Marketing Communications - MBA Program Resume Example
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MARKETING COMMUNICATIONS - MBA PROGRAM
Professional Summary
Results-oriented recent college graduate with a Master of Business Administration (M.B.A.) in International Business (3.8 GPA), with 11.5 years of work experience. Aiming to leverage academic experience and a proven knowledge of brand management, product launch, and distributor management to successfully fill the Marketing Manager role at your company. Frequently praised as hard-working by my peers, I can be relied upon to help your company achieve its top to bottom goals.
Skills
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Work History
Marketing Communications - MBA Program | 06/2018 to Current
Mediware Information Systems, Inc. - Austin , TX
Mediware Information Systems, Inc. - Austin , TX
- Support digital marketing team by creating video footage and photos of new product benefits
- Co-produced new hire training for distributors as well as new internal employees
- Conduct market research analysis and audits to identify electronic commerce trends, market opportunities, or competitor performance
- Assisted sales team in creating strategic customer specific presentations and engaging lunch and learns
- Evaluate the financial aspects of our product portfolio, to ensure sales team focuses on programs with high profitability
Marketing Specialist | 08/2011 to 08/2018
Commissioning Agents Inc. - Indianapolis , IN
Commissioning Agents Inc. - Indianapolis , IN
- Manage social media as well as company website
- Directed company photo shoots to produce material for website, catalogs, tradeshows, internal and external presentations
- Event managing for trade shows, global sales meetings and community events
- Train, manage, and promote CRM system to insure buy-in and ongoing participation (Infor CRM)
- Create, track and evaluate internal metrics to evaluate margins, sales, inventory levels and on time deliveries
- Designed promotional items and trade show booth displays used to represent the company nationally and internationally
- Support Marketing Directors in managing global sales, logistics and inventories in multiple warehouses, while assisting in
product line pricing - Work with management of fortune 500 clients, such as major automotive and truck / trailer manufacturers to ensure product
quality and customer satisfaction including strengthen relationships with key customers in China and South America - Co-manage implementation of strategies to expand customer base and increase sales by making customer specific marketing collateral, global RFQs and providing research analysis data to our sales team
Global Marketing Coordinator | 11/2010 to 06/2011
Risk Strategies Company - Charlotte , NC
Risk Strategies Company - Charlotte , NC
- Collaborated on product development and strategic planning for Halle Berry and Celine Dion global fragrance franchises
- Developed concepts for global GWP catalog for the spring / summer and fall / winter re-support initiatives
- Briefed global merchandising team for point of sale development and collaborated on creative executions
- Maintained brand intranet site to ensure all global markets have the necessary marketing material to execute a launch locally
- Managed, tracked and reconciled global brand development budget including creating purchase orders, managing vendor relationships and accounting follow-ups
- Conducted monthly analysis of market and sales data to assess brand performance and determine market trends
- Interacted with cross-functional teams to ensure on-time launches
- Tracked brand profitability metrics and continuously sought opportunities for decreasing costs and increasing gross margin
Workers Compensation Claims Adjuster | 10/2008 to 11/2010
Liberty Mutual - City , STATE
Liberty Mutual - City , STATE
- Member of Prestigious UPS Team
- Conducted formal presentations of high value cases to senior management at quarterly meetings
- Collected and analyzed data obtained by investigating claimants' medical records and past claims as well as conducted telephone interviews to establish short and long term outcomes
- Determined final settlement amounts based on the claimant's estimated treatment costs and average life expectancy
- Negotiated settlements with attorneys in amounts greater than $50,000
Education
University At Albany - City | MBABusiness Law & International Business, 12/2019
GPA: 3.8
Quinnipiac University - City, State | Bachelor of ScienceMarketingDeans List, GPA: 3.2, Selected for Advertising Competition 2007 (AAF) (Senior program- Recruited for program as a junior) Awarded first place in the prestigious 2007 Advertising Competition (AAF) for the New England District
Accomplishments and Certifications
- Dale Carnegie - Management Certificate
- Selected for SKF Management Training
- Coached Norwalk, CT Special Olympics Floor Hockey team to Gold Medal (2016)
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Resume Overview
School Attended
- University At Albany
- Quinnipiac University
Job Titles Held:
- Marketing Communications - MBA Program
- Marketing Specialist
- Global Marketing Coordinator
- Workers Compensation Claims Adjuster
Degrees
- University At Albany - City | MBA
Quinnipiac University - City , State | Bachelor of Science
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