.
Worked closely with the Technical Architect in defining the overall multi-tier, object-oriented architecture and technical direction of the project.
Collaborated and facilitated sessions with various business units to create and submit RFPs.
Served as a Professional Development Manager for other subordinates in the company.
Master of Science: Computer Science, University of Texas - San Antonio Computer Science
Bachelor of Engineering: Computer Engineering, University of Bombay - Computer Engineering