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senior communications manager resume example with 10+ years of experience

Jessica Claire
Montgomery Street, San Francisco, CA 94105 609 Johnson Ave., 49204, Tulsa, OK
Home: (555) 432-1000 - Cell: - resumesample@example.com - : - -
Summary

Results-oriented communications leader with strong experience developing and managing complex public relations campaigns; employee and executive communications strategy; executive spokesperson platforms; media training and crisis response efforts for Fortune 500 clients in agency and corporate environments. Strategizer, implementer, deliverer. All-around go-getter with a proven track record of influencing media and executives, and building a strategic and positive impact across teams and organizations. Never settles for less than exceptional; even on weekends.

Skills

Developing complex internal and external communications campaigns; driving corporate crisis response and reputation management efforts; creating thought leadership messaging and content; managing influencer relations; spearheading executive and employee communications; distilling complex data and metrics into compelling, digestible insights for leadership, media, internal and external audiences; developing and fostering deep relationships with internal partners and stakeholders; working with senior leadership to counsel on and influence communications strategy; managing corporate storytelling

Experience
12/2019 to Current
Senior Communications Manager Microsoft Corporation Richmond, VA,

Manages executive, business, and employee communications strategy for Sales, Marketing and Shared Experiences in Core Services Engineering and Operations (CSEO). Creates compelling narratives that share how Microsoft's innovations can help customers on their digital transformation journey; drives people and culture storytelling for the organization; develops and executes executive social media strategy; oversees and advises on programs that inform, educate and inspire employees.

01/2012 to 12/2019
Account Manager Moonbug Entertainment Irvine, CA,

Worked on various teams across the Microsoft account including Trustworthy Computing, Microsoft Corporate, and currently, Microsoft Office (Modern Work, Life and Gaming).

MICROSOFT OFFICE: Managed PR for Microsoft’s Outlook, OneNote, To-Do and Whiteboard businesses. Counseled senior leadership on internal and external communications strategy and leveraged strong engineering and marketing partnerships to turn complicated ideas and concepts into compelling narratives and stories. Proven track record of helping executives and business groups build dynamic messaging platforms and turning these in to high-impact stories in top-tier tech, business and consumer outlets. Drove and executed media engagements and major corporate events such as Ignite and Build.

  • Built and Executed Executive Platforms: Created a robust thought-leadership platform and messaging portfolio for Outlook’s CVP to drive visibility internally at Microsoft and deeper brand awareness, externally. Work included crafting compelling product messaging and executive narratives in alignment with Microsoft’s mission; overhauling social media presence; conducting media training; creating public-facing narratives in preparation for press engagements; and conceptualizing and executing a thought-leadership LinkedIn series (34K social impressions). Results: Profile feature in GeekWire (33.9K social impressions); eWEEK Ignite feature; Thurrott.com article on LinkedIn series
  • Product Launches/Agenda-Setting Storytelling: Spearheaded a variety of compelling human interest and profile stories, including working cross-functionally with internal partners and executives on narrative creation, in service of Microsoft app and feature launches in Office 365. Sample results included strong coverage outside of the traditional “tech bubble:”
  • Microsoft Build: 1,225 global print placements; 2,275 broadcast placements. WIRED feature story with Satya Nadella and other Microsoft executives; profile interview with Bloomberg and Microsoft EVP, Rajesh Jha.
  • Office Icon refresh: 122 global placements across top-tier print (ex. Inc.), broadcast and radio; 1.3M Twitter impressions.
  • Outlook Mobile redesign: 30 stories across top-tier tech and business publications (ex. The Verge); 245K social impressions.
  • Crisis Response: Managed negative media perceptions and provided strategic counsel around several Microsoft acquisitions; product deprecations and product reliability issues.
  • Business Growth: Determined opportunities and actioned on agency account growth/new business opportunities, resulting in an additional $15K Microsoft retainer in FY19 Q2.

MICROSOFT CORPORATE: Drove brand reputation management and proactive storytelling related to Microsoft's Nokia, Diversity and Inclusion, and Recruiting businesses, and planned/executed conferences, events and Campus tours for international media. Developed strong cross-functional relationships with key stakeholders while leading strategic global news planning across the Microsoft organization. This included streamlining and centralizing internal communications processes across all Microsoft product/services groups and departments at scale.

MICROSOFT TRUSTWORTHY COMPTING (TwC): Managed crisis response to mitigate corporate issues/crisis/reputation management incidents with the development of external press strategy and messaging. Led issues-based campaigns and built relationships with key press at national and industry trade publications like The Wall Street Journal and GeekWire to negotiate and neutralize coverage during security, privacy and reliability crisis incidents.

06/2010 to 01/2012
Assistant Account Executive Omnicom Media Group San Francisco, CA,

Developed and managed the execution of PR strategy for clients such as Ward

Centers, Bishop Museum, James Campbell Company, Castle & Cooke Hawaii, Farmers Insurance Hawaii and the Hawaii Tourism Authority. Served as a point of contact for APEC delegates and national and international media at the White House Filing Center and CEO Summit during APEC 2011 Hawaii.

  • Was awarded PRSA recognition for work with clients including Ward Centers and the Hawaii Tourism Authority.
Education and Training
Expected in 05/2011 to to
Master of Arts: Public Relations
Hawaii Pacific Universtiy - Honolulu, HI,
GPA:
Expected in 05/2009 to to
Bachelor of Arts: Public Relations And Writing
Hawaii Pacific Universtiy - Honolulu, HI,
GPA:
Expected in 05/2011 to to
Certificate: Mediation And Conflict Management
Hawaii Pacific Universtiy - Honolulu, HI,
GPA:

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Resume Overview

School Attended

  • Hawaii Pacific Universtiy
  • Hawaii Pacific Universtiy
  • Hawaii Pacific Universtiy

Job Titles Held:

  • Senior Communications Manager
  • Account Manager
  • Assistant Account Executive

Degrees

  • Master of Arts
  • Bachelor of Arts
  • Certificate

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