Director Of Sales Training Development Resume Example

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Jessica Claire
  • Montgomery Street, San Francisco, CA 94105
  • Home: (555) 432-1000
  • Cell:

Seasoned retail wine General Manager with extensive experience and knowledge in management and sales, consistently exceeding revenue goals. Enthusiastic individual with superior skills in working in both team-based and independent capacities. Bringing strong work ethic and excellent organizational skills to any setting. Excited to begin new challenge with successful team. Adept at hiring and training top performing, quality staff. Breadth and depth of wine knowledge, can speak with authority on the wine areas of the world and their products. Known for ability to organize store layout for maximum profit, customer ease and beautiful aesthetics.

  • Exceptional Customer service
  • Keen eye for inventory control
  • Well-informed on current industry trends
  • Promotional expertise
  • Retail expert
  • Leading Wine Tasting Classes and Seminars
  • Established track record of exceptional sales results
  • Sales leadership and staff training
  • Adept at changing store layout to accommodate trending products
Director of Sales Training & Development, 08/2019 to Current
Bristol FarmsLos Angeles, CA,
  • Develop and train all sales personnel to maximize profit for all nine stores.
  • Work with Distributors to bring in winemakers and key management to train salespeople on their specific portfolio.
  • Manage inventory specific to the needs of store demographics.
  • Keen awareness for products and special items that move the needle in each season.
  • Created and hosted the first Virtual Tastings for the Company, utilizing key relationships with winemakers across the globe and social media.
  • Developed weekly social media strategy to enhance the Bev Max brand.
  • Selected products with the highest social media profile and profit margin.
Wine Manager, 09/2016 to 07/2019
Emcor Group, Inc.Batesville, MS,
  • Led the profitable operations of the Norwalk, CT store location of the largest US independent retailer of fine wine.
  • Managed 40 team members including training, coaching and development toward future store leadership.
  • Led monthly wine classes, engaging customers in their quest to learn about their favorite wines , as well as learn about new wines.
  • Identified operational opportunities including sales, customer service, turnover and team engagement.
  • Executed Company retail strategy to drive sales, margins and retain/grow customer base.
  • Oversight of store included management of over 8,000 wines, 3,000 spirits and 2,500 beers as well as accessories, gifts and cigars.
  • Composed wine lists to achieve maximum guest satisfaction, profit and prestige.
  • Created ultimate wine experience by advising guests on wine choices and serving with accuracy and flair.
  • Demonstrated comprehensive knowledge of international wines, characters and vintage merits along with detailed knowledge of house wines.
General Manager, Director of Wine, 05/2015 to 06/2016
The StonehausCity, STATE,
  • Management oversight of 700 member Stonehaus Wine Club.
  • Selected wines, handled strategic inventory control for the Club in addition to educating patrons on available wines and new wines on the horizon.
  • Effectively hired, trained and managed Wine Club staff, providing direction and motivation to properly represent wine brands and the ultimate customer service.
  • Led wine seminars and classes for staff to further their education and expertise.
  • Created and executed marketing initiatives to drive sales and profitability by promoting special events and offers.
  • Created and executed monthly events for Wine Club members.
  • Strategized long-term business needs while generating guest relations feedback for process improvements.
General Manager, 07/2002 to 02/2013
Elmer's All The Best Wine And SpiritsCity, STATE,
  • Oversaw day-to-day operations of one of the largest retail wine and liquor stores in the Northeast, consistently growing year-to-year sales by more than 10% per year.
  • Developed an extensive wine selection of over 3,000 labels Established a vast portfolio of new and exclusive products, leveraging relationships with wine and liquor distributors.
  • Enhanced operational performance by developing effective business development strategies, systems and procedures.
  • Established clear performance goals and metrics for revenue, P&L, customer service and customer retention.
  • Designed sales and service strategies to improve revenue and retention.
  • Implemented merchandising plans to drive profitability, collaborating with visual merchandising team to develop strategy.
  • Established, enforced and updated policies keeping business agile and responsive to changing market conditions.
Education and Training
Bachelor of Science: Marketing and Management, Expected in 1989
Central Connecticut State University - New Britain, CT.
Activities and Honors
Member of CCSU Varsity Football Team; Two-time Division Two Little All-American

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School Attended
  • Central Connecticut State University
Job Titles Held:
  • Director of Sales Training & Development
  • Wine Manager
  • General Manager, Director of Wine
  • General Manager
  • Bachelor of Science

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